Analyst: iPad Mini 2013 Shipments to Leave New iPad/iPad 2 in the Dust
December 14, 2012 2:30 PM
comment(s) - last by
Apple's iPad mini will make up about half of Apple's total iPad shipments in 2013
The fact that Apple's iPad is predicted to steal much of the tablet market share next year is no surprise; however, the fact that
the iPad mini
may outpace the iPad 2 and the new iPad is certainly interesting.
According to DisplaySearch, which is a global market research and consulting firm, Apple's iPad mini will make up about half of Apple's total iPad shipments in 2013.
Apple expects to ship a total of 100 million iPads in 2013. Out of that total, DisplaySearch predicts that the iPad mini will account for about 50 million of those shipments while the new iPad and the iPad 2 will ship about 40 million and 10 million respectively.
DisplaySearch further predicts that there will be a total of 170 million tablet shipments in 2013 (from all tablet makers, not just Apple). If Apple were to achieve the 100 million shipments, it would have about 60 percent of the market share.
For 2012, despite being released in October, the iPad mini is holding its own concerning sales. In Q3, Apple shipped 1.6 million, and for Q4, the tech giant is asking panel makers to ship over 12 million.
This is an interesting prediction, considering many saw the
iPad mini as being far too expensive
for a 7-inch tablet (starts at $329) when so many others in the 7-inch arena typically start at $199 (i.e., Google Nexus 7 and Kindle Fire HD).
The iPad mini was unveiled in late October of this year. It sports a 7.85-inch display, a
1024x768 resolution, dual-core A5 processor, 16GB/32GB/64GB storage options for $329/$429/$529 respectively, a lightning connector and LTE capabilities for an extra $130 to those sticker prices.
Display Search Blog
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RE: The bigger the better
12/16/2012 9:03:01 PM
iPhone 5 sales are flopping in China.
I don't care for sales number pissing contests, but what is your assumption based on aside from gut instinct and analyst guesses? Official numbers just came out, three million units sold in the first weekend in China compared to five million units sold to the rest of the world in its first weekend. It is on track to beat 4S sales, which hit 30 million units sold in half the time that the GS3 did.
And yes, China has a massive population and these sales numbers are a drop in the bucket. The thing is that China is basically a Germany or UK attached to a dirt poor country of over 1 billion. Taken in that context the sales numbers are bigger than I thought they would be, just imagine if a Western European country by itself made up for what much in iPhone sales.
As for the billion+ Chinese living in poverty, no way Apple is breaking into that market unless they start selling unsubsidized featurephones (the bulk of Android sales) for almost nothing, and that ain't happening anytime soon.
RE: The bigger the better
12/16/2012 9:13:49 PM
Ugh, typo, I meant
million units sold in three days, not three million sold in three days.
"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997
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