Print 33 comment(s) - last by MZperX.. on Mar 29 at 11:37 AM

New phone is low end of the 1080p pack, but still offers some nice features

Sony Corp. (TYO:6758) is finally offering the Xperia ZL for pre-order in the U.S. market.  The bulkier clone of the sleeker Xperia Z, the Sony handset still offers most of the 1080p-related goodies in its Android competitors' stables.  And Sony is kindly pricing it with and without HSPA+, so if you're on T-Mobile USA (HSPA+ only, currently), you can get the smartphone for cheaper.

In terms of competition, the Xperia ZL (and its slimmer twin) go up against Samsung Electronics Comp., Ltd.'s (KSC:005930Galaxy S IV and HTC Corp.'s (TPE:2498HTC One -- both of which are 1080p handsets.  The Sony device also competes with the Apple, Inc. (AAPLiPhone 5, which while trailing the competition in many hardware metrics remains competitive on merits of its strong brand, strong app selection, long battery life, and the preference of some buyers for smaller screens.

Here's how the device stacks up spec-wise versus the competition (click either image to enlarge):
                Smartphones wide
Spec comparison

Notice that overall the Xperia ZL offers a pretty nice spec package, and is well priced, but it suffers from a poor body design, slower processor, and lower built-in storage.

The biggest problem is perhaps the Xperia ZL's lack of any major selling features.

Sony is bragging about the Bravia engine, which uses GPU acceleration to offer real-time color correction, improved imaging, and other perks.  But the results, according to early reviews, are less than impressive.  Also onboard is the STAMINA battery technology, which is supposed to detect when the phone is not in use and turn off stuff.  But according to early reviews battery life on the Sony smartphone remains less than great.

And then there's the question of visibility.  Online orders are great, but without strong marketing a phone is unlikely to succeed in the U.S. Samsung and Apple are already marketing juggernauts, while HTC is getting more aggressive in terms of marketing.

Thus don't expect the Xperia ZL -- currently on pre-order -- to make much of a commotion in the U.S., but it's still an interesting option for buyers willing to think outside the box.

Source: Sony

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RE: pricey for what you get
By Nortel on 3/27/2013 4:06:00 PM , Rating: -1
If you compare the iPhone 4s to the 5, you can appreciate the huge perceived difference. The 4s was 140g vs the 5's 112g. The 5 lost 28 grams while increasing in size and is made out of metal.

If you compared the iPhone 5 to the new Sony offering it would feel very heavy.

RE: pricey for what you get
By FITCamaro on 3/27/2013 4:57:22 PM , Rating: 2
Exercise more then. The Sony phone is also far larger then either iPhone.

My HTC Thunderbolt is 177 grams. I don't notice it in my hand regardless of how I'm using it.

RE: pricey for what you get
By nafhan on 3/27/2013 5:12:36 PM , Rating: 4
Do you even lift bro? :)

Seriously, this is the difference between a (US) soda can 3/10ths full and one 4/10ths full. Most people would not notice.

RE: pricey for what you get
By Reclaimer77 on 3/27/2013 6:06:50 PM , Rating: 4
Typical of all Appletards, he lists something about the competition as a negative, when the same thing about the iPhone he called a positive.

"The iPhone feels solid and not cheap like other Android phones"

But now..

"This Sony plastic crap is too heavy compared to the iPhone"

"This week I got an iPhone. This weekend I got four chargers so I can keep it charged everywhere I go and a land line so I can actually make phone calls." -- Facebook CEO Mark Zuckerberg

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