Hyundai, Kia Team up with the University Of Michigan to Fight "Highway Hypnosis"
August 29, 2013 10:28 AM
comment(s) - last by
Study on preventing highway hypnosis will begin in a few weeks
There's been a lot of hubbub over distracted driving in the last several years. The federal government and automotive manufacturers are all working hard to help keep drivers paying attention to the task at hand while cruising the streets and highways of our nation.
can be attributed to a number of the highway fatalities around the country each year.
typically focuses on things like smartphones while driving, those aren't the only things to be concerned about when behind the wheel. The Hyundai-Kia Technical Center and the University of Michigan have announced they have teamed up to fight another problem facing drivers that they call highway hypnosis. Highway hypnosis is when a driver begins to "zone out" and their reaction time slows.
"About one hour into a long drive, typically on a highway with a straightaway, you start zoning out and your reaction time slows down," said Joshua Maxwell, an ergonomics engineer at Hyundai-Kia Technical Center, in explaining this latest element of distracted driving to Edmundson Monday. "Your brain goes into an auto-pilot phase."
We'd wager just about every driver has experienced this phenomenon when you realize you have traveled many miles with little recollection of actually having done so.
Both Kia and Hyundai plan to work on warning systems to help prevent highway hypnosis and are planning to begin a study in the next few weeks using volunteer students on ways to prevent the phenomenon. Engineers working on the study plan to measure brainwave activity using EEG sensors to help determine the early onset of driver drowsiness.
Engineers participating in the study haven't come up with a specific warning system for vehicles yet to help reduce highway hypnosis and say that it could be visual, audio, or haptic system.
Maxwell said, "It [warning system] could be visual, audio or haptic. It might be the coffee cup icon, which is familiar to most people (as a drowsy-driving alert)."
This article is over a month old, voting and posting comments is disabled
RE: Pretty common I think.
8/30/2013 12:36:30 PM
A good show on Discovery, huh? I'll have to look for it. I used to stop on Discovery and TLC but lately they've turned from educational to non-stop "reality" programming, and they're not even family friendly anymore. Sad, really.
"Google fired a shot heard 'round the world, and now a second American company has answered the call to defend the rights of the Chinese people." -- Rep. Christopher H. Smith (R-N.J.)
Parents of Pre-Teen Drivers Commonly Practice Distracted Driving Says Study
May 9, 2013, 7:16 AM
NHTSA Delivers Distracted Driving Guidelines
April 24, 2013, 1:54 PM
Ford’s Use of Aluminum Bodies to Extend to Super Duty Trucks, Chrysler Doubles Ram EcoDiesel Production
September 30, 2014, 10:59 AM
2016 Cadillac ELR to Receive "Engineering Enhancements", 2nd Gen Model Still on the Table
September 24, 2014, 1:30 PM
Google's Autonomous Vehicles Approved to Travel Any Road in California
September 22, 2014, 4:15 PM
Tesla’s Elon Musk Says that Fully Autonomous Vehicles Are Still at Least 5 Years Away
September 19, 2014, 9:48 AM
Quick Note: Kia Soul EV Priced from $33,700
September 11, 2014, 5:32 PM
Production Infiniti LE Electric Sedan Leaked in Patent Drawings
September 9, 2014, 10:32 AM
Most Popular Articles
Appalling Negligence: Decade-Old Windows XPe Holes Led to Home Depot Hack
September 8, 2014, 8:58 PM
iBend: Reports Grow of Razor-Thin iPhone 6+ Folding Like Origami in Your Pocket
September 23, 2014, 6:08 PM
New AT&T Mobile Share Value "Double Data" Promotion Lasts Through October
September 28, 2014, 8:32 AM
Update: Apple Releases iOS 8.0.2 Update to Make Up for Botched 8.0.1 Release
September 25, 2014, 8:19 PM
FBI Outraged That Apple, Google are Adopting Digital "Locks" to Protect Users
September 26, 2014, 1:00 PM
Latest Blog Posts
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information