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New card helps AMD survive a stall in product releases

Advanced Micro Devices, Inc. (AMD) has seen its PC component GPU sales stall somewhat amid a reinvigorated NVIDIA Corp. (NVDA).  To make matters worse, the 8000M series, which AMD said back in 2012 would drop this year has been shelved -- possibly till 2014.

I. An In-Between Release

Today brought a new desktop GPU product announcement from AMD -- the Radeon HD 7790, the first Bonaire chip GPU, a member of the new Sea Islands family.  The new 7000 series launch is mostly about filling in the gaps in AMD's aging product lineup. Namely, the GPU falls roughly between the Radeon HD 7850 and the Radeon HD 7770 in performance -- a gap where NVIDIA's GK106-powered GeForce GTX 650 Ti currently lurks.

Manufactured on the same Taiwan Semiconductor Manufacturing Comp., Ltd. (TPE:233028 nm process, the device packs the same 1 GHz core clock, but 40 percent more shader cores than the Radeon HD 7770, thanks to its 500M extra transistors. 

AMD HD 7790

The number of texture units has also been bumped.

One piece of good news for AMD is that support from third party OEMs appears to be pretty strong.  In total 7 companies have commited to board designs.  Among them are familiar faces like Sapphire and fresher partners like ASUSTek Computer Inc. (TPE:2357).

Sea Islands die
The Sea Islands die is similar to some of the Southern Islands dies.

Most board OEMs will be offering a factory overclocked part; the cost of this custom cooler and warrantied overclock will typically be about $10 USD over the base price.  Buyers of all HD 7790 models will also be treated to a voucher for a free copy of Bioshock Infinite, a nice perk.

II. Good Bang for the Buck, but Only 1 GB GDDR5

On the firmware side AMD has tweaked PowerTune -- its voltage regulation technology -- which has a fair impact on performance by allowing the GPU to boost into a higher state more often.  AMD has also opened up more of PowerTune's inner workings to board OEMs, allowing them more flexibility to tweak their designs.

On the compute side, Bonaire improves the efficiency of the parallel work queue, and makes other tweaks.  Overall the architecture is almost identical to Southern Islands, but compute -- one area where AMD has traditionally lagged -- is the one area where the company has put in the most work.  Hence the architecture is being dubbed Graphics Core Next 1.1 by some, as it's more of a minor update to the original architecture than a redesign.

The new GPU is priced at $15 USD above the GTX 650 Ti, so it better beat it in performance.  And it does.

In AnandTech's benchmarks, both the standard and overclocked HD 7790 parts beat out the Geforce GTX 650 Ti by a healthy margin -- around 12 percent.  The GTX 650 Ti are cheaper, but at its price point the HD 7790 appears to be the best value, making this a good launch for AMD.

AMD official HD 7790
For those curious about what the $10 overclock/heatsink will buy you, in AnandTech's testing, the overclocked models had about a 6-7 percent clockspeed increase and a 6 percent performance increase.

Ultimately, though, some reviewers like AnandTech are suggesting that the 1 GB GDDR5 will stifle the card's long term potential (and the Geforce GTX 650 Ti's as well), suggesting that the 2 GB Radeon HD 7850 is the most compelling buy of the pack, if you can afford it.

Sources: [AMD], AnandTech



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AMD is falling off
By Reclaimer77 on 3/23/2013 10:35:07 AM , Rating: 1
It's not all about framerates. I used to think Nvidia PhysX engine was mostly hype, until finally playing a game which fully utilized it (Hawken). The difference is astounding, and AMD just can't compete.

Also drivers. Now AMD fans will say this is an urban legend. But when I have to download a beta driver just to play Dead Space 3 without BSOD's, yeah there's a problem. AMD has had years to lock this down, and their drivers are still less stable than Nvidia.

Slashtop supports Nvidia accelerated streaming of 3D content, even games in full screen mode! Where is AMD on this?

Also project Shield is coming up.

Going forward it's really hard for me to justify another AMD purchase for graphics. Price per framerate, sure, they do good here. Everything else, not so much. There's basically zero added value.




RE: AMD is falling off
By StevoLincolnite on 3/24/2013 8:42:37 PM , Rating: 3
AMD drivers aren't that bad these days.
If you truly wish to know horrible drivers, just try using an ATI card prior to the Radeon 9000 series, or use any Intel IGP.
I first started on an ATI Rage Fury Max (First Dual GPU, single card!) and it was utterly frustrating in the drivers department.

nVidia isn't exactly perfect either, they were the cause for a large fraction of Windows Vista's blue screens, nVidia drivers and the Tomb Raider launch was a mess too.

Fact of the matter is, regardless if you go AMD or nVidia, the drivers are so complex these days, having more lines of code than the Windows NT kernel... That you are bound to run into problems.


RE: AMD is falling off
By bug77 on 3/25/2013 11:47:43 AM , Rating: 2
Oho, back in the Rage days, there were 3rd party drivers from developers with zero access to ATI specs that were more stable (and I think faster) than official drivers.
To this day, drivers are what's keeping me away from them, after owning the Radeon 8500. Linux drivers, to be more precise.


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