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Google doesn't want to follow in Microsoft and Intel's example

The European Commission revealed today that Google Inc. (GOOG), the world's largest search and smartphone operating system maker, has offered up some major concessions to try to avoid joining Intel Corp. (INTCand Microsoft Corp. (MSFT) as the latest victim of punitive billion-plus dollar antitrust fines.

EU Competition Commissioner Joaquin Almunia confirmed the submission to Reuters, but would not discuss the terms.  The demand set by group ICOMP -- whose members include Microsoft, Foundem, Hot-map, Streetmap, and Nextag -- is that the EU ensure that Google is kept on a "level playing field" with rivals, despite its position.  

While not elaborating on what that meant, possibilities including limiting Google's ability to scrape their data using scripts (given Google's advantage of owning a massive stockpile of servers) and limiting Google's ability to rank its own services in its search engine above theirs arbitrarily.

Another complainant, The FairSearch Coalition -- whose members include Expedia Inc. (EXPE) and TripAdvisor Inc. (TRIP) -- adds that a third party should be appointed to monitor Google.  In its U.S. settlement with the Federal Trade Commission, Google largely shirked such a term, arguing that exposing its source code to third party monitoring would hurt its business due to possible leaks.  The FTC settled with Google without forcing the company to commit to the most severe of suggested terms or face fines.  The U.S. light treatment of Google drew criticism from rivals like Microsoft, but the FTC defended its decision.

Google has a more dominant position in search in Europe (82 percent of traffic) than in its home country, the U.S. (67 percent of traffic).  Aside from scraping and search ranking, a third concern of the EU is reports that Google pressured advertisers to use this service, by making it harder for sites to switch to less-dominant rival platforms.

Source: Reuters



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When you get to the top.
By drycrust3 on 2/1/2013 3:47:49 PM , Rating: 3
quote:
Aside from scraping and search ranking, a third concern of the EU is reports that Google pressured advertisers to use this service, by making it harder for sites to switch to less-dominant rival platforms.

To me, this should be the real issue, not this nonsense about whether Google's name appears at the top of a search on "search engine" in Google. Where would the EU like the world's most popular, and arguably the world's best search engine to appear in a search on "search engine" on Google? Yeah, I know, probably on page 2 or 3.
Getting back to the real reason for my post, as I see it, if a company wishes to advertise on two competing radio stations, or two TV stations, or two different search engines, then that should be entirely their choice. When a company like Google, with such a large market share, decides that companies should only advertise with them and not with their competitors, then that is something that should be jumped on.




RE: When you get to the top.
By Pirks on 2/1/13, Rating: -1
RE: When you get to the top.
By retrospooty on 2/1/2013 3:59:22 PM , Rating: 2
There are a lot of battles going on in your head aren't there?


RE: When you get to the top.
By Pirks on 2/1/13, Rating: -1
RE: When you get to the top.
By retrospooty on 2/1/2013 5:43:13 PM , Rating: 1
[pirks] LIAR!, TROLL! [/pirks]

LOL. Give it a rest ya spaz


RE: When you get to the top.
By Tony Swash on 2/2/13, Rating: -1
RE: When you get to the top.
By maugrimtr on 2/5/2013 6:49:01 AM , Rating: 1
The problem with Bing is pretty simple. It sucks. I just tried it now. I searched for "php mockery". This is a PHP library primarily located on the Github.com service. Google lists the Github page as the first result as expected. Bing does not list that page anywhere on the first page (it links to the maintainer's blog instead).

Google works. It sniffs out relevant links and gets them to you. Bing fails. Its algorithms have very little of Google's depth and accuracy.

The only way for Bing to gain market share is to continue being the default IE search engine on Windows as XP and Vista are phased out of existence. Also for folk to not actually care which search engine is better for them.


RE: When you get to the top.
By sprockkets on 2/1/2013 4:51:24 PM , Rating: 2
This is the only real legitimate thing people could complain about when it came to lock in, and due to the FTC, they changed that.


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