Ford: 60 Percent of Plug-in Hybrid Trips are "Gas-Free"
July 31, 2013 8:23 AM
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Ford gathers data from the MyFord Mobile app
Ford is looking to pour ice-cold water all over Toyota’s hybrid hot streak and is making some
very good progress with its current lineup
. The Fusion Hybrid and C-Max are both rated at 47 mpg EPA combined (however, those numbers are
highly suspect in real-world testing
). But more importantly, both vehicles look more like traditional vehicles instead of wind tunnel-sculpted tadpoles on wheels.
Ford is stepping up its efforts even with further with the “Energi” plug-in versions of those aforementioned hybrids. Both the
can travel 21 miles on battery power alone before falling back on the 2.0-liter Atkinson cycle four-cylinder engine. Using data gathered from its
MyFord Mobile App
(available for the Fusion Energi, C-Max Energi, and Focus Electric), Ford has been able to determine just how customers are using their new plug-in hybrid vehicles.
Ford was able to determine that nearly 60 percent of the trips that drivers make are gas-free (the figure stood at 41 percent earlier in the year). As drivers become more familiar with their vehicles, how far they can travel on battery-only power, and learn where charging stations are located, the "gas-free" percentages start to creep even higher.
“The daily percent driven in electric mode continues to inch upward, suggesting drivers are using the information provided by MyFord Mobile to change how they drive and really get the most out of their vehicles,” says Joe Rork, project manager for MyFord Mobile.
Other data gathered from the MyFord Mobile App shows that the average charge time for a Fusion Energi and C-Max Energi is 185 minutes, and that most drivers search for charging stations between noon and 2 p.m. Not surprisingly, the most actively searched areas for charging stations include “green hotbeds” like San Francisco, Los Angeles, Portland, Seattle, and the northeast corridor.
Ford hopes to use the wealth of data that it gathers to help improve the functionality of both the MyFord Mobile app and the next generation of plug-in hybrid vehicles.
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Dr of crap
Dr of crap
7/31/2013 3:59:08 PM
This IS the point as YOU stated it -
"Of course it doesn't. You have a functioning, paid off car and you want to replace it with a 30k car (and finance it) that uses less gas? Can't imagine anyone saying that is a wise decision based on economics alone, especially since he loves his car so much."
If you have a good car that isn't on its last legs, WHY spend money on a new vehicle, and have that expense, JUST to save a few hundred a year on gas????
THAT is the point!
YET you here over and over again from that fantastic marketing forces at work that you NEED to get one of those new shiny hybrid high mpg cars!
7/31/2013 5:45:29 PM
You hear that from marketing in every industry. No company ever tells you to wear out your existing item before replacing it.
This is not unique to hybrid cars. Damn, I am on an F150 forum, and it blows my mind the number of people that buy a 2011 F150 and then decide to trade it in for a new 2013 model that has very limited changes (no full model redesign). Some people replace cars like purses, so for those people upgrading to a hybrid is a realistic possibility.
For myself, my wife and I wanted a hybrid, but we did the math and for the amount we drive it didn't make sense to buy a new hybrid for 30k, and instead bought a 2005 Accord for cash.
"You can bet that Sony built a long-term business plan about being successful in Japan and that business plan is crumbling." -- Peter Moore, 24 hours before his Microsoft resignation
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