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"iOS Maps, you're fired!"

To say that Apple Maps for iOS 6 has been a blunder is quite the understatement. Ever since iOS 6 was released to the public a few months ago, complaints began rolling out about the mapping services. Everything from misplaced roads, to wonky directions, to horrible rendering of terrain became fodder for the online media and even mainstream media -- not to mention Apple's customers and Apple's competitors.
 
Things got so bad that Apple CEO Tim Cook even apologized to Apple customers
 
However, even as Apple is looking to improve its native Maps application on a continuing basis, Google is looking to offers users a seasoned alternative -- Google Maps. The refreshed Google Maps app for iOS has all the goodies (and more) that users loved before Apple decided to give the application the boot for its own homegrown solution.
 
Street View, transit directions, walking directions, traffic data, and restaurant reviews (provided by Zagat) are all included. And in case you were wondering, yes, turn-by-turn navigation is front in center in the new Google Maps iOS app.
 
For users of Android smartphones, none of this stuff is really news to you -- you've been enjoying such functionality for years. However, for Apple customers that have complained about Apple's native Maps app, you now can install an alternative that appears to be better in nearly every way.

 

Sources: Google, iTunes



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RE: Interface is pretty slow
By Tony Swash on 12/13/2012 10:30:40 AM , Rating: 0
quote:
Google is actually already a hardware company, they just put the word "Motorola" on their hardware products.


True, But their hardware division makes a loss has made a loss for quite a while, and was making a loss when Google bought it. In terms of it's business, revenues and profits Google is an advertising company everything it does is about supporting and developing that ad business.


RE: Interface is pretty slow
By bupkus on 12/13/2012 6:46:11 PM , Rating: 2
I do agree with you on this point and would add that the purpose of buying Motorola aside from the battle over IP would be a heavy handed demonstration of how successful a product can be if fragmentation is discouraged and OS updates can proceed smoothly and dependably.

Of course the argument that cellular SPs desire to differentiate themselves while hardware manufacturers simultaneously promote planned obsolescence required a heavy hand to discourage. Such implementations come at the expense of Google's marketing imperative.

In support of a united front Google would welcome Apple's lawsuits providing an "us vs. them" atmosphere to bring fragmentation into line with Google's primary ambitions. Android device builders must be convinced they have less reason to compete with each other and more reason to see Apple as their nemesis.


"A politician stumbles over himself... Then they pick it out. They edit it. He runs the clip, and then he makes a funny face, and the whole audience has a Pavlovian response." -- Joe Scarborough on John Stewart over Jim Cramer














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