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Larry Page says that when you're obsessed with the present you're not looking ahead to the future

"We're still 1 percent to where we should be. I feel a deep sense of responsibility to try to move things along. Not enough people are focused on big change. Part of what I'm trying to do is take Google as a case study and really scale our ambition such that we are able to cause more positive change in the world and more technological change."

"I have a deep feeling that we are not even close to where we should be."

I. Google -- Doing Its Own Thing

Those sound like the words of a CEO of a company struggling technologically.  But surprisingly the come from Larry Page, the current CEO of Google Inc. (GOOG) -- the maker of the world's most used search engine, most used online advertising service, and most used smartphone operating system platform.

In a new interview with Fortune, Mr. Page emphasizes Google's philosophy on how it differs from competitors.  He says that most rivals who have issues with Google are more worried about themselves than their end users, where as at Google it's all about providing the best experience for the end user, which is built on the premise of openness.  By providing Google services on as many platforms as possible (even those of arch-nemesis Apple, Inc. (AAPL)), Mr. Page says customers will have access to the best options on the market.

As for Apple locking out Google Maps and other apps from iOS 6, he simply comments, "We try pretty hard to make our products be available as widely as we can. That's our philosophy. I think sometimes we're allowed to do that. Sometimes we're not."

Larry Page
Google CEO Larry Page [Image Source: Bloomberg BusinessWeek]

The CEO accuses Apple (and its late CEO Steven P. Jobs) as being overly fixated on Google.  Reiterating his comments from a previous interview, he says that Apple's legal campaign against Google is partly to rally the company against its competitor.

But he says that if you're fixated on your competitor, you're not looking forward at your own future.  He remarks, "I don't like to rally my company in that way because I think that if you're looking at somebody else, you're looking at what they do now, and that's not how again you stay two or three steps ahead."

To him, Google has no real "competitors".  He comments, "I feel my job is mostly getting people not to think about our competition. In general I think there's a tendency for people to think about the things that exist."

II. Risky Efforts are Important to Software Giant

The interviewer asks about Google's so-called "70-20-10 model" in which 70 percent of the company's spending is devoted to search/advertising, 20 percent is devoted to apps (like Google Docs), and 10 percent is devoted to experimental efforts (like self-driving cars and Project Glass).

He says that Google still mostly follows that model, but that some projects fall on the border of categories.  He comments, "So where would you put Android? It's probably in the 70 in terms of impact -- the monetization is at an early stage."

As for Google Plus, he says the social network is faring "pretty well" and is "improving".  He suggests that with Plus and other services users may not have received quite what they initially expected, but that Google's philosophy is that users must get accustomed to services before making judgements.

Google Plus
Page is optimistic about Google Plus. [Image Source: Google]

As for how long he will remain CEO at Google (Eric Schmidt was chief for 10 years), he says, "I don't know. It seems impossible to predict."

Source: Fortune



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RE: Well said
By retrospooty on 12/12/2012 4:50:07 PM , Rating: 2
I think you are doing quite the opposite. I am the one that started by acknowledging the leaps Apple made with the original iPhone and its positive effect on the industry. They did well with that release, and it did change the smartphone industry... But if you are asserting that Apple doesnt copy you are completely and totally wrong and uninformed of the facts.


RE: Well said
By MartyLK on 12/12/2012 5:22:07 PM , Rating: 3
Apple doesn't "copy" like Samsung does. Samsung steals, Apple pays. There have been plenty of reports about Apple paying for specific features they use in iOS. In some cases they buy the owner out. In other cases they license the tech. And in most cases they develop their own tech. But what they can't develop, they acquire legally.

To say that Apple copied Palm and RIM and others is just hyperbole. It's like saying MS and Google copied Apple and all the others (cellphone systems) before Apple. This whole cellphone system began with Motorola acquiring the technology for DARPA, a defense research agency of the US government.

So, technically, everyone copied the US government.

But one thing that needs to be acknowledged is the distinct demarcation line of what was before the iPhone and what came after. The iPhone is just that distinct to be a whole new and unique system.


RE: Well said
By MartyLK on 12/12/2012 5:26:06 PM , Rating: 2
[from DARPA, not "for"]


RE: Well said
By retrospooty on 12/12/2012 5:40:47 PM , Rating: 1
So its basically OK when Apple copies and not for others to copy Apple. Right, I get it. Same old double standard.

Google: Here Apple, you can copy our notifications and widgets and navigation and social network integration and multitasking and copy/paste and opening apps from the lock screen and live wallpapers and Large screens and plenty other stuff as well. No problem, we are an open platform.

Apple: Waaaaaaaaaah.. YOU COPIED MY ICON AND MY BOX, I AM SUING!!!


RE: Well said
By MartyLK on 12/12/2012 5:57:21 PM , Rating: 1
Nah, I almost thought you might actually be credible and unbiased. But when you say what you just said, in the face of the facts I put forth, your purpose becomes clear. And is an attempt to save the lost debate.

For those who may not be able to follow me, I specifically pointed out the "Samsung steals", "Apple pays". But for the "Apple stealing from Google" comment, you cannot steal what is open-source. Google didn't have any patents on any tech that Apple seemingly used. Google does not patent Android because parts of it are stolen. Google cannot sell Android because it would open them up to patent infringement litigation. Google can, and does, give Android away totally free to all - even common, everyday people.

To say Apple copied the notification feature that Android uses is true. It is very much similar, but not nearly as good as, the Android version. But Apple didn't steal it. And a case can be made that if Google wants to steal Apple property, Apple can legally take what they want from Android.

That's one thing I wish Apple would do in iOS - add widgets or something similar to widgets. Google can't say jack shit about it because there is no actual patents on them.


RE: Well said
By retrospooty on 12/12/2012 6:30:03 PM , Rating: 2
I am not talking legalities, nor to I care about Samsung in the lest... I am talking realities. If you want to talk "legally" then yes, Apple has masterfully manipulated a flawed patent system to their advantage and have broken no laws. I never said they steal, you used that word. I said they have always copied and still do. That is true and its not a bad thing, as all companies do this and always have. Its part of doing businesson planet Earth and its OK.

What sickens rational people is that they copy blatantly and cry foul when they are copied - if you cant see a double standard then there is no talking to you.


RE: Well said
By MartyLK on 12/12/2012 6:52:27 PM , Rating: 2
The problem I have with you saying what you say is, you come across making it out as Apple doing something wrong and that only Apple copies. That isn't true. The problem here is you trying make "copy" an evil Apple offense.

Nothing in this universe is new and uncopied (fractals, anyone?). Humanity constantly copies nature in everything it does. The car companies copy each other because all tend to have 4 wheels. Every company, every creature, every galaxy - everything copies everything else.

quote:
What sickens rational people is that they copy blatantly and cry foul when they are copied


The difference, though, is Apple pays for what they use. If what they use isn't owned, how can Apple be the bad guy. But if you patented something for the specific purpose of making money off of it, you would be pissed if someone circumvented your patents and made money or your property.


RE: Well said
By Cheesew1z69 on 12/12/2012 8:18:11 PM , Rating: 2
quote:
The difference, though, is Apple pays for what they use.
Ummm, no...

http://www.macobserver.com/tmo/article/virnetx-win...

Try again...


RE: Well said
By retrospooty on 12/12/2012 9:11:00 PM , Rating: 3
LOL... I'm not sure where you're getting your info , probably an apple fansite, but you really need to dig deeper before posting ridiculous nonsense like this. It's purely laughable to even think that you consider Apple not to be 1 of the worst offenders of copied tech. Even Steve Jobs admitted that they do it and do it shamelessly in his words. and I'm not saying that it's a bad thing it's not all companies do it, and apple does it too, that's perfectly fine... The only problem comes with the faux outrage and lawsuits when others do it to them.


"It looks like the iPhone 4 might be their Vista, and I'm okay with that." -- Microsoft COO Kevin Turner














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