Report: Microsoft to Release 7-Inch Surface Tablet
April 11, 2013 11:49 AM
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It is expected to go into mass production later this year
Joining the likes of Apple and Google, Microsoft is now also rumored to be making a 7-inch version of its first homemade tablet -- the Surface.
According to a recent report from
, Microsoft is in the midst of creating a whole new batch of Surface tablets, which includes a 7-inch version.
The 7-inch tablet is expected to go into mass production later this year.
Microsoft, which released its first Surface tablet on October 26, 2012, hasn't seen the sales success it expected. Last month, a
source anonymously revealed that Microsoft had sold 1.5 million Surface tablets at that point. More specifically, the company had sold a little over a million Surface with Windows RT tablets (features the Windows RT version of Windows 8 specifically for ARM processors) and about 400,000
Surface with Windows Pro
tablets (features the full version of Windows 8 and an Intel Core i5 processor).
missed analyst expectations
of about 2 million Surface RT tablets in just the December quarter alone.
Microsoft launched Surface with Windows RT in October and Surface with Windows 8 Pro in February.
Microsoft likely wants to run with the big boys like Apple and Google in the tablet sector, and both have already released 7-inch tablets (which tend to be more affordable for consumers). Google's 7-inch Nexus 7 tablet was a hit at only $200 with a load of impressive features, and Apple released its 7-inch iPad mini for a little over $300 last November.
However, Microsoft may want to steer clear of releasing any more Surface tablets with Windows RT, since the operating system has largely been a bust. RT-powered tablets have dropped significantly in price in some cases due to
lack of consumer demand
, and many hardware makers are looking to just clear the dead weight out of their inventory.
Even analysts believe Windows RT will, at some point, just fade away.
"I think you're seeing discounting based on user demand. I never thought RT was going to be that successful," said Jack Gold, principal analyst at J. Gold Associates. "RT will fade away over time. It's not a full Windows 8 experience. That said, why wouldn't I spend more and get a full Pro version of the device?"
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It's all related to Intel
4/14/2013 12:17:55 PM
Today Arm appears to be a new growing king. But, if Arm is going to rule the world, How come Intel isn't fighting harder in the space? (They are working hard, just play along)
IMHO, Intel knows they will reach the power and heat dissipation crossover point. The first Surface Pro is at the edge of the competitive crossover envelope. With Haswell, Significant tablet versatility and capability will evolve as the major factor.
Late 2013 & 2014 the playing field divides:
1) Android & iOS devices will be preferred for 'basic web work' tasks(email, simple web DB display apps)
2) Full PC / (almost) desktop Replacement capable Windows 8 tablets and convertibles
One is not
than the other, they are just different. And, there is ample demand for each group.
Some are happy with ARM power (read: don't mind waiting for webpages to load/render despite a 4g connection)
Some want x86 power all the time (and will pay for it)
Some NEED x86 power with them most of the time.
$ and $$ Low cost ARM:= Android
$$$ Expensive ARM:= iOS
$$$$ Powerful Hardware:= x86
$$$$$$$$ expected OSx tablet (Surface Pro competition)
Don't forget about practical use screen size.
IMHO the bigger the screen, the more useful the device. (the more you see, the more you do)
What is the smallest practical screen size for x86?
We'll find out soon if 7" is practical for x86 power
Below 7", x86 may never be really practical for a measurable group of users.
Time will tell
"I mean, if you wanna break down someone's door, why don't you start with AT&T, for God sakes? They make your amazing phone unusable as a phone!" -- Jon Stewart on Apple and the iPhone
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