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Nook HD+ now priced at $179.99 and $199.99 respectively for 16GB and 32GB models

Barnes and Noble introduced the Nook HD+ last year in an effort to thwart the momentum that Amazon was gaining in the relatively low cost tablet arena with the Kindle Fire HD.
The Nook HD+ is backed by relatively stout hardware, bringing with it a 1.5GHz dual-core processor, 1GB RAM, and a 9" 1920x1280 display. The tablet is available in 16GB and 32GB models, and if that isn't enough storage space, a microSD slot is also included for digital media packrats.
But for all of its pluses, the Nook HD+ has been hamstrung by its reliance on its own “walled garden” to supply a woefully inadequate subset of popular apps. When it comes to app selection, Barnes and Noble simply couldn't compete with the vast app catalogs offered by the iOS App Store, Google Play Store, or even Amazon's App Store.
Barnes and Noble is now trying to fix its app handicap by announcing full support for the Google Play Store through an automatic over-the-air update. That means that Nook HD and Nook HD+ customers will now have access to over 700,000 Android apps/games.
“By adding Google Play to NOOK HD and NOOK HD+, we are offering our customers even more great entertainment on our award-winning tablets,” said William Lynch, CEO of Barnes & Noble.

In addition, the Nook HD+ can now access other Google Services including GMail, YouTube, Google Maps, and the Chrome web browser.

Now, many people might say that this is too little too late for Barnes and Noble in the tablet game. And we'd normally be inclined to agree with that statement. However, Barnes and Noble has another trick up its sleeve in the form of reduced pricing.
Today, the company dropped the price of the Nook HD+ just in time for Mother's Day. Whereas the 16GB and 32GB versions of the Nook HD+ were priced at $269 and $299 respectively, retailers like Best Buy and Target are now selling those same tablets for $179.99 and $199.99 respectively through May 12.
This is definitely a step in the right direction for Barnes and Noble on both fronts, and a $200 tablet with 32GB, microSD expansion, a 1920x1280 display and access to the Google Play Store might be hard for many people to ignore.

Sources: Barnes and Noble [1], [2]

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RE: Price Correction
By Brandon Hill on 5/5/2013 4:29:58 PM , Rating: 2
The only thing I can think of is no camera, but I don't really care about that -- I have a phone and M4/3 camera for that.

$199 is very tempting.

RE: Price Correction
By retrospooty on 5/5/2013 5:34:28 PM , Rating: 2
Here... to maker it more tempting.

You can boot from an SD card and run rooted CM10 without rooting the Nook, or voiding the warranty... Next year, when you upgrade, take out the SD card and give the Nook to grandma =) (or sell it stock).

RE: Price Correction
By Lord 666 on 5/5/2013 6:03:36 PM , Rating: 2
The price cut could also allude to potential iPad mini price cut. Not really a favor comparison, but $199 is the price the mini should have been from day one.

RE: Price Correction
By TakinYourPoints on 5/5/2013 6:34:09 PM , Rating: 2
That probably won't happen, Apple is selling every mini that they make. The price will likely remain the same while they increase its resolution to 2048x1536 (that's what ideally should have been there from day one).

RE: Price Correction
By BRB29 on 5/6/2013 8:46:57 AM , Rating: 2
are you sure about that?
Apple has reportedly cut its shipments of the iPad mini to between 10-12 million units for the second quarter of 2013, according to industry sources. The figure is based on shipment information given from multiple sources who provide various components for Apple's iPad mini. The decrease may be as high as 20% on month during April, the sources noted, and may continue to slightly decrease throughout the quarter to bring total shipments of the iPad mini to as low as 10 million units during the quarter.

Sure, their excuse is they are getting ready for the next Ipad mini. Unless their the mini2 launch in June, this excuse is just bad. If I learned anything in accounting and operation & supply chain management, they have a ton of ipad minis sitting in warehouses. They are slowing down production so they don't have to sit on a huge amount of inventory. In other words, apple is not selling every mini that they make and they are cutting production.

RE: Price Correction
By Lord 666 on 5/6/2013 10:32:19 AM , Rating: 2
Thinking a tiered model the way iPad and iPad 2 currently are positioned.

Have a iPad mini at $199 and iPad mini 2 at $329.

I'm obviously ignoring the iTouch

RE: Price Correction
By TakinYourPoints on 5/7/2013 1:37:16 AM , Rating: 1
I can't speak to things right at this moment. I know that through February there was still a more than 24 hour wait to buy one through their website. If they've caught up with demand then that's clearly a reason for inventory to start accumulating.

In any case, their price probably isn't changing. I imagine that the $320 price is to make room for the inevitable move to retina displays. Launching the mini at $250 and then increasing the price to $320 when the BOM skyrockets thanks to a much higher res display and faster SoC would piss customers off way more.

RE: Price Correction
By BRB29 on 5/7/2013 2:14:10 PM , Rating: 2
How could there be a 24 hour wait to buy an ipad mini through february. It's either available or not available. How could you have a 24 hour wait through a whole month? it would be a month wait then lol

RE: Price Correction
By BRB29 on 5/6/2013 8:36:07 AM , Rating: 2
Apple doesn't price their products based on competitors because they've differentiated their market. They price it based on demands of IOS devices. Android is considered a substitution and inferior product from Apple's viewpoint.

In the coming years, you will see apple compete more with prices as Tim Cook is horrible with keeping the company's premium image. I don't know who approved some of the apple's commercials but it is a disaster since Steve died. Seriously, some of these commercials are stupid and some of them are straight up insulting.

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