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Top processor maker predicts $599 multi-touch ultrabooks, 13 hour battery life

For those unhappy with Microsoft Corp.'s (MSFT) touch-driven operating system turn with Windows 8, it's about to get worse.  Intel Corp. (INTC) announced at its Monday afternoon press conference at the 2013 Consumer Electronics Show at the Mandalay Bay Convention Center in Las Vegas, Nevada that all next generation Core i-Series "Ultrabook" machines will be required to have touch.

In other words, for OEMs less than enthusiastic about touch displays for laptops, you will be forced to either begrudgingly add touch or may be bumped down the supply ladder when it comes to Intel's latest and greatest upcoming Ultrabook-aimed chip -- the new 22 nm architecture Haswell (a "tock" release).

Thus Intel appears to be following an approach similar to Microsoft's with Windows 8 -- shoving innovation down the throat of the market.

Both device designers and customers will now be forced to deal with this force-feeding -- whether or not they feel ready for it.  Ultimately that may be a wise decision for both companies; Microsoft otherwise would risk being overrun by master marketers and innovators like Google Inc. (GOOG) and Apple, Inc. (AAPL), while Intel would risk losing more ground to ARM Holdings Plc. (LON:ARM)

For OEMs who play nice, there will be rewards.

Intel showed off a 13-inch reference design that delivered 13 hour battery life, when in laptop mode (10 hours when in tablet mode, detachable via a one-touch latching mechanism). Intel is claiming that the battery bump from Ivy Bridge to Haswell is the "largest generation on generation battery life increase in the history of Intel."

The processor maker believes that by the holidays $599 USD or below touch laptops will be available to consumers, with the latest Intel Core processors.




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RE: Doesn't make sense
By macdevdude on 1/7/2013 6:57:22 PM , Rating: -1
quote:
Not sure if you have taken exorbitant amounts of cocaine and hence suffered brain damage or you're joking.
I love putting Windows fanbois in their place. THey get so whiny and indignant. It's as if they know they're rong and just can't handle the burn.
quote:
Intel is far from dead.

ARM processors (Like those found in the iPad) are on par or even slower than the Intel Atom.
To put that in perspective an Atom processor has a lower IPC than even a Pentium 3 and almost half that of a Pentium M Dothan.

So to ask you plainly, do you really think Apple would be stupid enough to ditch a Core iX processor for an Atom/ARM class chip in it's high-end and expensive PC's where people actually care about performance?
Um in case u missed something pal, Apple is designing its own SOC. It's spent billions to acquire the world's top chipmaking startups, design houses etc. and the license from ARM. Now it will make a chip that will blow away everything to date.

It will be bad enough for Samsung
BUt at least Sammie won't be also losing their biggest customer, as Apple may take pity on them and let them make its ARM computer chips. And they'll have to as they won't be getting much revenue once their smartphones and stuff are all banned.

But for Intel it will be far worse.

Intel should be doing way more to try to win back Apple's business. Otherwise they're dead for sure.

Crapdroid is a joke. HTC just reported that they're about to go bankrupt. Mototrolla is propped up by Gooogle. And Samsung only can seem to blatantly rip off Apple. Soon they will be banned and will see how well that works.

Anyways, this isn't about how much Crapdroid sucks, it's about how much Windows 8 and Intel on Windows sucks, back on topic folks. U to Stevie-O!


RE: Doesn't make sense
By macdevdude on 1/7/13, Rating: -1
RE: Doesn't make sense
By wordsworm on 1/7/2013 7:19:54 PM , Rating: 5
You should get an Android or Windows phone. They will help you overcome your 'typos'.


RE: Doesn't make sense
By macdevdude on 1/7/13, Rating: -1
RE: Doesn't make sense
By xti on 1/8/2013 8:39:32 AM , Rating: 2
I like windows 8. Feel free to drive off a cliff now.


RE: Doesn't make sense
By macdevdude on 1/7/13, Rating: -1
RE: Doesn't make sense
By inighthawki on 1/7/2013 9:48:23 PM , Rating: 5
quote:
unlike you maroons

How dare you bring the color maroon into this! It is my favorite color, you have made yourself a new enemy, sir.


RE: Doesn't make sense
By maugrimtr on 1/8/2013 8:40:09 AM , Rating: 1
quote:
No one likes Windows 8 and most users rejoice the second they ditch Android for a gorgeous iPhone.


Yes, I finally see why most users switching to gorgeous iPhones has led to a steadily declining market share for Apple! Not.


RE: Doesn't make sense
By wordsworm on 1/8/2013 3:50:57 PM , Rating: 2
I suppose I shouldn't poke fun at you. It's kind of like laughing at someone for drooling when following a stroke. So, I apologize.

Here's a stock tip: Windows 8 is the future of computing. It's as much better than Windows 7 as XP was an improvement over Windows ME. There are Intel phones selling in China and a few other countries, and availability is expected to reach NA early next year. When the time comes that the full OS will be available on smart phones, everyone will forget who Apple is, and your Apple shares will shrink slowly like it did in the 80s. Unfortunately, for you, there will be no 3rd coming of Jobs. He's dead and gone. He was a great visionary and evolutionized several products. Perhaps, had he lived, he would have continued his work. But the Apple of today is plagued by mindless zombies, and unless they find a great leader like Jobs, they will go down.

That said, if Sinofsky is really the guy behind Windows 8, and they do revert to W7 rather than continue to evolve, like many of the folks who post on these boards seem to be hopeful for, then there is hope for Apple as a company.

Cheers, and again I'm sorry if I hurt your feelings. Sell those stocks before you lose your life savings!


RE: Doesn't make sense
By Manch on 1/8/2013 6:51:38 AM , Rating: 2
The fact that you're a douche?


RE: Doesn't make sense
By StevoLincolnite on 1/7/2013 7:31:49 PM , Rating: 3
quote:
Um in case u missed something pal, Apple is designing its own SOC. It's spent billions to acquire the world's top chipmaking startups, design houses etc. and the license from ARM. Now it will make a chip that will blow away everything to date.


But Apple still has one thing against it.

It doesn't have it's own leading-edge CPU manufacturing plants, Apple has to rely on the likes of Samsung, Global Foundries or TSMC to actually make it's chips.

And lets face it, Intel has always had an edge in manufacturing.

Then a cobbled-together team of CPU designers at Apple doesn't automatically mean they will make a great processor.

Intel on the other hand has been building the fastest processors for how many decades? They have the experience and it is where I would hedge my bets.


RE: Doesn't make sense
By macdevdude on 1/7/13, Rating: -1
RE: Doesn't make sense
By StevoLincolnite on 1/7/2013 7:46:44 PM , Rating: 3
quote:
Unlike Intel or Microsoft Apple knows how to make the best product in the world. It doesn't have disasters like Windows 8.


You're missing the point completely.

Regardless of any foundry that exists on the planet, Intel is far ahead, what Foundry can Apple possibly buy that is ahead of Intel? None. That's what.

Lets say if they did "magically" find one of those non-existent fabs that are magically ahead of Intel, you still can't beat decades of solid teams making the fastest processors on earth.


RE: Doesn't make sense
By retrospooty on 1/7/2013 8:36:48 PM , Rating: 3
Don't argue with this clown. He's Tony Swash on cocaine with an inferiority complex and is highly obnoxious to boot. He knows the competition is leaving his precious apple in the dust and he needs to lash out. It makes him feel like a man.

Meanwhile, Apple loses more ground.

http://www.businessinsider.com/consumer-reports-ip...

Hee hee hee


RE: Doesn't make sense
By KoolAidMan1 on 1/7/2013 10:57:38 PM , Rating: 2
2-3 point difference out of 100 qualifies as "the worst"?

Linkbait hooked the fish hook line and sinker


RE: Doesn't make sense
By retrospooty on 1/7/2013 11:21:51 PM , Rating: 2
Well that was someone's words added to it, referring to high end smartphones but the scores are the scores and Consumer Reports is 1 of the most well respected unbiased out there for decades, so I put a lot of weight on that, as opposed to some website. If I were to review it, it would rate even lower due to all the features it's missing.


RE: Doesn't make sense
By KoolAidMan1 on 1/7/2013 11:27:50 PM , Rating: 2
Yup, hooked em good. Easy


RE: Doesn't make sense
By KoolAidMan1 on 1/7/13, Rating: 0
RE: Doesn't make sense
By retrospooty on 1/8/2013 7:53:26 AM , Rating: 2
Please, show me where Anandtech says the iPhone 5 is the best phone. I recall reading their review of it and I dont recall that assertion.

As for the CR article, try not to bog your lil mind down on the headline or score and concentrate on the reasoning. The iPhone is billed as a high end phone, and the things it does, it does do well and it has a better (not by a huge margin) app ecosystem... But it is missing all of these things that the competition has.

- Larger Screens
- Higher resolution screens
- Better UI
- NFC
- Plays HD content without downscaling
- Greater than 5x4 icons (LOL)
- Faster Voice search
- Photo Spere
- Mini HDMI port
- Multi user support (for tablets)
- Multi Window support
- Flexibility in OS (Tons of Custom ROM's, etc)
- Flexibility in hardware (qwerty models, removable batteries, larger models, smaller models, high end models, mid range models, cheap models)
- Micro SD card
- Micro USB (Like every other phone made by every other manufacturer on planet Earth for the past four years, except of course, Apple)


RE: Doesn't make sense
By xti on 1/8/2013 8:42:40 AM , Rating: 2
totally agree, except i think a very small population care about these:

- Flexibility in OS (Tons of Custom ROM's, etc)
- Flexibility in hardware (qwerty models, removable batteries, larger models, smaller models, high end models, mid range models, cheap models)

...and as a community, we really gotta let the charger cable thing go. any cable is like 2-6 bucks online now, including mUSB and lightning, we are coming off as broke asses lol.


RE: Doesn't make sense
By retrospooty on 1/8/2013 9:09:55 AM , Rating: 2
Its not about the cost of the cable at all. Its about being plug in compatible with every charger built on Earth for every phone for the past 4 years. Forgot your charger on a business trip? No problem, borrow your co-workers. At your girlfriends house overnight and need a charge? Just use hers. At your parents for the holidays? No worries, their chargers work too.


RE: Doesn't make sense
By xti on 1/8/2013 3:07:49 PM , Rating: 2
how does that not apply to apple devices tho? just looking at it fairly, i think we can all agree that iphones are mainstream and i find it really hard to believe that no one at any work has an apple cord.

dont get me wrong, mUSB is cool and all, but it never realistically was an issue, apple has penetrated the market enough where their cable is just as common.


RE: Doesn't make sense
By retrospooty on 1/8/2013 5:19:51 PM , Rating: 2
Because you have over a dozen makers all over the world making one standard charger, and a single company that isnt.

http://www.youtube.com/watch?v=Sm-zWDaoCtI


RE: Doesn't make sense
By KoolAidMan1 on 1/8/2013 1:53:18 PM , Rating: 2
Big screens are cool, the rest of the things you list are either non-features or gimmicks. Even voice search doesn't matter as Google's voice app on the iPhone is better than what's on Android, same with Maps.

Hardware and software on iOS are better. Gimmicks like batteries and cards seem to matter more to you.


RE: Doesn't make sense
By retrospooty on 1/8/2013 5:35:49 PM , Rating: 2
How is NFC, 1920x1080 res screens, mini HDMI, Micro USB Micro SD and removable batteries gimmicks? Seriously, those are not just features, they are highly useful features that high end phones should have.

I notice you totally sidestepped your "Anandtech says iPhone 5 is the best phone" thing too. hmmm... Got link?


RE: Doesn't make sense
By TakinYourPoints on 1/8/2013 2:33:21 PM , Rating: 2
There should be a drinking game whenever retro busts out the copypasta from his .txt of Android features, haha.

And xti is right, complaining about a cable makes y'all look poor and whiny. I have exactly one device with micro-USB, a Kindle, and thankfully that has weeks of battery life so it doesn't matter if I don't pack that cable.

Fun fact, if I'm stranded without a cable I have a much higher chance of finding either a dock or lightning cable. I guess it depends on what your circle of people is, thankfully mine isn't with IT neckbeards, haha


RE: Doesn't make sense
By retrospooty on 1/8/2013 5:29:11 PM , Rating: 2
"There should be a drinking game whenever retro busts out the copypasta from his .txt of Android features, haha."

+1... Cool by me. We could do the same for you every time you use your skewed cherry picked facts. As long as there is some clown acting like those things don't exist, I will post it. As long as you keep saying "If you like large screens" as if that is the only thing Android has over iPhone, I will keep posting :P

"complaining about a cable makes y'all look poor and whiny."

Like I said, its not the cost of the cable its the compatibility factor... And no-one is complaining. I am saying its yet another thing the iPhone lacks.


RE: Doesn't make sense
By Tony Swash on 1/8/2013 5:50:07 AM , Rating: 1
quote:
Meanwhile, Apple loses more ground.


Apple are dooooommmed!!!!


RE: Doesn't make sense
By retrospooty on 1/8/2013 7:56:31 AM , Rating: 2
Dont put words in my mouth spin boy. I didnt say they were doomed. Apple could release nothing new for 3 years and they would still be in the market selling the iPhone with people like you insisting its the best in the face of clear evidence to the contrary. What I am saying is as a consumer, there are better options out there with more phone and more features for your $.

My point with the link above? People are catching on to that fact.


RE: Doesn't make sense
By Tony Swash on 1/8/2013 10:27:20 AM , Rating: 1
quote:
Dont put words in my mouth spin boy. I didnt say they were doomed. Apple could release nothing new for 3 years and they would still be in the market selling the iPhone


Apple are not doooommmed!!!

quote:
What I am saying is as a consumer, there are better options out there with more phone and more features for your $. People are catching on to that fact.


Apple are doooommmed!!!

Make your mind up :)


RE: Doesn't make sense
By retrospooty on 1/8/2013 10:33:44 AM , Rating: 2
RE: Doesn't make sense
By retrospooty on 1/8/2013 12:15:14 PM , Rating: 2
"Make your mind up"

Busy earlier, but now can type... Anyhow, its not a 2 setting world. Stop and all ahead full. What I am saying is that Yes, most people are catching on to the fact that the iPhone is underfeatured compared to its competition, but there are still plenty of people that will buy it. That leaves it not doomed and not at the top of the market.

From 2007 to 2011, Apple was at the top of their game. Now, they aren't really innovating, and everyone caught up and then surpassed them. So, Apple will not be at the top of the market like 2007 to 2011, but will still be a major player and be highly profitable.

Not doomed, just bested by the competitors.


RE: Doesn't make sense
By macdevdude on 1/7/13, Rating: -1
RE: Doesn't make sense
By momorere on 1/7/2013 10:53:52 PM , Rating: 1
I'm not even going to waste my time proving you wrong on so many levels with all this non-sense you have been foaming at the mouth with. So instead, I shall provide some humor and a quick little reality check for you.

As a diehard crApple fanatic I'm sure you have heard about this http://news.cnet.com/8301-17938_105-57562300-1/new...

I see this as a true innovation that crApple MUST implement into their coming iPhones. Would you like to know why ? It is so that all you sheep/fanatics will be told by your phone that you are talking shit. As others that don't have the patented crApple RDF equipped, can save a little time and breath.

P.S. crApple hasn't invented anything.

P.S.S. All the product bans you hope to see aren't going to happen as the patents that were thought to have been infringed upon have mostly been invalidated since.

P.S.S.S As for your beloved stock, keep dreaming that you are laughing to the bank as it isn't anywhere near the mythical $1,000 mark and is falling at near terminal velocity. Enlighten me by reading this well written article.

http://www.marketoracle.co.uk/Article38387.html


RE: Doesn't make sense
By Tony Swash on 1/8/13, Rating: 0
RE: Doesn't make sense
By retrospooty on 1/8/2013 10:36:09 AM , Rating: 2
OK, all this testosterone and Apple V Google crap aside, you have to admit macdevdude is just completely over the top nutragious right? This guy is as bad as Cornfedone and Beenthere combined. LOL


RE: Doesn't make sense
By LordSojar on 1/7/2013 11:11:26 PM , Rating: 1
quote:
Um in case u missed something pal, Apple is designing its own SOC. It's spent billions to acquire the world's top chipmaking startups, design houses etc. and the license from ARM. Now it will make a chip that will blow away everything to date.


Is this before or after nVidia crushes them like a tin can and Apple comes hobbling back to nVidia (yet again) because Apple has no idea how to engineer a suitable desktop chip...?

Oh right, nVidia doesn't exist either in the ARM world; two words: Denver and Maxwell. Apple has already failed.


RE: Doesn't make sense
By bill.rookard on 1/7/2013 11:37:15 PM , Rating: 5
Wow, you're surely on something, care to share so we can live in the same happy fantasy land as you?

Point: ARM SoC's are nice, but currently the fastest ones are on par with Atom's. Last time I benched an Atom, it was pulling about 1100 on Geekbench. An AMD Brazos E-350 benches at almost 2000. A Pentium III benches at around 750, a P4@2Ghz comes in at around 1000.

So, for Apple to take their high-powered workstation class Macbook Pros which score around 11500-12000 DOWN to something that scores (even optimistically DOUBLING ARM scores to 2000 or so) down by a factor of 6 would be pure stupidity of the highest levels. Such a move would even be DUMBER than what you claim Microsoft did to Win8 (which is an... okay operating system, many things I'm not crazy about).

Such a move would absolutely KILL their computer lines, and for what? Intel is -not- their competition, Intel is a parts supplier, and they are the best at what they do. Look how far down they've taken the power draw on their core series of chips. The i7-3517U is capable of running in a 17W TDP, and would absolutely DESTROY anything made by ARM. In fact, in tests against some of the tablets, the ULV i7 (which is a pretty lightweight processor) scored 11x faster than Tegra3 and 6x faster than the dual-core Krait processors.

And the MB Pros don't use the ULV chips, so the performance drop would be even more extreme.

Point: While Apple may be good at design, and they might have some skill at modifying ARM-licensed designs, that doesn't mean they're remotely good at designing an X86 chip - and the differences are HUGE. In addition, that's not even touching on the fact that Intel holds a huge number of patents on the X86. If Apple decides to go into their own X86 chip fabrication, I'll give you what the answer would be if they asked Intel to let them license the X86 portfolio and simultaneously cut their purchases of Intel processors so they could make their own. Hint for the drug-impaired: probably NO. Or worse.

Point: AMD tried to compete with Intel, and they're pretty good at chip-fab too, they actually had Intel on the ground once or twice when they came out with the x64 IA and enjoyed some pretty good market share gains. Look where they are now. Yes, they still make very good chips, and for all-in-one solutions that require better video their Trinity chips are excellent. Intel is cleaning their clocks though. Trying to find notebooks which use the Trinity processors is almost an exercise in futility.

Flat-out - Intel has the the chops to make the -best- chips, and have R&D which Apple will never be able to buy, so it doesn't make sense to compete with them as that would be a very nasty fight. Besides, it doesn't matter as again, Intel doesn't COMPETE with Apple. It would be like Apple trying to design their own LCD screens, why bother when someone else makes them, makes them well, and would give them volume pricing. Let someone else do the R&D while you focus on your core (computers and OS).

Last and final point: You say that Intel should try and do more to win back Apples business. Uhhh.. WHAT? Last time I checked, all of Apples COMPUTERS (desktops and notebooks) are already USING EXCLUSIVELY Intel processors. There ARE NO AMD Apples. Apple used to use Motorola CPUs, then switched to Intel (or have those aforementined drugs addled your few functioning brain cells?). And in spite of your insistence that Apple is going to leverage ARM technology to supplant Intel - well, good luck with that pipe dream. NEVER going to happen.

And guess what Intel -IS- doing? Working on getting the Atom TDP down to a level which makes usage in tablets and smart phones possible. And guess what? They're succeeding. The new Atom Z2760 is being used in the Acer W510, and battery life is close (down 10-15% from iPad4) while performance is up about 20-25%. This is with the Z2760 at the 32nm process node - if (more likely when) they go to 22nm that power difference will evaporate, and performance can be knocked up a notch. The net result is that it is FAR more likely that Intel will get it's chips into smartphone territory - with better performance before ARM can get their chips into desktop territory.

If Intel succeeds, ARMs days will be numbered.


RE: Doesn't make sense
By Ristogod on 1/8/2013 9:08:02 AM , Rating: 4
quote:
I love putting Windows fanbois in their place.


How do you know you love it? I doubt it's ever happened.


"Can anyone tell me what MobileMe is supposed to do?... So why the f*** doesn't it do that?" -- Steve Jobs

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