Toshiba Announces 13", High Resolution KIRAbook Ultrabook
April 17, 2013 11:32 AM
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Toshiba unveils new high-end ultrabook
Toshiba has pulled the wraps off a new series of notebook computer called the KIRAbook. The machine is an all-new ultrabook promising a lightweight and compact design thanks to its magnesium alloy chassis.
The 2.6-lb machine has a 13-inch PixelPure display with a resolution of 2560 x 1440 (221 pixels per inch). Toshiba promises that the screen delivers razor-sharp clarity for text, photos, movies, games, and other content types. The KIRAbook will be available in standard, and touch screen versions -- the touch screen version of the ultrabook supports 10-points of touch and Windows 8 gestures.
Toshiba says that a high-capacity lithium polymer battery promising all-day battery life, while storage duties are handled by a 256 GB SSD. The ultrabook will offer 8 GB of 1600 MHz memory and a range of third generation Intel Core processors.
Pre-orders for the KIRAbook will kick off on May 3 with purchases starting May 12 online. Pricing begins at $1599 and goes up to $1999 depending on the processor chosen.
The KIRAbook joins other high-resolution 13” notebooks like the
13” Retina MacBook Pro
13” Google Chromebook Pixel
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4/17/2013 2:04:26 PM
Additional screen room is a secondary goal. You can do it by setting your scaling to 100% or 150%, but the main point is additional sharpness and detail. For me the benefits with font rendering (
fonts, not anti-aliased), images, and color are huge, but I've always spent more on my monitors. Hell, I owned IPS monitors ten years ago, long before they became mainstream and back when they were
Lots of people didn't see the point of the retina display iPhone either, but now high PPI is becoming pretty standard.
You're right though, lots of people also don't care about quality. Its the same reason people buy LCD HDTVs and set it at torch mode with motion smoothing. They're happy with it even though they don't realize it looks like crap. Good products aren't for everyone, and fortunately this laptop doesn't prevent people from buying a $500 HP either.
4/17/2013 2:45:52 PM
Correction: they're happy with it because they don't see the value in the "better" product.
The TV example is perfect. In the store, side-by side? Sure...an average consumer will say "yeah, I guess the $5,000 plasma looks better than the $500 LCD."
Then they buy the $500 LCD, put it on the wall at home, and enjoy it 100% as much as they'd have enjoyed the $5,000 plasma.
Very, very few people in this world will sit on the couch watching at TV show and steam about "...but the color temperature is off on the blacks!"
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