Sources: General Motors , 
quote: then why even consider buying a pick up truck when you don't need the towing power and off-road capability for a commuter vehicle
quote: If you don't need to tow something but you still buy a truck, well, I think you're just an idiot.
quote: The truck market makes a lot more sense when you realize that 80% of the market of new truck buyers fall into the categories of "short people that want to feel tall for their commute" and "people who want to pretend they do manly work".
quote: I don't understand the truck market. If you want fuel economy don't buy a truck. If you need to tow something go ahead and get a truck that can tow what you need. If you don't need to tow something but you still buy a truck, well, I think you're just an idiot.