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All price changes and spec updates are available now

Apple is looking to lure customers to its MacBook line by reducing prices and increasing specs on some of its higher-end models.

Apple announced today that it is cutting prices on its MacBook Pros with Retina display and even a MacBook Air model.

The 13-inch MacBook Pro with Retina display and 128GB of flash will now start at $1,499 (previously $1,699) while the model with 256GB of flash and a 2.6 GHz processor will start at $1,699 (previously $1,999).

The 13-inch MacBook Air with 256GB of flash also saw a price drop to $1,399.

The 15-inch MacBook Pro with Retina display didn't see a price cut this round, but it did get a bump in specs. This model now offers a 2.4 GHz quad-core processor (previously 2.3 GHz) while the top-of-the-line version has a 2.7 GHz quad-core processor (previously 2.6 GHz) and 16GB of memory. The price remains the same at $2,799.

Apple is likely reducing prices ahead of a refreshed line of MacBook devices. All price changes and spec updates are available now.

Source: Apple

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RE: Wow!
By rob19478 on 2/14/2013 6:06:42 AM , Rating: 2
The 640 is rubbish, less then a 100 euro video card way below my standards for work and gaming, for the rest are very good specs and I really into those high res monitors since I work on Photoshop, and aftereffects for most of my day. Aftereffects is very cpu and graphics intensive it would cripple any I7 without a decent video card

As monitor I use 2 dell 27 inch IPS monitors at 2.5k res they pretty cheap around 800 euro but they don't support usb3 so probably I will be replacing them with the 2013 model.

As for my laptop monitor is 18.4 inch, 1080p monitor quite crisp but still I am never able to get work done on it since the monitor is too small for Photoshop/Webdesign (still I wonder how people manage to work on 15 inch screens), so I only use my laptop for word processing / email etc.

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