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Ford's pony car to go on a massive diet according to a new report

Ford's iconic Mustang is due for a major redesign next year, which should give it some momentum against the Chevrolet Camaro, which has been outselling it in recent years (to be fair, the Mustang has clawed back in recent months). The new Mustang is supposed to gain a few new engines and an independent rear suspension.
 
However, a new report from Edmunds suggests that the new Mustang is also supposed to lose a lot as well -- namely a few hundred pounds from its curb weight. According to sources familiar with the 2015 Mustang, the vehicle will be a minimum of 400 pounds lighter than the current model.
 
Ford hopes to achieve this astonishing weight loss partially by trimming down the dimensions of the pony car. "The big thing is that it will be a 'smarter' size," said Edmunds' source for the 2015 Mustang information. The vehicle will feature shorter front and rear overhangs, trimming just over a foot off the overall length. The new Mustang is also reported to be about 6.5 inches narrower.


Computer rendering of a possible design direction for the 2015 Mustang
 
"They are going to use more aluminum, better structural engineering in terms of spot welds and so on and so forth, basically using less material and making it stronger," added the source.
 
A 2014 Mustang with 3.7-liter V6 engine and a 6-speed manual transmission weighs 3,501 pounds and is rated at 19/29 mpg (city/highway). Opting for the automatic transmission boosts the EPA rating to 19/31 (city/highway).
 
We previously reported that the 2015 Mustang is set to get a 2.3-liter EcoBoost four-cylinder engine producing close to 300hp. There are also rumors that an EcoBoost V6 engine will join the existing 5.0-liter V8 engine in the lineup. All of the new engine options will be optimized to improve fuel economy in response to government CAFE mandates.


2015 Mustang test mule
 
The Mustang, however, isn't the only upcoming Ford model set to go on a serious diet. The best-selling F-150 could see a weight reduction of up to 700 pounds due to a greater use of aluminum and high-strength steel.

Source: Edmunds



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By Reclaimer77 on 8/14/2013 3:16:26 PM , Rating: 2
quote:
Please tell me, where are these "expensive" vehicles you're talking about?


Ummm what??

Vehicle prices have reached a new high, which isn't revealing in-of itself. As the cost's always go up and never down.

However it's a fact that car prices are steeply rising well beyond the traditional rate of inflation. The average price for a new car or truck rose to $28,341 in 2011, up 11% from 2008, according to data from J.D. Power.


By Brandon Hill (blog) on 8/14/2013 3:19:04 PM , Rating: 4
I'd argue that the reason for the higher average transaction price has more to do with WHAT we are buying.

It used to be that families could get by with an Accord, Taurus, or Camry as their family vehicle. Nowadays, everyone thinks that they need a Pilot, Explorer, Highlander, etc. which are thousands more. And then of course they load up options like GPS and panoramic moonroofs and rear-seat entertainment centers, jacking up the price.

Also, another reason why the average price is jumping: full-size pickups. They have skyrocketed in avg price far faster than the rest of the auto market (2x the average). And America buys a crapload of full-size trucks:

http://www.autoblog.com/2013/06/11/pickup-prices-r...


By Reclaimer77 on 8/14/2013 3:41:26 PM , Rating: 3
So let me get this right. During the worst economic downturn of our lives, high unemployment, low workforce participation, home foreclosures up a gillion percent, all that: people just so happened to start spending more on car options than ever before? Nation wide, on average...

Mandates are a form of taxation, taxation isn't eaten by corporations, it's passed onto the consumer in one way or the other. Are you honestly making the argument that the CAFE mandate and all the others aren't impacting the sticker price?

Not to mention the car industry, flat out, TOLD US car prices would rise steeply. And everyone blew them off, laughed at them, and called them fools. You know, the people who have to make vehicles for a living - yeah what do they know!?


By Brandon Hill (blog) on 8/14/2013 4:01:04 PM , Rating: 3
Have you not heard that Sync/MyFord touch is in something like 80+% of new Ford vehicles these days? High-dollar options like GPS units are hot sellers. Ford, Dodge, GM, heck, even Toyota sell crazy-expensive top-end half-ton trucks loaded with supple leather and all kinds of options (think King Ranch) to appeal to big spenders. The Toyota Tundra 1794 Edition starts at $47,000.

I'm not saying that CAFE regulations aren't some part of the increase in the ASP of new vehicles, but I don't think that it's the ONLY or even the MAIN reason.

1) The types of vehicles that people buy today lead to higher transaction prices. Just about every mainstream automaker now has a crossover utility vehicle aimed at the masses. "Hey, you don't need a Civic, buy this CR-V. Hey, you don't need this Focus, get an Escape!"
2) People are opting for more expensive infotainment systems in vehicles which ups the price
3) Automakers are offering more expensive options in general (the new Mazda 3s can be had with adaptive headlights, radar cruise control, lane departure, automatic braking, etc).

Do you really think that people are smart enough to buy within their means? Look at the housing bubble. You have people taking out 10-year loans to buy cars

http://www.detroitnews.com/article/20130724/AUTO01...

quote:
The standard length of car loans — once four years, then five — has been creeping up for some time. Extended terms are gaining traction in an era when cars last longer and have better warranties. Automakers have marketed the long loans aggressively, persuading some buyers to move up to pricier models they couldn’t otherwise afford. The median-priced new car now costs $28,555, according to Kelley Blue Book.

“Someone who really has the budget for a Corolla figures if they extend the financing out, they can buy a Camry,” said James Lentz, chief executive of Toyota Motor Corp.’s North American division.


By Spuke on 8/14/2013 4:25:14 PM , Rating: 3
I argue that automakers MUST offer big dollar options to justify the higher prices of these new cars. Cars aren't at 1986 prices with $30k in options. Even the base cost of cars is WAY more than ever. CAFE isn't to blame solely I agree BUT that, emissions, AND safety regs are definitely to blame. A safer, fuel efficient, clean running car costs more money, period. Not only that but it makes it heavier too which required more power to move (which costs more money). Extra reliability has to be built in too because could you imagine paying nearly $30k (say $28k without 2013 reliability) and having it be as reliable as a car from 20 years ago? Ha! People would be breaking out pitch forks on the automakers. And cars are only getting lighter now because they're priced to a point where automakers can incorporate these expensive building techniques without raising the prices that much more.

If you think the automakers are just arbitrarily raising prices you're living in a dream world. Quite frankly, I'd be VERY surprised if that was your viewpoint.


By Brandon Hill (blog) on 8/14/2013 4:36:12 PM , Rating: 1
quote:
If you think the automakers are just arbitrarily raising prices you're living in a dream world. Quite frankly, I'd be VERY surprised if that was your viewpoint.


My viewpoint hasn't been that car makers are arbitrarily raising prices. My viewpoint is that the TYPE of vehicle that Americans NOW choose to drive (compared to 10 or even 15 years ago) has resulted in the average selling price going up relatively quickly.


By Spuke on 8/14/2013 5:13:54 PM , Rating: 2
See my post below on what we're driving. It appears we're still driving the same type of vehicles.


By Reclaimer77 on 8/15/2013 3:41:56 PM , Rating: 3
You haven't even backed that up with anything. I've provided hard data, and I'm getting voted down because you've obfuscated the facts so much pushing your agenda. Congratulations.

We saw an 11% increase in new car prices in only a four year period! And you're saying American's all of a sudden made dramatic changes in the vehicles they purchase, all in unison, to account for that change.

Come on, how is that even possible? And if it is, it should be very easy to link me something to prove it.


By BRB29 on 8/16/2013 7:35:00 AM , Rating: 2
Look at sales data for BMW, Audi, etc... and you'll find your answer.

People just demand more standard features and the manufacturers pack more features as standard. That raises the base price. Do you know anyone who's still happy with rolling their own window? keyless entry is standard for most vehicles now and so is power everything.

Let's not forget the increasing amounts of safety and airbags in even the cheapest vehicles.


By Wererat on 8/15/2013 12:43:28 PM , Rating: 2
Yes. The people who still buy new cars (who weren't shafted by the new economy) are still ticking along and can buy more expensive cars.

The people who got hurt aren't buying any new cars and are stretching their existing cars as far as they can go.

Agreed 100% on the regulations/mandates as contributing to higher costs (and static MPG/efficiency)


By Spuke on 8/14/2013 4:12:35 PM , Rating: 3
Brandon, trucks have been the best selling vehicles in the US for 30 years plus. We have BEEN driving them. This is FAR from being a new thing. Your argument on their price increase affecting overall price increases is valid but we've been driving trucks for decades. That's nothing new. What IS new is that because of the current trend of appearing eco-friendly, trucks, SUVs and any other vehicle that isn't part of the trend is under the hairy eyeball (most of which used to drive these "hated" vehicles and, oddly, is NOT using any less energy at home than before yet they claim to be reformed planet watchers but I digress).


By gamerk2 on 8/14/2013 3:33:02 PM , Rating: 2
I find those numbers hard to believe, given you can buy a Prius for cheaper then that (just got one for around $27k).

Are we talking average sticker price of all models, or are we talking what people actually paid for a car on average [eg: The average cost of a sold car]?


By Spuke on 8/14/2013 4:28:36 PM , Rating: 2
It's what people pay on average for a new car.


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