Google CEO: We Have no Real "Competitors", Apple's Fixation is Self-Destructive
December 11, 2012 4:45 PM
comment(s) - last by
Larry Page says that when you're obsessed with the present you're not looking ahead to the future
"We're still 1 percent to where we should be. I feel a deep sense of responsibility to try to move things along. Not enough people are focused on big change. Part of what I'm trying to do is take Google as a case study and really scale our ambition such that we are able to cause more positive change in the world and more technological change."
"I have a deep feeling that we are not even close to where we should be."
I. Google -- Doing Its Own Thing
Those sound like the words of a CEO of a company struggling technologically. But surprisingly the come from Larry Page, the current CEO of Google Inc. (
) -- the maker of the world's most used search engine, most used online advertising service, and most used smartphone operating system platform.
Mr. Page emphasizes Google's philosophy on how it differs from competitors. He says that most rivals who have issues with Google are more worried about themselves than their end users, where as at Google it's all about providing the best experience for the end user, which is built on the premise of openness. By providing Google services on as many platforms as possible (even those of arch-nemesis Apple, Inc. (AAPL)), Mr. Page says customers will have access to the best options on the market.
As for Apple
locking out Google Maps and other apps from iOS 6
, he simply comments, "We try pretty hard to make our products be available as widely as we can. That's our philosophy. I think sometimes we're allowed to do that. Sometimes we're not."
Google CEO Larry Page [Image Source: Bloomberg BusinessWeek]
The CEO accuses Apple (and its late CEO Steven P. Jobs) as
being overly fixated
on Google. Reiterating his comments from
a previous interview
, he says that Apple's legal campaign against Google is partly to rally the company against its competitor.
But he says that if you're fixated on your competitor, you're not looking forward at your own future. He remarks, "I don't like to rally my company in that way because I think that if you're looking at somebody else, you're looking at what they do now, and that's not how again you stay two or three steps ahead."
To him, Google has no real "competitors". He comments, "I feel my job is mostly getting people not to think about our competition. In general I think there's a tendency for people to think about the things that exist."
II. Risky Efforts are Important to Software Giant
The interviewer asks about Google's so-called "70-20-10 model" in which 70 percent of the company's spending is devoted to search/advertising, 20 percent is devoted to apps (like
), and 10 percent is devoted to experimental efforts (like
He says that Google still mostly follows that model, but that some projects fall on the border of categories. He comments, "So where would you put Android? It's probably in the 70 in terms of impact -- the monetization is at an early stage."
As for Google Plus
, he says the social network is faring "pretty well" and is "improving". He suggests that with Plus and other services users may not have received quite what they initially expected, but that Google's philosophy is that users must get accustomed to services before making judgements.
Page is optimistic about Google Plus. [Image Source: Google]
As for how long he will remain CEO at Google (Eric Schmidt was
chief for 10 years
), he says, "I don't know. It seems impossible to predict."
This article is over a month old, voting and posting comments is disabled
RE: Well said
12/12/2012 1:54:25 PM
When it comes to desktop computers Apple is typically well behind the power curve. They always choose mid-range components and then charge "high end" prices. Which Apple fans lap up like hungry kitties.
In the laptop market they have adopted displays that are higher resolution than is available for Windows laptops. But the rest of their design follows the same philosophy as the desktop brethren. So they actually aren't "superior" at all.
Now in the Mobile Market I understand that they are advanced and perform well. And this seems in part to be due to the software being tightly integrated (the technical term is really "qualified") to run with their hardware. But again Apple is using the very cheapest hardware they can get away with... Then they charge a premium price.
Now you may not agree with the above statements. And all I'm going to offer for proof is this article on Slashgear >
So this is what I'm saying: They obviously don't sell more units. Androids beat them in the Mobile market and Windows PCs outsell them at least 8:1 in the desktop and laptop markets. So the only way they could make that profit is with the highest "margins" in the industry.
And that alone is the reason why, in the end, they will never dominate any market. Most people, a.k.a. the "uninformed masses, might like to own an Apple whatever but they can't afford it. Still I'm sure you Apple fans will continue to tell yourselves that their products are superior. And I understand that "our perception is our reality" so I won't give any further effort to convincing you otherwise. But "De-Nial" is not just a river in Egypt.
One last note: If you have Apple stock you should sell it while the price is still fairly high. Citi-Bank says its "dropped enough" but they probably have lots of that stock and they don't want you to sell yours before they do.
"The whole principle [of censorship] is wrong. It's like demanding that grown men live on skim milk because the baby can't have steak." -- Robert Heinlein
Google's Schmidt: Apple Should've Stuck with Us for Maps
September 25, 2012, 1:04 PM
Google Self-Driving Cars Log 300,000 Accident-Free Miles*
August 13, 2012, 8:41 AM
Google Offers "Glass Explorer" for Developers Only, Priced at $1,500
June 27, 2012, 6:35 PM
Jobs's Anti-Android Rage Was Just For Show Says Google's New CEO
April 5, 2012, 2:49 PM
Google Reveals New Social Search Feature, Twitter Not Happy About It
January 11, 2012, 1:44 PM
Apple Rakes in $10.2B Profit for Fiscal Q2; Announces 7-for-1 Stock Split
April 23, 2014, 4:39 PM
The Price is Right: OnePlus One Packs Hot Spec for Only $299
April 23, 2014, 3:37 PM
Google Unveils Solar Panel Lease Plan for Homeowners
April 23, 2014, 9:56 AM
Quick Note: Apple Invites Companies to “Copy” Its Environmental Record
April 22, 2014, 7:58 AM
OnePlus One Images Leak Ahead of April 23 Launch
April 21, 2014, 5:19 PM
Nike Axes FuelBand Team, Exits Wearable Device Market
April 21, 2014, 4:58 PM
Most Popular Articles
A Bug's Life: Female Cave Bugs Have Penises, Penetrate Males for Three Days
April 17, 2014, 7:20 PM
HTC Hires Former Samsung Marketing Chief Who Developed "Galaxy" Brand
April 18, 2014, 6:00 PM
NASA Finds "Habitable Zone" Planet Sized Similar to Earth
April 18, 2014, 3:13 PM
Mounties Arrest 19-Year-Old Who Delayed Canada's Tax Filing w/ Heartbleed
April 17, 2014, 3:24 PM
Thanks to Government Crackdown, Chinese "Porn Cop" Has Watched 600K Adult Videos
April 21, 2014, 12:00 PM
Latest Blog Posts
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
Global Cyber Espionage Concerns Reveal Growing Cyber Armies
Nov 29, 2013, 11:04 AM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information