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Sony wants to be #3

Sony has announced that it has aspirations of becoming the third largest company in the global smartphone market right behind Apple and Samsung. To make that job, Sony will have to beat Chinese companies including Huawei Technology and ZTE.

Both of those Chinese smartphone makers have eyes on the third-place spot in the global smartphone market. The challenge for Sony will be that both Huawei and ZTE are very strong in their home market of China, which also happens to be one of the biggest growth markets in the world.

Currently, Sony sits in the fourth-place spot in the global smartphone market according to IDC. That spot puts Sony right between the two Chinese smartphone makers with Huawei in third and ZTE in fifth place. Apple and Samsung are way ahead of the other manufacturers in the smartphone market combined for over half the global market.

Xperia Z
Sony recently unveiled its Z and ZL "superphones" at CES 2013 that will help the company attack the high-end of the smartphone market. The flagship Xperia Z is a waterproof smartphone that packs in a 1.5GHz Qualcomm Snapdragon S4 Pro quad-core processor, 2GB of RAM, 16GB of internal storage, 5" 1080p display, and a 13MP camera.

Source: Reuters

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By retrospooty on 3/4/2013 7:18:51 PM , Rating: 2
"most consumers don't scour spec sheets looking for a Qualcomm S4 Pro and 13MP camera. They walk into their current carrier's local store and buy what's available"

Yup... And its true of alot of techies too. There are a whole crapload of great phones out and/or announced and coming out soon that I would love to get my hands on, but in the end, I will only be getting that is available on Verizon. It its not there, it cant be on my list.

"My sex life is pretty good" -- Steve Jobs' random musings during the 2010 D8 conference

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