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Image courtesy Engadget
Microsoft's Argo and the master plan behind the portable media player -- and possible gaming unit

Engadget has posted a picture of what looks to be Microsoft's much talked about iPod competitor. The site claims that they were sent the image from an insider working on the project -- if true, they'll likely be looking for a new job if J. Allard gets wind of this. According to a recent article from The Seattle Times, the internal codename for the new portable media player (PMP) is Argo; Microsoft's homage to Greek mythology.

While most people have been talking up the audio and video capabilities of the player, Brier Dudley of The Seattle Times points out that Argo could possibly double as a portable gaming unit similar in spirit to the PlayStation Portable and Nintendo DS. The scarcity of front-side buttons plays against this idea, but anything is possible. Dudley also points out that Argo could serve as a showcase for Microsoft's XNA toolkit. From The Seattle Times:

Argo could help the December quarter and give executives something to discuss with analysts other than product delays, Bill Gates' departure and the high cost of doing battle with Google. I had thought Microsoft would put its holiday marketing effort behind Urge, a music service it developed with MTV and bundled into Windows Vista's new media-player software. It's helping device makers produce players that show off Urge and the software. Now, those efforts are in parallel with Argo.

Microsoft's Argo looks to be reasonably stylish, which is a key factor in taking on the Apple iPod. Although this is just a mockup and design details are likely not yet finalized, it looks to be a step in the right direction.

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RE: Nope
By Josh7289 on 7/10/2006 6:32:03 PM , Rating: 3
The iPod is more simplistic than the Argo, and this is not sarcasm. What's up with that stupid black line and silvery color of the system? It just looks "blah".

RE: Nope
By The Space Janitor on 7/10/2006 6:40:55 PM , Rating: 2
You think the iPod Mini looks better?

RE: Nope
By Josh7289 on 7/10/2006 6:47:32 PM , Rating: 3
I said nothing about the iPod mini. In fact, I don't like the design of the iPod mini. The iPod and especially the iPod nano, however, look excellent.

RE: Nope
By ktlewis02 on 7/10/2006 7:30:18 PM , Rating: 2
As an iPod with video owner I can honestly say I like that concept better. I am disappointed with my iPod for a few reasons:

1- Battery life
2- Screen size (too small for videos)
3- Scratches like mad (I use an agent18 case but I've seen iPods without a case... not pretty)

RE: Nope
By The Space Janitor on 7/10/2006 7:43:04 PM , Rating: 2
Exactly same boat as you. Except my battery life is still okay. But the software and firmware bugs make me want to tear my hair out sometimes.

"Spreading the rumors, it's very easy because the people who write about Apple want that story, and you can claim its credible because you spoke to someone at Apple." -- Investment guru Jim Cramer

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