Apple's Wearable Device to be Released Later this Year
March 4, 2013 1:09 PM
comment(s) - last by
Bloomberg said it could be more profitable than the TV
Apple fans rejoice: the next addition to your iCollection -- the so-called "iWatch" -- will reportedly be available later this year.
Apple has been
testing designs for a smart watch, which would act like a
. According to
, the wearable device will be available later this year and will run iOS.
Apple is currently tweaking certain features, such as increasing battery life to last four or five days (it currently only lasts a couple of days) and working on the iPhone's iOS so it can support the device. Apple also wants to build the watch's iOS from the ground up instead of starting with the iPod nano's touch operating system (which has a screen about the size of a watch).
The tech giant has been
with manufacturer Hon Hai Precision Industry Co.
about the new device, and Hon Hai has been working on new technologies for wearable devices (such as more efficient displays and chips at that size).
[Image Source: Lunatic]
a patent application
"Bi-stable spring with flexible display" was
filed by Apple
in 2011. It described a
bi-stable spring that would be made out of thin steel and wrapped in fabric covering, then heat-sealed. The display would be located on one side of the bracelet (overlaid with an adhesive) and the logic board and battery would be placed on the other side.
It also showed a universal fit, a plethora of onboard sensors, wireless charging, etc.
No matter what the end result is,
believes Apple could rake in the cash on this new venture. In fact, the report stated that the iWatch could be more profitable than the TV it's been working on.
, the global watch industry will generate over $60 billion in sales in 2013, where gross margins are about 60 percent. The TV industry will generate about $119 billion in sales this year, but with gross margins about four times less than watches. If Apple were to take a 10 percent share in each market, it'd be a gross profit of $3.6 billion for watches and $1.79 billion for TVs.
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RE: Someone please explain to me
3/5/2013 2:41:38 PM
Not sure where you live, but large watches are in. Especial if they are name brand, like Fossil.
Of course these watches are mostly for looks, they come in a variety of colors, styles, and materials. Often they only have a few key features like date, time, self powered, auto-setting, etc. I consider them to be more an expensive bracelet that tells time then a watch.
Apple is not releasing a product to that market, nor are they targeting the $5-$25 market. They are basically putting the iPod touch on your wrist with a smaller screen.
Does Apple think there is a market for this device? Or are they planning on making their own market? I know watch computers have been a big idea for a while, but with smart phones (which are almost a need) who would need a smart watch?
"People Don't Respect Confidentiality in This Industry" -- Sony Computer Entertainment of America President and CEO Jack Tretton
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