Google Misses Wall Street Earnings, Revenue Expectations for Q2 2013
July 19, 2013 9:44 AM
comment(s) - last by
But revenue saw a 19 percent boost from the year-ago quarter
second quarter earnings report
is out, and while revenue is up from this time last year, earnings didn't look quite as good.
For Q2 2013, Google reported $14.11 billion in revenue, which is a 19 percent increase from the year-ago quarter. However, Wall Street expected $14.41 billion.
Google's Q2 earnings took a tumble, coming in at $9.71 per share compared to $10.13 per share in the year-ago quarter. Analysts expected $10.78 per share for the most recent quarter.
These numbers didn't seem to please investors. Google shares closed at $911 yesterday, which was down from a previous close of $919. According to
, Google shares were expected to open 4 percent lower today after brokerages cut price targets as low as $860 from highs like $915.
Another reason for the lower price targets is Google's changes to its advertising system in order to boost revenue from mobile users. The Android maker started offering the same ads on both PCs and mobile devices earlier this year, but the cheaper ad rates on mobile devices hurt the company's margins.
But Q2 showed that advertising revenue went up 15 percent from $11,902 billion in Q2 of 2012 to $12,061 billion in Q2 2013.
Earlier this month, it was announced that Google and Motorola Mobility were willing to spend as much as
$500 million on Moto X advertising
-- the first flagship phone by Motorola since being acquired by Google.
Google's net income for Q2 came in at $3.23 billion, which represented an increase from $2.79 billion in the year-ago quarter.
“Google had a great quarter with over $14 billion in revenue – up 19% year-on-year,” said Larry Page, CEO of Google. “The shift from one screen to multiple screens and mobility creates tremendous opportunity for Google. With more devices, more information, and more activity online than ever, the potential to improve people’s lives even more is immense.”
Some other interesting points from Google's earnings report is that there are now 750 million Chrome users; 900 million Android devices have been activated to date (with about 1.5 million each day); Google Play has had 15 billion app downloads, and the worldwide employee count fell from 53,891 as of March 31 to 44,777 as of June 30 (mainly due to the loss of Motorola Home).
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RE: wholly crap...
7/19/2013 8:39:13 PM
The comparisons aren't completely 1:1 because the revenue streams are so different. Microsoft benefited massively from cheap hardware because they still made a mint selling Windows licenses. It didn't matter if it was a workstation or a data entry econobox, Microsoft made lots of money on both. Google doesn't profit nearly as much since they basically give Android away and allow carriers/manufacturers to do what they please.
The goal was ostensibly another window for advertising and data mining, but Google continues to make far more revenue and profit selling mobile advertising and mining data from iOS than their own Android, which is the result of the inverted distribution between high end and low end hardware between the two operating systems. Google's continued app development on iOS, often exceeding their own versions on Android, isn't the result of altruism or showing users how much better Google is: Its all about the money.
Microsoft is in a bad spot because
they want it both ways.
They want license fees from OEMs, while at the same time they want to be on inexpensive hardware,
while at the same time
they want to compete with OEMs with their own hardware. Its a schizophrenic strategy that has resulted in low end hardware with no marketshare and no apps.
RE: wholly crap...
7/20/2013 4:07:15 AM
To be clear, this is all about how Android installations do not directly translate into revenue since Google doesn't make money on individual OS licenses, that's all.
Microsoft doubling Windows license sales every few years in the 90s and their resulting explosive increase in revenue is nothing like when Android installations increase in the same way. Google's revenue from data mining and advertising is what's important since they give Android away, and right now that stream lags far behind what they bring in from iOS and desktop operating systems.
Its also why Google doesn't put any resources into developing native Windows 8 RT or WP8 apps (they go so far as to close off things like the Youtube API to WP8). The money just isn't there.
"Nowadays you can buy a CPU cheaper than the CPU fan." -- Unnamed AMD executive
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