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Be Quiet! will be launching a line of coolers and power suppies in the U.S. and Canada

This morning at 2013 Consumer Electronics Show we caught up with Cristoph Katzer, a product marketing representative from "be quiet!" (some may remember Mr. Katzer from his role as a power supply reviewer at Anandtech several years back.

Be quiet! is likely an unfamiliar brand for most American consumers.  But the top European parts company and self-proclaimed "quietness experts" look to change that this year, as they launch in America.

Founded in 2000 and based out of Hamburg, Germany, the component maker claims to be #1 in Europe for cooling and power supplies parts for enthusiasts.  Now it looks to parlay that experience into sales success across the pond, with impending launches in the U.S. and Candian markets.

Featuring a small line of four fans and four power supplies, the company will target Australia's Noctua on the cooling front and California's Corsair memory in the power supply front.

Be Quiet!
be quiet!'s lineup of fans and power supplies will hit U.S. and Canadian e-tailers this spring.

As the name suggests, be quiet! has some special design features targeting silent performance.  The plastic blades of the company's fans feature grooved channels to reduce airflow noise.  And the fan is encircled in a rubber ring to deaden any sort of vibration against the case.

The German firm is targeting a tentative February launch date for its line in the U.S. and Canada.  In the U.S. the company will distribute primarily through Newegg.  In Canada the firm is pairing up with NCIX.com, a popular online e-tailer.

[All Images © Jason Mick and DailyTech LLC]


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RE: Tough market
By TakinYourPoints on 1/8/2013 9:59:17 PM , Rating: 2
quote:
I think that Be Quiet's toughest PSU competition will be Seasonic not Corsair who just rebrands other people's PSUs.


Most Corsair PSUs are actually made by Seasonic! My own Corsair HX650 is a rebranded Seasonic.

In any case, I'm glad for more competition and selection in the low-noise fan and PSU area. One reason I got the Corsair, and why many people buy Seasonics, is for their low noise levels. Its also why I went with Noctua fans for my case, nice and quiet.

I love the selection of low-noise products we have now, its a far cry from the late 90s when it was a struggle to get anything quiet. :)


RE: Tough market
By piroroadkill on 1/9/2013 1:55:38 PM , Rating: 2
A good too many are Channel Well, and I'm afraid I don't trust CWT.

They will make anything for anybody. Want a total pile of crap that is literally dangerous and will likely set on fire? CWT will build it for you.


RE: Tough market
By JPForums on 1/10/2013 2:26:01 PM , Rating: 2
quote:
A good too many are Channel Well, and I'm afraid I don't trust CWT.
Corsair's AX series are Seasonic designs (up to the Flextronic designed 1200W supplies). Comparing component selection to Seasonic branded supplies the only difference worthy of note is Seasonic uses a superior Sanyo Denki fan where Corsair uses Yate Loon.
quote:
They will make anything for anybody. Want a total pile of crap that is literally dangerous and will likely set on fire? CWT will build it for you.
They also make very good designs for those that ask. That's why you have to trust your manufacturer if you buy a Channel Well design. For instance, Corsair's HX line are Channel Well at any capacity above Takin's 650W Seasonic design. However, if you check out some reviews, you'll find that the particular design Corsair selected is a very good one able to compete with Seasonic designs. One top of that, Corsair uses very good components to implement the design.

Any crap company can ruin a good design by using a poor selection of components or even leaving components out. I've caught several Chinese PCB manufacturers excluding specified components in mass manufacturing runs. They'll literally remove components one by one to see which ones can be left out without failing the initial screening process.

That all said, I've never seen an inferior Seasonic branded unit. If you just want to get a good supply and don't want the trouble of researching all the options, Seasonic is probably your safest bet. Every other company I've used has conditions:
Thermaltake is complete crap below the Toughpower series (not exactly stellar anyways).
Enermax units are stellar so long as you get a Revolution series supply. Quite a few other standouts apply, but it's hard to generalize their lines. None that I've used are particularly bad, though.
Corsair supplies are among the best as long as you get an AX or HX series supply. Lower power TXv2 series supplies are also good.
Antec supplies are good, excluding any supply that doesn't say Signature or HCP on it (which is to say most Antec power supplies). Though, there are some exceptional Seasonic designed units speckled here and their.
Seasonic designs are consistently among the best. No caveats. Also, they are generally price competitive.


"Young lady, in this house we obey the laws of thermodynamics!" -- Homer Simpson

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