Cisco Looks to Ditch Linksys Division
December 17, 2012 8:47 AM
comment(s) - last by
Linksys expected to fetch less than the $500 million Cisco paid in 2003
Cisco Systems is one the largest makers computer network hardware in the world. While the majority of the products that Cisco sells directly are enterprise grade products sold to businesses, Cisco does have the Linksys consumer brand for wireless routers, hubs, and IP cameras.
However, a report suggests Cisco is looking to sell Linksys and has hired Barclays PLC to help it find a buyer.
indicates that Linksys could be interesting to TV makers seeking a recognized brand name and technology.
Cisco purchased Linksys in 2003 to give itself a consumer networking arm for $500 million. At the time, Linksys was a mature company in the consumer business segment with low margins. Linksys is now expected to fetch significantly less than the $500 million Cisco paid.
Like many other companies in the technology segment, Cisco has been downsizing in order to streamline its operations. The company eliminated 7,800 employees over the last year and closed its
Flip video camera unit
that made small, handheld digital camcorders.
This article is over a month old, voting and posting comments is disabled
RE: I quit buying linksys products
12/17/2012 11:59:32 AM
I suppose I should state the reason. They didn't do much with the Linksys products except slap the "Cisco product" logo on them. The quality remained the same or was reduced in the few products I saw afterward. I have not seen/heard anything to indicate that this has changed. This actually slightly lowered my view of Cisco's brand image at the end of the day. (We're still an all Cisco shop, not that big of a change, still get good service on our enterprise hardware.)
RE: I quit buying linksys products
12/17/2012 12:07:25 PM
"The quality remained the same or was reduced in the few products I saw afterward."
Reduced... in a big way. Linksys went way down after Cisco bought them.
"It seems as though my state-funded math degree has failed me. Let the lashings commence." -- DailyTech Editor-in-Chief Kristopher Kubicki
Cisco Kills "Flip" Video Camera Division
April 12, 2011, 1:59 PM
MSI's AMD Richland (A10)/Neptune (7/8xxxM) Gaming Notebooks Start at $1,299 USD
May 22, 2013, 3:15 PM
Apples Tries to Use Decade-Old Patents to Ban Samsung Galaxy S IV
May 22, 2013, 3:00 PM
Intel Shake-Up to Focus on Mobile, New Devices
May 22, 2013, 11:04 AM
Report: DISH CEO Makes Aggressive $2B USD Bid for LightSquared's Spectrum
May 20, 2013, 10:25 PM
Apple Releases Tim Cook's Testimony on Corporate Tax Laws
May 20, 2013, 7:40 PM
Apple's Tim Cook to Talk Profit Shifting, Taxes at U.S. Senate Hearing
May 20, 2013, 1:44 PM
Most Popular Articles
High School Student Creates Storage Device that Can Charge in 20 Seconds
May 20, 2013, 6:51 AM
Seawater Cooling Saves Data Center Big Bucks, Energy, Despite Jellyfish Issues
May 17, 2013, 3:23 PM
Newegg Legal Chief: "We don't Feed the Trolls"; Defeats Bell Lab Shell Comp.
May 17, 2013, 10:11 AM
Former Intel CEO Regrets Passing Up on iPhone Gravy Train
May 17, 2013, 11:46 AM
NASA Awards $125,000 Grant for 3D Printed Food on Long-Term Space Travels
May 21, 2013, 1:32 PM
Latest Blog Posts
Lumosity: Does it Work?
May 22, 2013, 8:20 PM
Quick Note: Sony "Teases" PS4 Ahead of Xbox Reveal in New Video
May 20, 2013, 12:33 PM
Nokia Introduces Instagram-Like App of Its Own to Help Lumia Sales
May 20, 2013, 7:10 AM
Parents of Pre-Teen Drivers Commonly Practice Distracted Driving Says Study
May 9, 2013, 7:16 AM
Apple's iOS 7 Running Into Internal Delays Due to Massive Overhaul
May 1, 2013, 4:26 PM
More Blog Posts
Copyright 2013 DailyTech LLC. -
Terms, Conditions & Privacy Information