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...Assuming Apple doesn't rollout an iPhone mini

Research firm Strategy Analytics has stated that it expects Samsung to widen the lead in the smartphone market over Apple during 2013. The research firm predicts Samsung will see 35% growth this year helped in part by a wider product line. The research firm also believes that to help counter the increased competition by Samsung that Apple might launch a smaller and cheaper “iPhone mini” next year.

A smaller-screened iPhone has been rumored for a number of years, but has never come to fruition. Apple addresses the “cheaper” bullet point by discounting previous generation iPhone models to selling alongside the current generation model. For example, the previous generation iPhone 4S is priced at $99 with a two-year contract, while the iPhone 4 is available for free with a two-year contract. The current generation iPhone 5 starts at $199.
 
However, with Apple finally rolling out a smaller iPad mini that has seen significant sales success, the market may be right for Apple to bring a pint-sized iPhone to the market.

The analytics firm believes that globally smartphone shipments will increase 27% during 2013 to 875,000,000 units. While 27% growth is a brisk pace, it is a significant decline from the 41% growth the smartphone market saw in 2012. Strategy Analytics blames slowing growth in North America, China, Asia, and Western Europe.

The research firm predicts that Samsung will sell 290 million smartphones in 2013, which is a significant increase from the estimated 215 million smartphones Samsung sold in 2012. It should be noted, however, that Samsung’s own internal numbers suggest that it will sell a more substantial 390 million smartphones for the year.
 
Apple is predicted to sell 180 million smartphones in 2013 for 33% increase from its 2012 sales numbers. If the research firm's predictions come true Samsung will hold 33% of the smartphone market with Apple a bit behind at 21%.

Source: Reuters



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Samsung's kill switch
By Tony Swash on 1/4/2013 11:24:48 AM , Rating: -1
The main impact of Samsung's growth has not been felt by Apple, they seem to be able to sell as many i-Devices as they can make and the consensus estimate is for around 70 million iOS devices sold this current quarter in over 100 countries. Apple will of course remain the most profitable of all mobile device makers and will continue to experience strong growth in units sold, revenues and profits.

The main impact of the growth of Samsung is being felt by the likes of RIM and Nokia and above all by the other Android OEMs. Samsung has totally eclipsed all the other Android OEMs in units sold and in profit taking and Samsung is the only company other than Apple making any money in the mobile markets.

This must be a major concern for Google who when it set out on the Android adventure must have envisaged it's OS (wrapped around Google's services of course) spread out and powering a wide range of devices from a wide range of OEMs. Now however it is not clear how many Android OEMs other than Samsung can survive and Samsung now outsells all the other OEMs by a very large amount. This gives Samsung an unforeseen (by Google) amount of power and leverage in the Android world. Samsung only has to fork Android, to take the service revenues now accruing to Google, or make a major push to switch to Tizen OS on their handsets, and Google's whole Android project would be over (for Google).

Any reasonably competent corporate manager would not be comfortable with a company like Samsung (ruthless and renowned for copying and appropriating other companies products and business models) owning a kill switch on the entire Google mobile strategy. Hence the rumors of a Googlerola phone, one that would be aimed squarely at Samsung and not at Apple. It's Samsung that owns the kill switch on Google's mobile strategy and not Apple, Google makes more money from iOS than it does from Android so it hardly wants it dead or diminished.




RE: Samsung's kill switch
By Tony Swash on 1/4/13, Rating: -1
RE: Samsung's kill switch
By Tony Swash on 1/4/13, Rating: 0
RE: Samsung's kill switch
By retrospooty on 1/4/2013 6:46:17 PM , Rating: 2
Clearly no-one cares.


RE: Samsung's kill switch
By Cheesew1z69 on 1/4/13, Rating: 0
RE: Samsung's kill switch
By retrospooty on 1/5/2013 7:40:33 AM , Rating: 2
Wow... I just read that article. Brian S Hall is as deluded at Tony. No wonder he keeps posting it. It's like 2 dbag's with sideways hats pumping each other up... The 2 of them get real excited, but the rest of the world pays zero attention to the commotion, other than a quick eye roll.


RE: Samsung's kill switch
By Roffles on 1/4/2013 8:06:13 PM , Rating: 2
tizen will need a lot of polish before that article makes any sense at all. tizen is touchwiz without the creamy android filling -- it's doubtful anyone will have it until it magically develops its own massive ecosystem, a strong developer community emerges, and it's been shown to have a high level of customization. having said that, the article is raising a false concern that makes many unintelligent assumptions about androids relevance in a world with or without samsung. if samsung never existed or forked, people would be buying more apple, windows, htc(android), sony, lg(android) and motorola phones but android would still be strong just like they were before samsung became relevant to android.

and we don't know anything about the x-phone so why muddy the argument with it? it's only logical that google would want to make a god phone of it's own running pure android after spending so much money to buy motorola.


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