backtop


Print 43 comment(s) - last by inighthawki.. on Mar 11 at 10:32 PM

Microsoft said Google's cloud services are data mining students at school

Microsoft is after Google again with a school privacy bill that could wipe out Google's cloud-computing services for students.

Microsoft is backing a bill that targets Google's Apps for Education, saying that these cloud-computing services are collecting data from schoolchildren for the purpose of creating better advertising or other commercial means.

"We believe that student data should not be used for commercial purposes; that cloud-service providers should be transparent in how they use student data; and that service providers should obtain clear consent for the way they use data," said Mike Houlihan, a Microsoft spokesman. "We expect that students, parents and educators will judge any proposed legislation on its merits."

The bill was unveiled in January, and is currently being considered by Massachusetts’s lawmakers. Microsoft has been very direct with the fact that it is behind this bill, and that Google is the target.

Google has said that its Apps for Education -- which is free and includes apps like Gmail and word-processing software -- turns off ads by default. But Microsoft said Google can still collect student data to adjust spam filtering, etc.

"Just because ads are not being displayed to students, it doesn't mean something else isn't being done with the data," said a Microsoft spokeswoman.

Microsoft made sure to add that its Web-based email for education doesn't have any ads in its settings. Microsoft doesn't charge for email, calendars or contacts, but schools need to pay for Office and Microsoft's new cloud-based service, Office 365 Education.

Some children's privacy advocates are a little worried that Microsoft's efforts are more focused on pushing Google out of the education space rather than the privacy of children.

"We'll still look at the legislation on its merits, but the origins of the bill are troubling," said Josh Golin, associate director of the Campaign for a Commercial-Free Childhood.

This certainly isn't Microsoft's first attempt at attacking Google. It encouraged the U.S. Federal Trade Commission (FTC) to file a lawsuit against Google two years ago for its Web search dominance and abuse. In January, the FTC and Google were able to settle the dispute without any fines -- which infuriated Microsoft.

Just last month, Microsoft launched a campaign against Google's Gmail called "Don't Get Scroogled by Gmail." It was an effort to bring users to Outlook instead through a series of television commercials and Internet ads. Earlier this week, Microsoft pulled the plug on the campaign saying that the catchphrase will stick around, but the ads will die off.

Source: The 188th General Court of the Commonwealth of Massachusetts



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: School Budgets
By MadMan007 on 3/7/2013 1:36:09 PM , Rating: 2
I took that to apply to both companies.

There is still one difference though: MS is giving up current revenue from sales to 'get em while they're young' whereas Google, in theory because we don't know if these allegations hold true, does not.


RE: School Budgets
By theapparition on 3/7/2013 2:12:06 PM , Rating: 3
The "get em while their young" premise has been Apple's mainstay forever.

I find it quite interesting that MS and Google are making grounds on typical Apple school turf.


"Intel is investing heavily (think gazillions of dollars and bazillions of engineering man hours) in resources to create an Intel host controllers spec in order to speed time to market of the USB 3.0 technology." -- Intel blogger Nick Knupffer














botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki