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Print 17 comment(s) - last by Spuke.. on Jun 24 at 11:47 PM

The testing is only taking place in South Korea

Don't feel like driving out to the theater to catch the latest flick? You may not have to if a new video on demand (VOD) model proves successful.

Walt Disney Co. and Sony Pictures Entertainment have started testing a new business model in South Korea, where movies still in theaters are also made available via VOD. The model, called "super-premium VOD," allows South Korean citizens to rent the new films at home from a cable, satellite or Internet provider.

Why South Korea? Mainly because U.S. cinema companies like AMC Entertainment Holdings Inc. and Regal Entertainment Group require a 90-day window after a movie is released in theaters before it can go to home entertainment. 

The new model by Disney and Sony brings new releases to the home only 3-4 weeks after they debut in theaters.  

South Korea is an ideal location to launch the VOD testing because the country already has many local productions offering similar VOD options. 

In addition, DVD sales/rentals in South Korea dwindled to only $30.5 million in 2012, and even shut down DVD sales offices. This means that studios can test VOD models without having to worry about undercutting sales from DVDs or rentals. 


Disney and Sony haven't wasted any time. Disney's "Wreck-it Ralph" came out five weeks after it launched in theaters while "Brave" was released after only four weeks. 

As far as Sony goes, "Django Unchained" was available just three weeks after debuting in theaters.

The average pricing for super-premium VOD is about $9 USD, compared with about $3.50 for normal rentals in South Korea.

According to Chun Yoon-soo, director of business development for Korea's largest VOD provider HomeChoice, total revenue from the super-premium VOD films in South Korea was 30 percent higher than for "comparable films."

However, those in the movie industry worry that the model's testing results in South Korea may not be relevant to the U.S. since VOD is bigger in South Korea and piracy is widespread. 

Other Hollywood studios may launch similar services depending on the success of Disney and Sony's South Korean venture. 

Source: The Wall Street Journal



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RE: I've dreamed this day would come..
By Reclaimer77 on 6/24/2013 4:12:17 PM , Rating: 0
You've dreamed of the day that instead of watching hand picked good movies at home, you can watch the absolute garbage currently in theaters?

Seriously there's not a single movie currently in theaters that's even good. About 1 in 100 Hollywood movies these days are even watchable. About 1 in 1000 are actually good.

Seriously I cannot think of a more worthless service than this, honestly, look at the absolute swill being fed to these dumbass movie-goers these days. I weep for mankind when people think Fast 6 or Man of Steel (a reboot of a reboot of a reboot) is a "good" movie.


RE: I've dreamed this day would come..
By invidious on 6/24/2013 4:44:32 PM , Rating: 2
Arguing about which movies are good is pointless since everyone has different tastes. We all fall out of touch with the mainstream as we get older, its part of life. That doesn't mean those movies shouldn't be made. I do agree that most of the promising movies of 2013 haven't turned out well, wide market response decides their success, not you or me as individuals.

Back on topic, anything that gives consumers more choice in how they consume media is a good thing.


RE: I've dreamed this day would come..
By Reclaimer77 on 6/24/2013 5:03:34 PM , Rating: 1
quote:
Arguing about which movies are good is pointless since everyone has different tastes. We all fall out of touch with the mainstream as we get older, its part of life. That doesn't mean those movies shouldn't be made.


Sorry but you're wrong. It's a historic fact that as cultures progress, art forms reach a peak and then begin to decline.

It's an objective fact that classical music was technically superior to anything created today. It took REAL talent to write and compose. Music today does not.

It's an objective fact the art to cinema and screenplay writing has declined since the golden age of cinema. Today it has flatlined into mediocrity. Movies today aren't about art and expressing ideals, they're about making money.

And let's not even get into painting and other art forms, no contest. I doubt Twilight is going to be the focus of a classical writing study in the distant future.

I'm not even an "old" guy and I know these to be true. As our society falls, so does it's art. And our fall began long ago.

I'm not out of touch with the mainstream at all. I'm just knowledgeable and observant enough to know it mostly sucks.


By DiscoWade on 6/24/2013 8:40:03 PM , Rating: 2
Link please.

In any event, I just watched Amadeus over the weekend. While the movie was historically inaccurate, it did have a lot of Mozart's music. It was good music, but was it superior to, say, The Beatles or Elvis? That is a matter of opinion.

I will admit most of today's music is awful and unimaginative. If you notice, a lot of music today follows the same pattern: A-B-A-B-C-A where each letter is a different pattern; sometimes it is A-B-A-B-A-B-C-A. The 'B' in the pattern is the exact same lyrics and music and 'C' in the pattern is different than the rest of the song. And that autotune voice makes me want to stick a screwdriver in my ear. But just because the big media cannot see past the bottom line does not mean the skill is not there.

However, can you really say that Mozart or Beethoven are the pinnacle of music? And can you really say that Salieri and Tchaikovsky are better than John Williams? Which do you remember more? The Imperial March from Star Wars or Eine kleine Nachtmusik by Mozart? While I will admit the classical musicians had much skill, to say they are the best is up for opinion.

And movies. Casablanca is an excellent movie, I've seen it many times and it has some of my favorite quotes in a movie. But the way you talk, the blockbuster movies of that time are superior to Batman: The Dark Knight or the original, non George Lucas tampered Star Wars. Which do you remember more? "My precious" from Lord of the Rings or "I'm shocked, SHOCKED, to find gambling going on" from Casablanca?

The fact is special talent is rare no matter what the era and in today's world where the concern is about the money it is even harder for special talent to break through. The talent is still here, it just has more obstacles today.


By ipay on 6/24/2013 10:13:29 PM , Rating: 2
What? No "get off my lawn" in there?


RE: I've dreamed this day would come..
By Spuke on 6/24/2013 5:01:51 PM , Rating: 2
You didn't think Man of Steel was good? I thought it was awesome!!! IMO, it kicked the sh!t out of the Chris Reeves version and I was a HUGE fan of that one. That all said, I don't see how choosing movies has to do with a technology that allows you to watch them from home. I like the big screen but sometimes I'd wish I could watch one at home. I'll definitely be signing up for this service once available. Maybe this will give me the excuse to beef up the home theater. :)


RE: I've dreamed this day would come..
By Reclaimer77 on 6/24/2013 5:15:49 PM , Rating: 2
No it was not good Spuke. It wasn't even close to being good lol.

Just like Star Trek: Into Darkness, Prometheus, and so many others in recent memory, Man of Steel is a very dumb dumb movie where people have to say and do really dumb dumb crap in order to move the dumb dumb plot along.

Hollywood knows movie audiences are dumber than ever, and rank visual effects and fight scenes over plot, storytelling, acting and directing.

quote:
IMO, it kicked the sh!t out of the Chris Reeves version and I was a HUGE fan of that one.


/facepalm

I...I don't even know how to respond to that...

I cannot imagine the Chris Reeves Superman destroying half of Metropolis just to win a fight. And then while people are dying and trying to pull themselves out of the rubble, Superman cares more about kissing Lois Lane than helping them. Unbelievable...

quote:
That all said, I don't see how choosing movies has to do with a technology that allows you to watch them from home.


Because it's kind of hard to get excited over a service that promises to deliver one bad movie after another into my living room.


RE: I've dreamed this day would come..
By Spuke on 6/24/2013 5:42:29 PM , Rating: 2
I guess we disagree. I thought it was kick ass! LOL! Personally, I thought the Chris Reeves version was too soft but I still loved it. And I like the new Star Trek's too, there's some character development to be done but I think it will be very good. Prometheus was a serious disappointment. It sucked immensely. I really considered hanging myself after that travesty.

A little insight to myself for a moment. I think most acting sucks ass so my expectations are low. Chris Reeves Superman had horrible acting but extremely entertaining regardless. I really don't see how an action flick can have great acting. It has to suck somewhat or you'll get 6 hour Indiana Jones's. To give you an idea what I consider great acting, see 2001: A Space Odyssey.


RE: I've dreamed this day would come..
By Reclaimer77 on 6/24/2013 6:10:52 PM , Rating: 1
I don't think Superman had "horrible" acting. Brando, Reeves, Hackman etc etc, horrible??

What it had was sincerity. But we're all so damn cynical now we can't stand watching something that makes us feel. So sincere heart-felt themes typically found in older movies are dismissed as "cheesy" or "lame".

quote:
And I like the new Star Trek's too


The first one was okay. Into Darkness? You know what Abrams? Go fuck yourself. Either reinvent Star Trek or stick to the original story.

Having said that, I'm a GIGANTIC Wrath of Khan fan. So I know your average dumb movie-goer today probably doesn't understand the ire JJ. Abrams has engendered in me and fans like me with his blatant rape-fest of Khan and the entire Wrath of Khan storyline.


RE: I've dreamed this day would come..
By Spuke on 6/24/2013 7:19:27 PM , Rating: 2
Hackman was by far the best actor in the original. The rest were so so IMO with Margot Kidder besting only the guy commenting on Superman's suit. Her acting was by far worse than Richard Pryor's in Superman 3 and he's SUPPOSED to suck. Funny as hell though...remember him falling off the skyscraper? I sh!t my pants in that scene.

I didn't too much care for the Khan bastardization either but I thought Into Darkness was well done. I really do expect this new take to improve immensely once the new actors get up to speed.

By the way, I'm not cynical. Just like the straight scoop, real deal that SOME of these newer movies are going in. I felt pretty emotional watching MoS. It definitely got me going. I ALSO screamed like a Japanese schoolgirl in some parts. LOL! I haven't done that since the Matrix Reloaded (I STILL pop in the DVD and watch JUST the Merovingian dinner dialog and fight scene).


RE: I've dreamed this day would come..
By Reclaimer77 on 6/24/2013 9:33:35 PM , Rating: 1
quote:
Just like the straight scoop, real deal that SOME of these newer movies are going in.


Look I respect Nolan, but not every franchise lends itself to his "dark edgy" style. Superman, in my opinion, is one of those. Superman is NOT Batman.

quote:
I didn't too much care for the Khan bastardization either but I thought Into Darkness was well done.


But why does he feel that he cannot make an original story without plagiarizing from the stuff we know and love?

I listened to Abrams interview on Howard Stern a few months back. He says he's not a Star Trek fan, and he's not making these movies for Star Trek fans. Oh really? Then why is Khan your villain and why did you rip off almost the entire plot from other Star Trek films?

That faggy British guy, Cumberbitch? Really? That's your idea of fucking Khan Noonien Singh!!?? As he delivers emotionless, passionless, lines like a comatose snail!!!

And Spock yelling "KHHAAAANNNNNNNNNNNN!!!" Wtf, really? Spock?

I just...just...argh!!! Fuck it, my blood pressure man.


By Spuke on 6/24/2013 11:47:59 PM , Rating: 1
quote:
Look I respect Nolan, but not every franchise lends itself to his "dark edgy" style. Superman, in my opinion, is one of those. Superman is NOT Batman.
I can see your point. But MoS didn't come off as dark to me though.

quote:
But why does he feel that he cannot make an original story without plagiarizing from the stuff we know and love?
My biggest gripe about some of today's movies. I like how some flicks were remade to how they "should've" been in the first place (IMO) but, sh!t, can a nigga get a table dance? Can't one of these big dog producers come up with something original for once? The Matrix was a breath of fresh air. It really went where not many movies go (making people think...no handing you the plot..some people hated it for that). Is that all we get in this century?

quote:
I just...just...argh!!! Fuck it, my blood pressure man.
LOL! I think I'm gonna pop in Matric Reloaded.


RE: I've dreamed this day would come..
By tamalero on 6/24/2013 5:16:31 PM , Rating: 2
there is nothing wrong to have the offer in hand. If you do not like to watch the "garbage".. power to you, good luck, congratulations..etc..
but let people have the choice.


By Reclaimer77 on 6/24/2013 5:19:10 PM , Rating: 2
quote:
but let people have the choice.


Where am I not "letting" someone do anything here?


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