Print 84 comment(s) - last by Belard.. on Jul 9 at 1:54 PM

  (Source: Techcetera)
Shakeup will consolidate previously separate units, reportedly

A report by Bloomberg cites sources at Microsoft Corp. (MSFT) as saying that Chief Executive Steve Ballmer's leadership change will start be consolidating all of Microsoft's hardware products -- including Surface and Xbox -- under a single new unit, which would be headed by Windows chief Julie Larson-Green.

The Xbox unit (formally the interactive entertainment division) had been left leaderless after Don Mattrick, its former chief, jumped ship to become CEO of Zynga Inc. (ZNGA).  Some reports suggested Mr. Mattrick was fired for making comments about digital rights management (DRM) and the Xbox One.  In an interview Mr. Mattrick had told gamers who didn't have 100 percent reliable internet to not buy an Xbox One, a suggestion many disgruntled gamers took to heart.  Microsoft eventually backed down from that policy.

Microsoft's CIO Tony Scott also recently bailed, prior to the upcoming shakeup.

It is unclear whether Mr. Ballmer would then appoint a new Windows President, or if Ms. Larson-Green would fill both slots.  One source says that Terry Myerson -- the current Windows Phone chief -- will likely be put in charge of all operating system development, including desktop Windows.  That move would likely mean a continuation of Microsoft's "Metro" (aka Modern UI) assault on the desktop/laptop market, much to the chagrin of critics of that design direction.

Terry Myerson
Windows Phone chief Terry Myerson will report lead all OS development at Microsoft.
[Image Source: Reuters]

Marketing for various units (Windows, server, hardware, etc.) would also be consolidated into a single unit, which would be headed by Tami Reller, who currently is marketing chief for just the Windows unit.  Another shift from a financial perspective would be that the chief financial officers (CFOs) of the new units would report directly to company CFO -- Amy Hood -- versus the current situation the CFOs the present units report to their unit chief.

Julie Larson-Green
Julie Larson-Green will reportedly manage all Microsoft HW development. [Image Source: AP]

A final new unit would be tasked with managing acquired/merged-in businesses and with wooing developers.  That unit will be headed by Skype president Tony Bates.

Sources say the exact roles are still being finalized and may be shuffled before an official announcement comes.  Overall the changes are designed to reposition Microsoft as a "devices and services" firm, Microsoft's long term vision.  The shift towards first party hardware and cloud services would make Microsoft look a lot more like Apple, Inc. (AAPL), a radical shift for a company that started off with a narrow focus on software.

Source: Bloomberg

Comments     Threshold

This article is over a month old, voting and posting comments is disabled

RE: the hate here
By retrospooty on 7/4/2013 10:25:25 PM , Rating: 2
"giving you quick access to a lot more programs than the start menu"
No. It gives you less. If you have everything on the start menu on the start screen, you would have to scroll 4-5 screens over to the right if not more. The old menu gives it all on one screen, not needing to scroll to get everything.

"without interrupting your workflow like going to your desktop does"
What? It totally interrupts my workflow. I am on the screen, need to start a new app, and now I am on a totally different fullscreen menu- totally interrupting my workflow.

- You can fit a LOT more apps than you can on the start menu...
Not even close. Way less, unless you want to scroll over to the right several pages. Even less efficient - although with 8.1 you can make them much smaller so its better in 8.1.

"Not sure if this argument makes any sense at all"

I am not sure if you have even seen Windows 8. I cant see any way you would think anything you just said. IF you say you like it better, I believe you. If you say its more efficient for you, I believe you and am glad you are happy with it, but you cannot possibly say it gives you "quick access to a lot more programs" or "without interrupting your workflow"

It just doesn't work for me at work. I do way too many things as a system admin. Too many remote desktop sessions to servers and various software I am running and troubleshooting at any given moment. Like I said, I use it at home, but its not good enough at work. HUGE loss in efficiency if you multitask heavily. At home I dont, and it works fine.

RE: the hate here
By Xplorer4x4 on 7/5/2013 12:59:43 AM , Rating: 2
What? It totally interrupts my workflow. I am on the screen, need to start a new app, and now I am on a totally different fullscreen menu- totally interrupting my workflow.

If your attention is already focused on launching an app you are not focused on the other open programs are you? As soon as you launch the new program you need, there it is on your desktop right along side the apps you already had open. How does that interrupt your work flow any more then having your eyes focus on the lower left of the screen to click the start button, and browsing through the nested folders to find the program you need? Once you choose the app from the start menu the end result is the same, it is right there along side the other apps you already had open.

I am Kubuntu linux user. I rarely use Windows, but I find the start menu to be quite nice compared to the clunky old start menu.

RE: the hate here
By retrospooty on 7/5/2013 8:16:57 AM , Rating: 2
" I find the start menu to be quite nice compared to the clunky old start menu."

Cool. Then YOU use it, I dont, and the slow adoption rate of 8 and multitudes of people that dont like it would tend to agree. It's simpy a difference of opinion. Fortunately 7 works perfectly so everyone can be happy.

RE: the hate here
By Belard on 7/9/2013 1:08:21 PM , Rating: 2
Face it... for most of us (and it IS the majority) wouldn't spend $5 for the POS Windows 8 to put on our own computers.

I won't support it. My clients won't support it.

Its an ugly, ill-designed product... its fine that you like it. Hey, some people like the Yugo and eat worms.

"There's no chance that the iPhone is going to get any significant market share. No chance." -- Microsoft CEO Steve Ballmer

Copyright 2016 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki