Print 69 comment(s) - last by TakinYourPoint.. on Mar 22 at 5:29 AM

  (Source: ICanHazCheesburger)
"Quietly brilliant?" Not so much.

The most anticipated smartphone launch of the spring -- the Galaxy S IV -- was held yesterday in New York City.  Samsung Electronics Comp., Ltd. (KSC:005930) largely delivered on the hype, with a smartphone packed with proprietary touchless control technologies, a 1080p screen, and a greatly improved camera.  Critics pointed to the larger size as potentially being too much, and attacked the plastic case design, but that didn't stop Samsung from receiving a lot of positive press.

That good show appears to have Samsung's foes rattled.  Following Apple, Inc.'s (AAPLpre-event media blitz trashing on the GSIV, fellow Android phonemaker HTC Corp. (TPE:2498) has tagged in with some attacks of its own.

The company posted attack posts on Twitter during the launch event.  One post parodied Samsung's tagline of "The Next Big Thing" with the hash-tag "#theNextBigFlop".

Outside the Samsung event, HTC team members demoed their rival HTC One device. The handed out cocoa and $100 coupons for the HTC One.  Comments HTC President Jason Mackenzie to All Things D, "For us it’s a good opportunity to let people compare real-time.  We have the best smartphone in the world right now, and we want to seize the opportunity to get it into as many hands as possible."

HTC One 360 view
The HTC One

The Taiwanese company's CMO Ben Ho followed up with some more insults, commenting:

With a continuation of a plastic body, and a larger screen being the most obvious physical change, Samsung's new Galaxy pales in comparison to the all-aluminum unibody HTC One.

This is more of the same. HTC remains the best option for those people looking for the best technology wrapped in premium design. Our customers want something different from the mainstream, who appear to be the target for the Galaxy.

Our customers want original cutting-edge technology, mouth-watering design and a premium feel from their mobiles, which is why we created the HTC One.

He also told Engadget, "Looking at the software features of the S4, we think Samsung spent more on marketing than innovation."

HTC currently has a much lower margin per-device than Samsung.  And HTC has bled money as Samsung has turned big profits.  Currently HTC is in a distant third in the U.S. market it was once on top of, behind Apple and Samsung.

Samsung Galaxy S IV
The Samsung Galaxy S IV

The noisy attacks seem a bit ironic coming from a company whose corporate motto is "quietly brilliant".  But perhaps HTC is a little jealous of all the attention Samsung received; while the Samsung GSIV event was heavily covered, TV media largely ignored HTC's flagship launch of the 1080p One smartphone.

Source: Engadget

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RE: Who cares how it feels?
By GotThumbs on 3/15/2013 3:31:31 PM , Rating: 5

Apple and HTC want to crap on the fact that Samsung has a plastic many other phones have a plastic case and when was the last time you saw someone with a broken plastic case? Plastics are stronger and more flexible than years past. The ability to mold the shell to find the internal hardware is more important to the actual function of the phone IMO.

I know people will continue to spout school-yard like insults, but at the end of the day.....don't like it? Don't buy it. Samsung's success with it's earlier GS devices is an indication that it's doing pretty well.

Enough with the school-yard name calling/bully tactics from supposedly "Educated" people.

Grow up people!

RE: Who cares how it feels?
By Motoman on 3/15/2013 4:48:24 PM , Rating: 2
Every cell phone I've ever had was plastic. And my first cell phone was with Cellular One...which tells you how long I've had cell phones.

I have never had a case break. Or even crack. Or, frankly, even have any noticeable blemishes at all.

On the other hand, I know a number of people plodding around with iPhones with cracked screens and such.

The plastic vs. aluminum "debate" is a non-debate. It's an attempt at distraction.

RE: Who cares how it feels?
By jimbojimbo on 3/15/2013 5:45:57 PM , Rating: 2
What's funny is now with all these criticisms Apple and HTC can no longer make anything out of plastic otherwise they're just complete hypocrites. They'll have to stick with aluminum or move on to various other types of metals. Once they do that they'll say aluminum sucks. Bunch of immature kids with high paying jobs.

RE: Who cares how it feels?
By DeepBlue1975 on 3/15/2013 6:21:04 PM , Rating: 2
And there's a reason Samsung's galaxy series makes the company profitable while others struggle on that:

They charge you the same for a phone made of plastic than the others for one made of nicer materials.

I personally like the feel and the heft and appearance of HTC phones like this one, and iPhones are also pretty impressive to me in that way (except for the fact that they are white, and I hate that "colour")

But... Guess what phone do I use? An SGS3.
A bigger screen with better resolution makes things easier.
Removable batteries makes it easier if the battery fails, you need another one, or the phone crashes and you have no way of rebooting it.
Having an mSD slot to carry your important documents and music and whatnot and keep it even when you change your phone is also pretty practical to me (though I hate that you can't install programs on your mSD card, they only get installed in the internal memory).

Another minus is that with the sgs3 I have to use a phone protective case because it has no grip at all. Specially on those warm days when your hands can be a bit sweaty, you feel like the thing start slipping off your hands, plus it scratches very easily and looks like crap after a short while.

I liked the SGS4's proposition, but before jumping I need nice in depth reviews, specially showing how long does the battery keep it going on with a single charge. If that is significantly better than on my SGS3 I might go for the 4. Otherwise... I don't know.

The one is tempting to me but not having mSD slot and the non removable battery plus the inexcusable lack of buttons which now are software made and thus make your screen smaller (and we'll see how they work inside a game or other full screen apps) are things that sway me away from it.

Maybe I end up skipping this generation and waiting till they start making flexible / folding displays which allow you to have a 10" screener occupying the space of a 3" one (and that will be the day when the tablets have no place anymore)

RE: Who cares how it feels?
By semo on 3/18/2013 4:30:00 AM , Rating: 2
High quality plastics are awesome. They wear better, feel better and improve radio reception when compared to metal.

It's funny how cars that are light and don't use as much metal are considered exotic but when it comes to phones, they are considered cheap

RE: Who cares how it feels?
By CeriseCogburn on 3/18/2013 11:51:26 AM , Rating: 2

apple tards set the brain washing in motion, and the idiot punks thoughless as monkeys or sheep just continue to bleat like god for saken retards

metal phones have sharper edges, harder on the hands and jonits, and weigh more, so while they are WHINING about weight 99% of the time they aren't screaming for thin enough to slice your finger off, weight suddenly TRANSFORMS into "feels well built".....

What we have is the fact the dummy punk retards might be aware metal is what used to be used, old fashioned stuff, before the plastic revolution, which the retards, don't like as far as innovation goes...

Of course I suspect they take their square metal brick that gouges their finger joints and rakes their tendons and smash it up against their foreheads so they don't have to walk all the way to a brick wall, as is usually the Forest Gumpster move they make.

Wow I'm really sick of them. A heavy, unweildy, tendon cutting, hand destroying lead weight, "oooh it's industrial ! it's well built!!! the "feeeeeeelllll"... ( yes it's their emotions again, as their hand is either burning from the heat transfer or being crippled by the harsh metal and edges).


"There is a single light of science, and to brighten it anywhere is to brighten it everywhere." -- Isaac Asimov

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