Report: Intel to Unveil Streaming TV Service, Settop Box at CES
December 31, 2012 9:38 AM
comment(s) - last by
Intel streaming TV service to be unveiled at CES
Chipmaker Intel is reportedly working on a new virtual television service. A few details on Intel's virtual television plan surfaced last summer from five different sources claiming to be familiar with the project reports
. The settop box (using Intel technology inside, of course) would run a slimmed-down cable TV service.
Intel is betting on facial recognition technology for targeted ads and a team of veteran entertainment dealmakers to help win media partners for the service. The settop box can't identify specific people, but is able to provide general data about gender and whether or not viewer is an adult or a child.
According to a source that spoke with
, “Everyone doing a half-assed Google TV so [Intel is] going to do it themselves and do it right.”
Intel apparently hopes that its TV service could help advertisers by offering reliable metrics on viewers. Most studios in advertisers currently can only use Nielsen ratings to determine if their ads in shows are hitting their target markets. The online TV service will be able to provide much better metrics for content makers.
The streaming service promises a cloud DVR feature allowing users to watch any past TV show at any time without the need to record the show. It will also allow viewers to pause live TV and rewind shows in-progress. The settop box also promises access to apps available on Intel's app marketplace.
While Intel had initially hoped to launch its settop box and TV service this year,
reports that the device won’t be shown until next week at CES.
This article is over a month old, voting and posting comments is disabled
RE: Count me out
1/2/2013 1:19:46 AM
it depends on the package. if you get good content at competitive price, such minor detail as targeted adds should not be a show stopper.
RE: Count me out
1/2/2013 9:57:27 AM
While I wont be buying into this, I would much rather have targeted adds, then ones for things I have no interest in.
While I would love less adds, lets face it, without adds, many of these services would cost much more, as the companies are actually there to make money, not provide for you entertainment.
"Paying an extra $500 for a computer in this environment -- same piece of hardware -- paying $500 more to get a logo on it? I think that's a more challenging proposition for the average person than it used to be." -- Steve Ballmer
D-Link Offers Lower Priced Wi-Fi Smart Plug to Remotely Power On/Off Your Devices
September 16, 2014, 2:22 PM
Microsoft Hopes Android, iOS Users Will Check Out Its Mobile Universal Keyboard
September 16, 2014, 1:51 PM
China Mobile Looks to iPhone, Galaxy Smartphone Subsidies, Will Push Cheap 4G Phones
September 16, 2014, 11:24 AM
Quick Note: NVIDIA Offers Up 32GB, LTE-equipped SHIELD Tablet for Pre-order
September 16, 2014, 10:22 AM
PayPal Takes Potshot at Apple Pay, Mentioning iCloud Breach in New Ad
September 16, 2014, 7:24 AM
Quick Note: New "Windows" Branding for Microsoft's Smartphones is Leaked
September 15, 2014, 2:00 PM
Most Popular Articles
Dell Announces "World's Thinnest" Tablet: The Venue 8 7000 Series
September 11, 2014, 8:51 AM
Apple Announces Its Smartwatch: The $349 Apple Watch
September 9, 2014, 2:09 PM
Quick Note: Buy an Xbox One Sept 7-13, Get a Free Game
September 4, 2014, 10:42 AM
Quick Note: Microsoft to Ditch Windows Phone, Nokia Branding
September 10, 2014, 2:14 PM
Apple Announces 4.7" iPhone 6, 5.5" iPhone 6 Plus
September 9, 2014, 1:45 PM
Latest Blog Posts
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information