AT&T Raises Target for '12 Smartphone Sales, Sees Strong Demand for Shared Data
December 6, 2012 9:05 AM
comment(s) - last by
AT&T predicts an extra 1 million smartphone sales for 2012
The nation's second-largest wireless carrier, AT&T, has raised its smartphone sales target for 2012. It smartphone goals have been increased thanks to strong demand during Q4 and the holiday shopping season.
AT&T has now increased its sales target modestly to 26 million units. AT&T notes that it sold 6.4 million smartphones in the first two months of Q4 2012.
"Traffic in stores has been strong," said CEO Ralph de la Vega. De la Vega also told attendees at the UBS media and communications conference that sales of
Nokia Lumia smartphones
were doing "very well."
De la Vega did note that 5 million customers have purchased
AT&T's data share plans
in less than four months. He also says that 25% of the customers buying the data share plans had purchased data allowances of 10 GB or higher, which is a boon for AT&T’s bottom line. The wireless carrier hadn't predicted such a high percentage of customers would purchase data allotments of 10 GB or more.
recently scored dead last
in Consumer Reports' customer satisfaction survey. AT&T did score very well for its 4G LTE network.
This article is over a month old, voting and posting comments is disabled
RE: Why no unlimited option?
12/6/2012 10:28:51 AM
1MB/second is ~2.5 TB/month; the most recent numbers I've seen for average smartphone data use are 600MB/month. That puts a single 1MB/sec torrenter as creating a larger load than 4000 typical customers; and depending on connection quality data consumption could be several times higher. US suburban population density is ~2000-2500/square mile (first # 1990 value, second is from scaling it by population growth since then). Only a handful people abusing unlimited connections would be able to completely swamp a tower.
Coming at it from a different direction, a cell tower has roughly the same amount of spectrum available (per service level) as a wifi access point. Unless they're placed as densely as wifi they can't provide anywhere near the same amount of service; population density numbers indicate the current spread in deployment densities is on the order of 1000:1.
"It looks like the iPhone 4 might be their Vista, and I'm okay with that." -- Microsoft COO Kevin Turner
AT&T's "Winning" Streak: Rated Worst in Customer Satisfaction Three Years Running
November 29, 2012, 11:12 AM
Quick Note: Nokia Lumia 920 Available for $99 on AT&T's Wireless Network
November 6, 2012, 10:18 AM
AT&T Follows Verizon, Rolls Out Mobile Share Plans
July 18, 2012, 10:41 AM
AT&T Will Also Receive the HTC One (M8) for Windows
August 19, 2014, 9:27 PM
Sharp's "Edge-to-Edge" AQUOS Crystal Smartphone Coming to Sprint for $239 Off-Contract
August 19, 2014, 7:31 PM
After 34 Years With Microsoft, Steve Ballmer Parts Way to Focus on LA Clippers
August 19, 2014, 4:17 PM
HTC One (M8) for Windows Officially Announced for Verizon Wireless
August 19, 2014, 12:15 PM
Quick Note: ASUS Readies Smartwatch for IFA 2014, Shows Teaser Image
August 19, 2014, 9:30 AM
LG Already Gearing Up for G Watch Sequel Next Month
August 19, 2014, 7:54 AM
Most Popular Articles
Lumia 830 Gets Major Upgrades Including New 20.1 Megapixel Toshiba Sensor
August 15, 2014, 6:00 PM
With USB Type-C Spec Finalized, Reversible Cables Will Soon Be Upon Us
August 13, 2014, 8:46 AM
Windows Phone, BlackBerry Smartphone Market Share Falls to 2.5%, 0.5% Respectively
August 15, 2014, 9:44 AM
Update: Samsung Gets Official With 4.7”, Aluminum-frame Galaxy Alpha Smartphone
August 14, 2014, 8:56 AM
GM Concedes That the Cadillac ELR Doesn’t Really Compete with the Tesla Model S
August 15, 2014, 5:42 PM
Latest Blog Posts
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information