Surface Pro 2 May Target 8+ Hour Battery Life With Haswell
September 4, 2013 12:15 PM
comment(s) - last by
Memory bump and NFC may also be added
Despite a rocky start for its tablet experiment, Microsoft Corp. (
) is reportedly prepping its second generation of Surface tablets for this holiday shopping season. The Surface Pro 2 is expected to receive
Core series chip
from Intel Corp. (
I. First Gen Surface Pro Was Sunk Largely by it's Intel Processor
Before 2010 no tablet had achieved strong enough sales to be characterized as a hit and the market was considered a niche space. Then in 2010 Apple, Inc.'s (
posting stunning sales
. A key to its success was its decision to dump the power-thirsty Intel processors that littered its underappreciated Windows predecessors and instead adopt a weaker but more power-efficient core design from ARM Holdings Plc. (
). Thanks to the ARM chip, the tablet boasted a battery life of 10 hours -- a key selling point.
Two years later, Microsoft, still steaming from missing the tablet craze,
ditched its OEM partners
launch its own first-party tablet hardware
-- Surface. And Microsoft offered up a variant dubbed Surface Pro that packed
a 1.7 GHz dual-core Intel i5-3317u
. The hot question was whether Intel's primary "Core" chip line had come far enough power-efficiency-wise to truly compete with hit ARM-equipped Android tablets and the iPad.
Things looked promising at first. The tablet
launched in Feb. 2013
and some retailers
sold out of their early stock
. In fact in its first month the tablet reportedly
moved 400,000 units
. But eventually
sales petered out
leading Microsoft to take a
whopping $900M USD write-down
a permanent $100 USD discount
on the struggling tablet.
Data-mining indicates that Surface RT is actually the stronger seller, comprising about 9.5 percent of Windows 8/RT devices sold, while Surface Pro occupied a measly 1.0 percent.
The Surface Pro has been outsold by the ARM-equipped Surface RT.
The deal breaker for many was the high price ($799 for 64 GB and $899 USD for 128 GB after the latest discount) coupled
with the poor battery life
. The Intel chip shaved the ample 7-hour battery life of the ARM-equipped Surface RT down to a little over 4 hours. Arguably, Intel is to blame on both of these counts as it demands up to
$300 USD more
for its power-hungry chips, versus popular ARM competitors.
To make matters worse, the tablet at times felt sluggish during heavy use with "only" 4 GB of RAM and the Windows 8 OS consumed much of the storage, leaving
only 83 GB free on the 128 GB Surface; 23 GB on the 64 GB Surface
. By contrast the iPad -- which requires about 10 percent of storage to be free, plus room for the OS -- offers about 105 GB for the 128 GB version and 54 GB for the 64 GB version [
]. It appear the Windows recovery technology is primarily to blame -- of the 10.4 GB allocated for Windows, 7.9 GB of it is reportedly for recovery.
II. Fixing Surface -- Haswell May Do the Trick
Microsoft has already moved to remedy storage shortcomings by
bumping the capacity to 256 GB
in the first-generation models.
But the pivotal question remained what to do about the power-hungry Intel chip. It appears Intel has sold Microsoft on the idea of a
brain for the Surface 2. A
recent analysis by
showed Intel making
serious power-efficiency gains with
, with a projected battery life of 8 hours with a 42.5 Wh battery. Of course these numbers were based on Apple's OS X and iOS -- but they suggest that if Microsoft does its homework on the firmware front, their may be hope that the Surface Pro 2 fixes the abysmal battery life of its predecessor.
is offering 8+ hours of battery life on a 42 Wh battery.
The aforementioned tests were done on a
ULT processor (13.5 W TDP). In June Intel also announced an even more efficient ULX line (10 W TDP) (with 'Y' tacked onto the chip numbers), which could bump battery life even higher. If Microsoft can get it hands on ULX chips, it has a shot at least doubling the battery life of the first generation Surface Pro.
The Surface Pro 2 is also expected --
-- to pack a "refined" kickstand, improving on a popular feature in the first model. It's also expected to bump the memory to 8 GB.
that other Surface Pro 2 rumors point to NFC, wireless charging, an LTE variant, and 802.11ac Wi-Fi support.
Meanwhile the Surface 2 (the second generation Surface RT) is expected to receive a predictable bump from NVIDIA Corp.'s (
) Tegra 3 arm processor to a Tegra 4 chip -- possibly
the Tegra 4i
The only official word from Microsoft is that it has committed to "updates" as noted in a video from Microsoft
. However AdDuplex -- which claims to be the largest Windows 8/RT-specific advertising network -- has noted Surface 2 and Surface Pro 2 devices are already logging internet hours, indicating that Microsoft is likely dogfooding prototypes in preparation for a launch.
Microsoft has confirmed a "refresh" of Surface. [Image Source: ZDNet]
Those same numbers hint that Microsoft may be competing with its
own recently acquired
-- Nokia Oyj. (
) -- as
a pair of Nokia tablets
(codenamed RX-107, RX-108) also show up in the mined data.
This article is over a month old, voting and posting comments is disabled
9/5/2013 6:34:13 AM
I don't get how they can be so blind. What really sunk the Pro was nothing like anything posted here.
It should not have been targeted to the millions of masses that just need a web browser and a video player, though perhaps a good chunk of those would also probably buy it after seeing how good it was when they saw it used by a friend.
It should have been targeted to the people with a clue, that actually knew what x86 is and knew what to use it for. People that had tried an active digitizer and know they'll never settle for anything without it ever again. People that were buying convertibles for 2k+ USD since before iPhone was even an idea.
Yes, it's not such a mass market, but it's still plenty, and is higher margin market too.
The price for the base unit was fine, even very good compared to what previous generations of convertibles cost. The battery life was also better, and the weight and form-factor better. The performance was awesome, even for gaming to some degree. It was a great device guaranteed to sell easily.
What sunk it was mainly the delay of its launch compared to initial promises or to the Ivy Bridge launch, second its limited availability (it is still not being sold in my Eastern European country!), then the absurd joke of a keyboard it comes with instead of a proper dock. Maybe to a degree the high price of said keyboard and larger ssd and memory options too, though again, if the rest of the problems were not there, a lot of people in this market segment were willing to pay premium prices.
"I want people to see my movies in the best formats possible. For [Paramount] to deny people who have Blu-ray sucks!" -- Movie Director Michael Bay
Microsoft and Nokia: A Match Made in Heaven or Hell?
September 3, 2013, 2:43 PM
Microsoft Purchases Nokia's Devices and Services Division for $7.2B
September 3, 2013, 12:00 AM
Nokia's First Tablet Nears Market, to Boost Struggling Windows RT
August 16, 2013, 7:17 PM
Microsoft Reduces Surface Pro Pricing by $100
August 5, 2013, 9:30 AM
Microsoft Surface Sales Totaled Just $853 Million for Fiscal Year 2013
July 31, 2013, 1:05 PM
Quick Note: Special 20th Anniversary PlayStation 4 Raises $128,000 for Charity
January 26, 2015, 4:14 PM
Microsoft to Close Nokia Store, May Lose Over a Hundred Thousand Apps
January 26, 2015, 11:15 AM
BlackBerry CEO Claims Devs are Violating Net Neutrality by Not Supporting BB10
January 22, 2015, 4:37 PM
Will Google Become America's Fifth Major Carrier?
January 22, 2015, 12:42 PM
Report: Samsung Drops Snapdragon 810 From Galaxy S6, Will Use Its Own Chips
January 21, 2015, 1:47 PM
Report: Windows 10 Preview to Expand to Mobile Devices in February
January 20, 2015, 2:24 PM
Most Popular Articles
Microsoft Shows Off Latest Windows 10 Build, Preps it for Next Week Release
January 21, 2015, 2:57 PM
Under the Hood: How DirectX 11.3 and 12 Will Supercharge Windows 10 Gaming
January 23, 2015, 12:34 PM
IDC: 2014 Sales Show PC Isn't Dead, But Desktop May be Dying
January 19, 2015, 1:50 PM
Police are Using New Handheld Radar Sensors to Peer Into Houses w/out Warrant
January 20, 2015, 1:35 PM
Report: HTC One M9 (2015) is Tied to Under Armour-Powered HTC Smartwatch
January 19, 2015, 11:10 AM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2015 DailyTech LLC. -
Terms, Conditions & Privacy Information