Facebook Prepping 15-second Video Ads for Your News Feed
July 30, 2013 5:35 PM
comment(s) - last by
Facebook might be in for some backlash with move to video advertisements
A lot of people have a love/hate relationship with
. Many people claim to despise the site as a boastful waste of time and energy, while others cling to the site to peruse over pictures of friends and family, or reposted memes from George Takei.
However you feel about Facebook, one thing is certain -- the News Feed is about to get a whole lot more annoying thanks to new video ads.
According to a
Facebook News Feed
would be home to 15-second advertisements. No more than three of the 15-second ads will be shown over the course of the day, but to many people; one is already too much.
The monetary potential for Facebook with this move is huge. The company has over 1.5 billion users, and roughly 61 percent of those users visit the site at least once a day. Each ad is expected to fetch between $1 million to $2.5 million per day, so Facebook stands to profit handsomely from this new venture.
With many eyeballs scanning Facebook instead of (or in addition to) television screens during primetime hours, they also stand to benefit from reaching a broad customer base. “Every night, 88 million to 100 million people are actively using Facebook during prime-time TV hours in the United States alone,” said Chief Operating Officer Sheryl Sandberg last week.
This article is over a month old, voting and posting comments is disabled
RE: Facebook Sucks
7/31/2013 1:40:35 AM
I really don't get it. The virulent hate for Facebook and people who use Facebook whenever this topic comes up on DailyTech is just obscene. And yet Twitter, which is just and mindless forum for people spewing random bullcrap with zero interaction, is basically unscathed.
Also the OP has conveniently grouped people into two groups: those who use Facebook and don't interact with people in real life, and those who don't use Facebook and have supreme people skills and social interaction.
Uhh if you believe things are that simple and people are that two dimensional, you're an idiot.
And it's really a hypocritical viewpoint on technology, border-lining on being Luddites. A few examples:
Hey do you have a Netflix, Crackle, Hulu, etc etc account and watch streaming movies? Well you should get a life, and learn how to go out and interact with people and go to the movies!
Do you email? Why can't you take the time to write a letter? Stop being anti-social!
Online gaming? You guessed it! Go play outside you hermit, but just don't get on mgilbert's lawn!!
RE: Facebook Sucks
7/31/2013 5:32:40 PM
I have to disagree here. It's still socializing but it puts limits on socializing. It reframes (to the company's liking) what it means to socialize.
At least in real life you can have conversations with people that you might not want others to hear. For instance, I'll say things to my friends that I'd never say in front of people at work. I have my real friends and then I have work acquaintances, then I have people that I know but don't hang out with. I'd love to post pictures of myself partying with my friends, but it's hard to do that when you have your manager as your friend on Facebook. You don't want to defriend him because he might really be a good guy, you don't feel comfortable letting him see you drunk and acting silly.
I don't think it's compartmentalized enough. It's like throwing your boss, your coworkers, your girlfriend, and your buddies all into one room where everyone can see how you act in front of everyone else. It forces you to act bland.
RE: Facebook Sucks
8/1/2013 9:47:10 AM
Err, you do realize that you can create lists of people, and then choose which security setting a particular post/picture/whatever has? Or create groups for like-minded activities, that are limited only to members of that group?
Sheesh. At least have a basic understanding of the technology before badmouthing it.
"If you look at the last five years, if you look at what major innovations have occurred in computing technology, every single one of them came from AMD. Not a single innovation came from Intel." -- AMD CEO Hector Ruiz in 2007
Facebook Rolls Out "Graph Search" for Finding Old Facebook Info
July 8, 2013, 6:43 PM
Facebook Updates News Feed Design
March 8, 2013, 12:23 AM
News Corp's Fox is Terrified of North Korea, Kills Upcoming Steve Carell Film
December 18, 2014, 4:09 PM
NPD: Online Shopping is up in 2014, But Brick & Mortar Retail is Booming Too
December 12, 2014, 9:09 AM
Amazon Joins 4K Arms Race, With Free 4K Streaming for Prime Members
December 10, 2014, 10:49 AM
Obama Tells Your Kids to Get Coding for CS Education Week
December 9, 2014, 8:01 AM
Microsoft Offers Office, Xbox, Skype Online Services Bundle for $149 -- 65% Off
December 8, 2014, 2:32 PM
Vimeo Offers 4K Uploads and Downloads, But No Streaming (Yet)
December 8, 2014, 11:55 AM
Most Popular Articles
BlackBerry Classic Sells Out Online (Seriously, It Has) for North America
December 15, 2014, 7:07 PM
LaWS (Laser) "Kills" Boat-Hauled Fuel Tanks, UAV "Bomber" in the Persian Gulf
December 12, 2014, 8:31 PM
Lamborghini Offers Up $6,000 Leather-Bound Android Smartphone
December 12, 2014, 3:12 PM
Quick Note: Windows Phone Finally Gets Candy Crush Saga
December 13, 2014, 2:03 PM
Ford Announces QNX-Powered SYNC 3, Brags It's "More Smartphone-Like"
December 11, 2014, 10:32 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information