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Nokia aims for camera superiority in mobile arms war

If you like taking pictures, it's a great time to own a smartphone.  After a few years in which Apple, Inc. (AAPL) went relatively unchallenged in picture quality, other players are now stepping up with ambitious point and shoots that rival the iPhone in image quality. Among them is the 4 megapixel UltraPixel sensor from the HTC Corp. (TPE:2498) which is housed aboard the HTC One.

Now Nokia Oyj. (HEX:NOK1V)) is looking to join that elite group with its own entrant -- a massive PureView-equipped Windows Phone.  The new phone -- codenamed the EOS has, after months of rumors, leaked in photographic form.  Some of the photos come courtesy of leaked images of a cherry red shell being manufactured in China.  Others come from a leaked prototype that GSMArena got their hands on. 

The new handset is almost the identical twin of the Lumia 920, except for one monstrous defining feature -- a circular camera bulge that eclipses nearly half the phone's rear face.

Nokia EOS
One of several Nokia EOS prototype image leaks. [Image Source: Weibo (left)]

Yet more supposed photos were leaked via a Twitter account dubbed "ViziLeaks".

Nokia EOS
[Image Source: ViziLeaks]

The bulge features a bar-style xenon flash and is rumored to pack a massive 41 megapixel sensor, which is likely the largest on a smartphone today.  An earlier version of this sensor was previously included in another Nokia smartphone, but that handset used Symbian and was only sold overseas.

Nokia has already been boasting about its low-light photography prowess.  Now it aims to become king of daytime picture-taking as well.

Nokia EOS
[Image Source: GSM Arena]

The leaked prototype will reportedly hit the market packing Windows Phone 8, which means it will likely launch sometime in the next several markets.  That should give Nokia's sales some legs in the lull leading up to Microsoft Corp.'s (MSFT) upcoming Windows Phone 8.1 (previously codenamed "Windows Phone Blue") refresh.

Sources: Weibo [via WMPower User], GSM Arena, Twitter [ViziLeaks]



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By Labotomizer on 6/7/2013 4:20:49 PM , Rating: 2
So the 808 is useless or the EOS is useless? This will have all the normal WP8 stuff, so a dual core snapdragon, 1GB RAM and probably 32GB storage and hopefully removable mSD since the photos taken at 38mp will be huge.

Unless of course they're waiting for the first GDR3 phone, since the 925 is GDR2, and MS allowed for better hardware with GDR3. Supposedly GDR adds support for 1080p at the very least since they didn't want to wait until 8.1. Perhaps this phone is what pushed MS into putting it into a smaller update.


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