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Official debut will be July 29

BMW has announced the official pricing for its first electric vehicle. The BMW i3 will have a starting price $41,350 in the U.S. That makes BMWs little electric car nearly 30% more expensive than a base 3-Series sedan. However, this news shouldn’t come as a shock since BMW hinted in May that the price of the vehicle would be around $40,000.

The starting price for the i3 in Germany will be €34,950, which works out to about $46,000. The car will be available in Germany starting in November, with U.S. availability early next year. The official debut for the i3 will be on July 29 at events held simultaneously in New York, London, and Beijing.

Bloomberg reports that BMW has invested $600 million in production facilities for the electric car. Among the facilities built specifically for this car are new factory in Washington State to make carbon fiber for the vehicle's passenger cell.
BMW also plans an interesting method of selling the electric vehicle. The automaker plans to sell the car on the internet, via sales people that visit customers at their homes, and through some select BMW dealers.

BMW i3 Prototype

The people at Autoblog recently drove the 2014 i3 for the first time at an autocross event in Germany. It appears that this will be a different sort of driving pleasure than most BMW enthusiasts are used to, with complaints of lots of body roll. The little car uses a 168 hp electric motor (184 lb-ft of torque) combined with a 22 kWh lithium-ion battery pack, and BMW promises 124 miles per charge when driven in Eco Pro+ plus mode.

One complaint Autoblog had about the vehicle is that when closing the front doors the structure the vehicle sounded plastic-like and cheap, whereas BMWs are known for being premium automobiles.

Sources: Business Week, Autoblog

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By BillyBatson on 7/22/2013 10:30:51 AM , Rating: 3
I am a huge BMW fan, the last one I owned was a 2010 328 coupe. This i3 is so incredibly ugly and over priced it most likely won't sell very many here in the states. My coworker has a 1series all electric and though it is farrrr more attractive than the i3 it is honestly a piece of turd when it comes to performance/price.
BMW should stick with diesels for now and concentrate on future electric SUV's since they would see more sales of those than 1, 3, and i3 series electric variants.

RE: Blah.
By Pneumothorax on 7/22/2013 1:47:05 PM , Rating: 3
I think this car was invented solely for the PR and to raise CAFE that is going to hit premium car makers like BMW especially hard in 2016 as they don't have a 'lower-class' division to sell the cheap high MPG cars with. Example: Lexus CAFE numbers are lumped in with Toyota, given Lexus an advantage in meeting CAFE.

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