Locata: The New GPS?
January 4, 2013 11:50 AM
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The new ground-based tech can pinpoint locations outdoors and indoors
GPS struggles to find your exact location
at times, a new positioning technology could step up and give a more accurate area both indoors and outdoors.
The new positioning technology is by Locata, and it uses ground-based equipment instead of satellites to send a radio signal over a certain area. This signal is reportedly a million times stronger than a GPS signal.
While GPS mainly gives outdoor locations, Locata's ground tech is tackling indoor locations such as huge shopping malls as well. Its receivers can be small enough to fit inside a cell phone, so if shoppers are lost in a large mall, they can use Locata on their smartphone to find a certain area.
When tested at the White Sands Missile Range in New Mexico, Locata worked to within 18 centimeters along any axis. GPS typically has location resolutions of a few meters. Locata's technology could bring the resolution as far down as 5 centimeters in the future, making location pinpoints even more precise.
Locata's signal is much stronger because solid objects like GPS signals don’t block it as easily. However, Locata could still use some help in urban settings with many buildings packed so closely together.
It is suggested that Locata's tech will not replace GPS, but rather, work with it to offer both satellite locations and ground-based locations for
greater accuracy in different situations
. For example, the Jigsaw Positioning System uses both Locata and GPS to guide the placement of drill rigs in Western Australia.
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RE: Some comments from Locata
1/6/2013 12:03:27 PM
You aren't transgressing protocols, but (some friendly free advice) you really should let your company's PR staff deal with this kind of thing rather than getting trolled. After all, that is what you are paying them for.
I can understand your excitement about your technology, the desire to spread that excitement and rebuff inaccuracies, but posting here personally won't really help that.
This site has a lot of trolls and you will get sucked into some pretty unprofessional-looking comments if you let them prompt you into defending your technology. I am sure you don't want that.
Let your contracts and and accomplishments speak for themselves. I for one am looking forward a more accurate public-level locator technology that will provide me with more accuracy and faster response than GPS currently gives me. I'll keep my eyes open and when you get closer to widespread deployment I'll keep an eye on your shares.
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