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Toshiba unveils new high-end ultrabook

Toshiba has pulled the wraps off a new series of notebook computer called the KIRAbook. The machine is an all-new ultrabook promising a lightweight and compact design thanks to its magnesium alloy chassis.

The 2.6-lb machine has a 13-inch PixelPure display with a resolution of 2560 x 1440 (221 pixels per inch). Toshiba promises that the screen delivers razor-sharp clarity for text, photos, movies, games, and other content types. The KIRAbook will be available in standard, and touch screen versions -- the touch screen version of the ultrabook supports 10-points of touch and Windows 8 gestures.


Toshiba says that a high-capacity lithium polymer battery promising all-day battery life, while storage duties are handled by a 256 GB SSD. The ultrabook will offer 8 GB of 1600 MHz memory and a range of third generation Intel Core processors.
 
Pre-orders for the KIRAbook will kick off on May 3 with purchases starting May 12 online. Pricing begins at $1599 and goes up to $1999 depending on the processor chosen.
 
The KIRAbook joins other high-resolution 13” notebooks like the 13” Retina MacBook Pro and the 13” Google Chromebook Pixel.

Sources: Toshiba, The Verge



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RE: Toshiba....
By txDrum on 4/17/2013 12:23:28 PM , Rating: 2
It doesn't matter what any of us think regarding Apple's price range haha. Objectively, they have built a brand name that lets them get the huge margins that they have. Windows OEMs don't have this, because there has been a cutthroat PC market for years, and they've raced to the bottom.

Headed to the top again now, they have to sacrifice margins. If you don't do that, you can't sell laptops. Windows PCs are still known as the "cheap" things - with perceived (whether true or not) quality below that of MBA's and MBP's. Samsung and Asus (and Lenovo) are really the only companies successfully challenging this, and they aren't overpricing that badly. The series 9 and UX51VZ are alternate examples of this, but they also have premium products (series 7, which will now have 1080p! I really want an ultra) available at slightly more reasonable prices.


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