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  (Source: Techcetera)
Shakeup will consolidate previously separate units, reportedly

A report by Bloomberg cites sources at Microsoft Corp. (MSFT) as saying that Chief Executive Steve Ballmer's leadership change will start be consolidating all of Microsoft's hardware products -- including Surface and Xbox -- under a single new unit, which would be headed by Windows chief Julie Larson-Green.

The Xbox unit (formally the interactive entertainment division) had been left leaderless after Don Mattrick, its former chief, jumped ship to become CEO of Zynga Inc. (ZNGA).  Some reports suggested Mr. Mattrick was fired for making comments about digital rights management (DRM) and the Xbox One.  In an interview Mr. Mattrick had told gamers who didn't have 100 percent reliable internet to not buy an Xbox One, a suggestion many disgruntled gamers took to heart.  Microsoft eventually backed down from that policy.

Microsoft's CIO Tony Scott also recently bailed, prior to the upcoming shakeup.

It is unclear whether Mr. Ballmer would then appoint a new Windows President, or if Ms. Larson-Green would fill both slots.  One source says that Terry Myerson -- the current Windows Phone chief -- will likely be put in charge of all operating system development, including desktop Windows.  That move would likely mean a continuation of Microsoft's "Metro" (aka Modern UI) assault on the desktop/laptop market, much to the chagrin of critics of that design direction.

Terry Myerson
Windows Phone chief Terry Myerson will report lead all OS development at Microsoft.
[Image Source: Reuters]

Marketing for various units (Windows, server, hardware, etc.) would also be consolidated into a single unit, which would be headed by Tami Reller, who currently is marketing chief for just the Windows unit.  Another shift from a financial perspective would be that the chief financial officers (CFOs) of the new units would report directly to company CFO -- Amy Hood -- versus the current situation the CFOs the present units report to their unit chief.

Julie Larson-Green
Julie Larson-Green will reportedly manage all Microsoft HW development. [Image Source: AP]

A final new unit would be tasked with managing acquired/merged-in businesses and with wooing developers.  That unit will be headed by Skype president Tony Bates.

Sources say the exact roles are still being finalized and may be shuffled before an official announcement comes.  Overall the changes are designed to reposition Microsoft as a "devices and services" firm, Microsoft's long term vision.  The shift towards first party hardware and cloud services would make Microsoft look a lot more like Apple, Inc. (AAPL), a radical shift for a company that started off with a narrow focus on software.

Source: Bloomberg



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RE: Right......
By Reclaimer77 on 7/3/2013 9:10:02 PM , Rating: 0
Okay first off "praise" is subjective opinion. You're only telling one half of the story.

quote:
Windows 8 is the world's 2nd fastest selling OS ever


Because Microsoft gave it away. $30 for a new Windows OS? That's unheard of. To put this in perspective, Windows 95, as in 1995, had a suggested retail price of $200 with a $100-ish upgrade cost!

quote:
And is currently the third most popular.


Can you show me where you're getting this? Talk about ME making stuff up! Please post a link on how we quantify, objectively, how "popular" Windows 8 is. Huh? It's not third in OS marketshare, not even close, so where are you getting this from?

quote:
1. "Flat" Metro UI Microsoft's greatest ever success in design, widely praised, lauded and copied (very heavily by Google and Apple in particular).


Greatest ever success in design? Praise? Lauds? Again, these are just opinions not some concrete metric you have to disprove my OP.

And while Apple might have copied some Metro themes, where do you get off saying Google "heavily" copied it? Don't you know the entire concept behind "live tiles" was copied from Android widgets first? Ooops.

quote:
Seriously, hate all you want, but don't just make shit up, lol.


Well no offense but it looks like you need to take your own advice. You haven't actually countered my post with anything more substantial than un-cited opinions and myopic generalizations about "praises" and "popularity".

For the record I don't "hate" Microsoft. I've always been a Windows user. I just don't agree with the direction they're taking the desktop OS, and you know what, a lot of people feel the same way.


RE: Right......
By cyberguyz on 7/4/2013 7:59:18 AM , Rating: 2
Ditto to spooty.


"You can bet that Sony built a long-term business plan about being successful in Japan and that business plan is crumbling." -- Peter Moore, 24 hours before his Microsoft resignation














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