Nook HD+ Gets Big Price Drop ($179/$199) to Go Along with Google Play Store Support
May 5, 2013 3:22 PM
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Nook HD+ now priced at $179.99 and $199.99 respectively for 16GB and 32GB models
Barnes and Noble
introduced the Nook HD+ last year
in an effort to thwart the momentum that Amazon was gaining in the relatively low cost tablet arena with the
Kindle Fire HD
The Nook HD+ is backed by relatively stout hardware, bringing with it a 1.5GHz dual-core processor, 1GB RAM, and a 9" 1920x1280 display. The tablet is available in 16GB and 32GB models, and if that isn't enough storage space, a microSD slot is also included for digital media packrats.
But for all of its pluses, the Nook HD+ has been hamstrung by its reliance on its own “walled garden” to supply a woefully inadequate subset of popular apps. When it comes to app selection, Barnes and Noble simply couldn't compete with the vast app catalogs offered by the iOS App Store, Google Play Store, or even Amazon's App Store.
Barnes and Noble is now trying to fix its app handicap by announcing full support for the Google Play Store through an automatic over-the-air update. That means that Nook HD and Nook HD+ customers will now have access to over 700,000 Android apps/games.
“By adding Google Play to NOOK HD and NOOK HD+, we are offering our customers even more great entertainment on our award-winning tablets,” said William Lynch, CEO of Barnes & Noble.
In addition, the Nook HD+ can now access other Google Services including GMail, YouTube, Google Maps, and the Chrome web browser.
Now, many people might say that this is too little too late for Barnes and Noble in the tablet game. And we'd normally be inclined to agree with that statement. However, Barnes and Noble has another trick up its sleeve in the form of reduced pricing.
Today, the company dropped the price of the Nook HD+ just in time for Mother's Day. Whereas the 16GB and 32GB versions of the Nook HD+ were priced at $269 and $299 respectively, retailers like Best Buy and Target are now selling those same tablets for
respectively through May 12.
This is definitely a step in the right direction for Barnes and Noble on both fronts, and a $200 tablet with 32GB, microSD expansion, a 1920x1280 display and access to the Google Play Store might be hard for many people to ignore.
Barnes and Noble 
This article is over a month old, voting and posting comments is disabled
5/5/2013 6:12:45 PM
Why is B&N just about the only manufacturer who doesn't way overcharge for storage upgrades? $20 for +16GB is way better than so many other device makers.
RE: storage pricing
5/5/2013 6:49:33 PM
Demand is why. The Nook hasn't been selling well compared to the Fire or other low end tablets, hence the low upgrade costs and price drops.
The Nook should see a
nice spike thanks to this price drop. I don't see how they can overcome the Amazon juggernaut though. I can't remember the last time I walked into a B&N. Meanwhile I can't imagine why I'd stop using Amazon Prime.
"Vista runs on Atom ... It's just no one uses it". -- Intel CEO Paul Otellini
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