BlackBerry Refutes Reports that Z10 Returns "Exceed Sales"
April 12, 2013 10:14 AM
comment(s) - last by
BlackBerry files complaints with the SEC and OSC
BlackBerry has a lot riding on its new
BB10 operating system
recently released Z10 smartphone
, and the upcoming Q10 QWERTY smartphone. Late last month, BlackBerry showed some
signs of life
when it announced that it had shipped one million Z10 smartphones and
reported Q4 2012 profit of $94 million USD
With its turnaround well underway, it should come as no surprise that the folks at BlackBerry were none too pleased at recent analyst reports that cast a bad light on its flagship Z10. According to Joe Fersedi, an analyst for ITG, the Z10 launched started off "poorly and weakened significantly as the days passed." He also noted that sales were barely ahead of BlackBerry's decrepit BlackBerry 7.x devices.
But while Fersedi's comments were damaging, Detwiler analyst Jeff Johnston went for the jugular, stating, “We believe key retail partners have seen a significant increase in Z10 returns to the point where, in several cases, returns are now exceeding sales, a phenomenon we have never seen before."
BlackBerry was quick to respond, with CEO Thorsten Heins stating:
Sales of the BlackBerry Z10 are meeting expectations and the data we have collected from our retail and carrier partners demonstrates that customers are satisfied with their devices. Return rate statistics show that we are at or below our forecasts and right in line with the industry. To suggest otherwise is either a gross misreading of the data or a willful manipulation. Such a conclusion is absolutely without basis and BlackBerry will not leave it unchallenged.
BlackBerry isn't taking these "false and misleading" statements made by these analysts lightly, and today is filing an official complaint with the Security and Exchange Commission (SEC) and the Ontario Securities Commission.
"Everyone is entitled to their opinion about the merits of the many competing products in the smartphone industry, but when false statements of material fact are deliberately purveyed for the purpose of influencing the markets a red line has been crossed," exclaimed BlackBerry Chief Legal Officer Steve Zipperstein.
The Wall Street Journal
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RE: Nice phone but...
4/12/2013 2:10:11 PM
As a BES administrator for both 5.0 as well as 10, I will easily admit it is great for corporations that have invested in internal mobile device apps. BB10 can use your BES server as basically a gateway to your work's internal network. The Blackberry Browser can browse any internal site as if you were at the office without anybody having to set up any weird external proxies. I could even, to a very limited degree, perform some Virtual Center actions via the web interface. Companies can write apps to take advantage of this as well so those apps can access that internal data. The best feature though is knowing that Balance will keep all your work apps and their data completely separate from the personal apps. You can install any malware you want on the personal side but it can't get to the work space. And as an admin YOU decide what apps they can install onto their work space.
It's all pretty good. However, I don't think it's necessarily the hardware that made me not love it. After all it's not Android so it could run differently on different specs. It's the rather dull array of icons again as if it's 2009 or something older. I've come to love my widgets both for displaying data AND quick actions and without them I lose efficiency and efficiency is what matters most to me.
Also, why the hell can't you have more than one alarm on their alarm clock? I don't want to pay $5 for an alarm clock app.
"The Space Elevator will be built about 50 years after everyone stops laughing" -- Sir Arthur C. Clarke
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