Report: Microsoft to Put Windows Phone Chief in Charge of All OS Development
July 3, 2013 3:46 PM
comment(s) - last by
Shakeup will consolidate previously separate units, reportedly
cites sources at Microsoft Corp. (
) as saying that Chief Executive
Steve Ballmer's leadership change
will start be consolidating all of Microsoft's hardware products -- including Surface and Xbox -- under a single new unit, which would be headed by Windows chief Julie Larson-Green.
The Xbox unit (formally the interactive entertainment division) had been left leaderless after Don Mattrick, its former chief, jumped ship to
become CEO of Zynga
). Some reports suggested Mr. Mattrick was fired for making comments about digital rights management (DRM) and the Xbox One. In an interview Mr. Mattrick had told gamers who didn't have 100 percent reliable internet to
not buy an Xbox One
, a suggestion many disgruntled gamers took to heart. Microsoft eventually
backed down from that policy
Microsoft's CIO Tony Scott
also recently bailed, prior to the upcoming shakeup.
It is unclear whether Mr. Ballmer would then appoint a new Windows President, or if Ms. Larson-Green would fill both slots. One source says that Terry Myerson -- the current Windows Phone chief -- will likely be put in charge of all operating system development, including desktop Windows. That move would likely mean a continuation of Microsoft's "Metro" (aka Modern UI) assault on the desktop/laptop market, much to the chagrin of critics of that design direction.
Windows Phone chief Terry Myerson will report lead all OS development at Microsoft.
[Image Source: Reuters]
Marketing for various units (Windows, server, hardware, etc.) would also be consolidated into a single unit, which would be headed by Tami Reller, who currently is marketing chief for just the Windows unit. Another shift from a financial perspective would be that the chief financial officers (CFOs) of the new units would report directly to company CFO -- Amy Hood -- versus the current situation the CFOs the present units report to their unit chief.
Julie Larson-Green will reportedly manage all Microsoft HW development. [Image Source: AP]
A final new unit would be tasked with managing acquired/merged-in businesses and with wooing developers. That unit will be headed by Skype president Tony Bates.
Sources say the exact roles are still being finalized and may be shuffled before an official announcement comes. Overall the changes are designed to reposition Microsoft as a "devices and services" firm, Microsoft's long term vision. The shift towards first party hardware and cloud services would make Microsoft look a lot more like Apple, Inc. (
), a radical shift for a company that started off with a narrow focus on software.
This article is over a month old, voting and posting comments is disabled
7/3/2013 9:31:06 PM
As usual, the truth lies somewhere between the two extremes.
Metro works well in the context of touchscreen devices like mobile phones and tablets. It is an absolute disaster on a standard desktop when using only a keyboard and mouse. Microsoft didn't imagine all those angry users who wanted 1) to avoid Metro completely by booting directly into "desktop mode" and 2) to have the classic start-button behavior back and who are 3) now very angry that Microsoft gave them a start button that just kicks them back out to Metro (
Windows 8 has sold a lot of copies, thanks to the normal OEM channels. But that doesn't mean that it is actually popular amongst consumers/end-users. High sales != popularity.
Windows Phone got generally positive reviews, yes. But it hasn't earned a ton of market share. So it's a technical success, but not yet a commercial one. The ultimate verdict is still pending for Windows Phone. If people don't adopt it, then it doesn't matter how much technical praise it receives from reviewers.
7/4/2013 12:29:07 PM
Well. 8.1 addresses my main annoyances. So long as they don't legacy the desktop too soon or figure out a way to make metro a suitable desktop replacement I'm good. I'm not certain metro can fill that role, but if they can port visual studio and office to metro and show a productive workflow, then I'll be a believer. Until then metro is just a tablet, game, netflix environment.
"We don't know how to make a $500 computer that's not a piece of junk." -- Apple CEO Steve Jobs
UPDATED: Microsoft's Xbox Head Leaving Company to be Zynga's CEO
July 1, 2013, 2:21 PM
Report: Ballmer's Plan For Microsoft Makeover Centers on Firings, Tighter Management
June 24, 2013, 11:23 AM
Microsoft Drops Xbox One Always-On Requirement, Used Game Restrictions
June 19, 2013, 5:00 PM
Xbox Chief: If You Can't Get Online, Don't Buy an Xbox One
June 12, 2013, 9:57 AM
Microsoft's CIO Jumps Ship; Company Considering Focusing on Devices, Services
June 3, 2013, 10:49 AM
Report: Windows 9 “Threshold” Tech Preview Coming Next Month
August 15, 2014, 11:29 AM
EA Access Subscription Gaming Service Now Open to All Xbox One Users
August 11, 2014, 4:32 PM
Quick Note: Windows Phone Store Surpasses 300,000 Apps
August 8, 2014, 12:30 PM
China Kicks Symantec, Kaspersky Off Approved Software List
August 4, 2014, 1:48 PM
Nintendo Reports Yet Another Quarterly Loss, Sells 510,000 Wii U Consoles
July 30, 2014, 12:00 PM
Quick Note: Sony Says EA Access "Does Not Bring Value" to PS4 Gamers
July 30, 2014, 8:11 AM
Most Popular Articles
Lumia 830 Gets Major Upgrades Including New 20.1 Megapixel Toshiba Sensor
August 15, 2014, 6:00 PM
With USB Type-C Spec Finalized, Reversible Cables Will Soon Be Upon Us
August 13, 2014, 8:46 AM
Windows Phone, BlackBerry Smartphone Market Share Falls to 2.5%, 0.5% Respectively
August 15, 2014, 9:44 AM
Update: Samsung Gets Official With 4.7”, Aluminum-frame Galaxy Alpha Smartphone
August 14, 2014, 8:56 AM
GM Concedes That the Cadillac ELR Doesn’t Really Compete with the Tesla Model S
August 15, 2014, 5:42 PM
Latest Blog Posts
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information