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Different reports say different things about demand for Windows 8 touch devices

How are Windows 8-based touch PCs faring since their October launch? I guess it depends on whom you ask.

A new report from CNET said that PC makers are trying to meet demand for the Windows 8 laptops, tablets and hybrid convertibles, and stores are having trouble keeping them on the shelves. However, a report from The Seattle Times offers a very different point of view. 

CNET spoke with two different analysts on the topic, including Bob O'Donnell from IDC and Rhoda Alexander from IHS iSuppli. Both stated that vendors are having a hard time meeting customer demand for Windows 8 touchscreen PCs, and may even have shortages in the near future. 

"We've talked to a number of PC makers that are having trouble obtaining touch panels and some of the vendors I've talked to said they can't keep them on the shelf," said Alexander. 

O'Donnell made sure to add that non-touch Windows 8 PCs are not doing quite as well, though. This is only based on touchscreen devices. 

The Seattle Times had a very different report. It said that the low availability of Windows 8-powered tablet devices has led to decreased customer demand, and obviously sales. 


According to The Seattle Times, only five Windows 8 tablets out of a dozen that were announced are available on the market. Two of them, including Microsoft's own Surface and an Acer tablet, are only available at the Microsoft Store. Currently, there are only about 60 of those. 

This short reach has been affecting demand and sales of the tablets, it said. The Seattle Times also spoke with an analyst to get an idea of what's going on with Microsoft's latest addition, and the feedback wasn't too positive.

Wes Miller, an analyst at Directions, said that Microsoft has been hush-hush about its sales numbers, and that is never an encouraging sign. 

While The Seattle Times doesn't seem to think that Windows 8 devices will combat the likes of Apple's iPad anytime soon, this isn't the end for Windows 8-based tablets. Eve Jung, an analyst at Nomura, said tablet shipments will pass up notebook shipments in the second half of 2013. By then, Microsoft will have its Windows 8 Pro-based Surface on the market and more Windows RT tablets (the ARM-based version) will have finally made their way into stores.

While the number of sales of Windows 8-based touchscreen devices is unclear, Microsoft just proudly announced that Windows 8 upgrades hit 40 million in the first month of release. This surpassed Windows 7, which was the previous record breaker for Windows OS upgrades. 

Sources: The Seattle Times, CNET



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RE: x86
By mcnabney on 12/5/2012 2:56:26 PM , Rating: 2
I have this weird suspicion that there is no shortage of Surface tablets. They are just being held back in an attempt to create faux demand since many idiots think that 'sold-out' = 'must buy', because it must be cool if it is sold out.

Also, I know for a fact that the high number of Win8 licenses that have 'sold' is overstated. MS gave big discounts to major customers, corporations, and OEMs to buy licenses in bulk NOW, even if they wouldn't be used for over a year.


RE: x86
By sweatshopking on 12/5/2012 3:10:46 PM , Rating: 2
you know that for a fact? interesting! the entire rest of the world is speculating, but you have the facts! thanks for sharing them!


RE: x86
By geddarkstorm on 12/6/2012 2:04:27 AM , Rating: 2
Yes, there are facts instead of random misdirections from Microsoft and speculations like this article. Here's some from the major organization that tracks actual sales of things:

https://www.npd.com/wps/portal/npd/us/news/press-r...

You can see that sales of Windows 8 tablets (not looking at the Surface) are basically "nonexistant", in their own words. And that despite what Microsoft has tried to claim, windows 8 sales are well below that of windows 7 over the same post release period of time.

So, there you go, actual facts and data. Pretty nifty.


"If you can find a PS3 anywhere in North America that's been on shelves for more than five minutes, I'll give you 1,200 bucks for it." -- SCEA President Jack Tretton














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