RIM to Release 6 BB10 Devices in 2013
January 9, 2013 9:04 PM
comment(s) - last by
They're expected to be at different price levels for everyone
As Research In Motion (RIM) prepares to release its
new BlackBerry 10
(BB10) software, reports suggest that the company plans to offer a variety of BB10 devices that will cover a broad price range in order to attract customers.
Throughout 2013, RIM plans to release a total of six BB10 devices. These smartphones will range from low-end to high-end prices so that they'll draw in customers of any budget.
RIM will release BB10 at an event on January 30, where its first two devices will be announced. One device will be all-touch while the other will have a QWERTY keyboard.
"We intend over time as we transition the portfolio to have a full range of devices," said Frank Boulben, RIM CMO.
RIM added that it doesn't have any exclusive relationships with carriers in the U.S., meaning that it has more flexibility and can attract more customers.
BB10 will feature a new user interface, BlackBerry Hub for combined inboxes/messages/notifications, BlackBerry Peek for switching between multiple apps without closing them and BlackBerry Flow for scrolling between apps.
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RE: I want to see...
1/11/2013 10:46:53 AM
6 devices is plenty so long as they update the devices at least twice a year. There is a huge selection of Android phones but the vast majority are shit and you end up just focusing on a small subset anyway. Apple only has 3 phones two of which are at least 12 months old and seems to be doing just fine.
RE: I want to see...
1/11/2013 11:14:31 AM
"6 devices is plenty so long as they update the devices at least twice a year."
6 is plenty if they are awesome and people want to buy them. right now, they look like they are on par with last years Androids.
"We shipped it on Saturday. Then on Sunday, we rested." -- Steve Jobs on the iPad launch
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