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  (Source: Goodfon)
Apple's profit is flat due to higher manufacturing costs

While Apple managed to surpass analysts' profit forecasts for the fiscal 2013 first quarter, the company's stock took a tumble as investors worry over Apple's ability to maintain steady growth with new products.

Apple reported a revenue of $54.5 billion for the quarter ended December 29, 2012, compared to $46.33 billion in the year-ago quarter. The tech giant just missed analyst expectations of $54.73 billion.

Apple also earned a net profit of $13.1 billion ($13.81 a share) compared to $13.1 billion ($13.87 a share) a year ago. Profit clearly remained pretty flat, but it exceeded analysts' expectations of $13.44 a share.

The iDevice maker also noted that it had record iPhone sales for the quarter at 47.8 million (compared to 37 million in the year-ago quarter). It also had an uptick in iPad sales, from 15.4 million in the year ago quarter to 22.9 million in the most recent quarter.

“We’re thrilled with record revenue of over $54 billion and sales of over 75 million iOS devices in a single quarter,” said Tim Cook, Apple’s CEO. “We’re very confident in our product pipeline as we continue to focus on innovation and making the best products in the world.”

While Apple did okay for the quarter, investors are concerned with the company's flat profit due to higher manufacturing costs and also worry whether Apple can keep up its momentum with product popularity. Many new devices are hitting the market at lower prices and offer newer, better features. For instance, the iPad's market share was bested by Google's Nexus 7 tablet in Japan mainly due to cost differences.

Apple's stock has lost nearly 25 percent of its value since September 2012 ($170 billion in market value).

In after-hours trading today, Apple's stock fell over 10 percent.

Looking forward to fiscal 2013 second quarter, Apple expects a revenue of between $41 billion and $43 billion.

Earlier this month, it was reported that Apple had cut iPhone screen and component orders by 50 percent for the first quarter of 2013.

Source: Apple



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RE: Flat
By FITCamaro on 1/24/2013 8:07:32 AM , Rating: 2
I also fail to see how a company that made over $13 BILLION dollars is somehow weak. This idea that companies must make consistently higher profit year after year needs to stop. That's not how honest business works. You can only increase your profits so much for so long. Eventually everyone that wants your product has one and you're not getting new adopters, just repeat customers.


RE: Flat
By Motoman on 1/24/2013 11:01:28 AM , Rating: 4
quote:
That's not how honest business works.


Irrelevant. We're talking about Apple here.


RE: Flat
By bsd228 on 1/24/2013 5:13:13 PM , Rating: 3
> I also fail to see how a company that made over $13 BILLION dollars is somehow weak.

There's a world of difference between weak and overvalued. Apple is (still) the most highly valued company on earth. 6 months ago it was the most highly valued by over 40% over the next placed (Exxon). This valuation was based on an expectation that they could somehow continue to grow its revenues for years to come. This quarter confirmed long standing criticism that Apple's margins were not sustainable, at least not outside the courtroom.

OTOH, they may rebound well next quarter with these current expenses removed, and get back to profit growth, restarting the debate.


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