Lumosity Ranks "Smartest" and "Dumbest" Cities in America
July 2, 2013 4:31 PM
comment(s) - last by
(Source: Oxford Press)
Data from over 3 million users helped build picture of local brainpower
San Francisco-based indie
edutainment internet software company Lumosity
has a bonafide hit, with its cognitive training app. Consisting of over 40 games, the online portal is supposed to boost your memory and problem solving skills, similar to Nintendo Comp., Ltd.'s (
Brain Age for the Nintendo DS
With over 3 million users, the site decided to offer up an interesting data mining analysis, determining which cities in America have the "smartest" citizens (as assessed by puzzle solving and memory skills).
It appears that Iowa and Indiana are among the most mentally endowed states. More specifically, the top 10 cities are:
State College, Penn.
Lafayette-West Lafayette, Ind.
Iowa City, Iowa
Ann Arbor, Mich.
Seattle (90) and San Francisco (114) both scored relatively well.
Washington D.C. (154), Portland (155) and Chicago (188) scored in the middle.
= not so smart;
= smart [click to enlarge] [Image Source: Lumosity]
In the worst category, Texas and North Carolina get hit particularly hard. The lowest ranking cities include:
El Paso, Tex.
Miami-Fort Lauderdale-West Palm Beach, Flor.
El Centro, Calif.
Los Angeles (309) and New York City (382) (which was lumped with Newark/Jersey City) were among the worst scoring large cities.
Lumosity has an interactive map of its results
, and a full white paper on the study
Sources: Lumosity [map],
[white paper; PDF]
This article is over a month old, voting and posting comments is disabled
RE: Not surprising
7/3/2013 8:16:35 AM
Yet, wouldn't the results expressed by Lumosity also be a measure of how many people use their service in a given area?
Being a college town could actually skew the results, if the majority of the users there are the young adults going to college.
On the other hand, is it fair to label another town "less smart", if they have 3 users, all of which were pretty dumb??
This sounds more to me a marketing strategy for more business, than a scientific study's results.
RE: Not surprising
7/3/2013 1:13:08 PM
You should read the white paper. The study was normalized to account for things like age/gender distribution and no area/city was included that didn't have over 500 users.
"A lot of people pay zero for the cellphone ... That's what it's worth." -- Apple Chief Operating Officer Timothy Cook
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