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Samsung hikes up prices on Apple

The legal battles between Samsung and Apple have reached near legendary proportions. Apple won a major decision against Samsung in U.S. courts where the jury awarded Apple $1 billion in damages. Samsung is appealing that ruling and is even trying to get the case thrown out of court by alleging juror misconduct.

Apple lost a patent infringement suit against Samsung in Europe and was forced to run apology ads in major publications stating that Samsung did not copy the iPad.
 
Reports are now coming in that Samsung Electronics has recently raised the price it charges for mobile processors to Apple. Samsung supplies the processors for the popular Apple iPad and iPhone.

According to a source claiming to be familiar with negotiations between the companies, Samsung increased the price of processors it provides the Apple by 20%.

"Samsung Electronics recently asked Apple for a significant price raise in (the mobile processor known as) application processor," the person was quoted as saying in the report. "Apple first disapproved it, but finding no replacement supplier, it accepted the (increase.)"

Apple was, understandably, was unhappy with the price hike and initially refused to pay it. However, it came back and agreed to pay the additional costs when no alternative provider could be found.
 
The source also says that Apple buys all of its application processors from Samsung and purchased an estimated 130 million units last year. The source also estimates that Apple will purchase over 200 million application processors from Samsung this year.
 
One last tidbit the source noted was that Samsung has a long-term contract to provide the application processors to Apple that runs through 2014. Neither Apple nor Samsung have officially commented.

Source: Market Watch



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RE: Oh! Irony
By TheJian on 11/13/2012 2:29:46 AM , Rating: 4
Not quite sure what your point is. IT takes years to build a fab. If everyone decided not to make apple stuff this would kill them for X years. TSMC has no trouble keeping fabs 100% and can't make enough (hence they could laugh off Apple/QCOM's 1Bil bid to own their production). Samsung has many options for filling their fabs now that they will probably 100% produce NV gpu's from 2013 on for a while (denver, boulder too). They would all take up slack for no apple products.

Simple supply and demand. If I can't buy an iphone5/6/ or ipad4/5, I don't wait for their fab for 3-4 years I buy a phone from someone else correct? Nobody loses but apple in this scenario and everyone involved with apple loses a WALMART like person forcing you to give a lot of the profits to them due to pricing power. A lot more friendly deals would be made between the rest of the semi's and oems and profits would be quickly growing for everyone since that money would be spread throughout the semi industry instead of making apple get to 200bil cash over the next 3-4 years from the 100bil the have now. It's a no-brainer for everyone to collude and kill them for years. Is there anyone left who hasn't been sued by them? Intel? I don't think they'd lend a hand either. Just pump out the other 10% of macs for more WINTEL's. They may even see an opportunity in phones/tablets etc for their own gear with no apple taking a lions share of a lot of gear.

For the record, Samsung has invested 13Billion in Austin TX fab with the recent announcement of 5B more matching Intel 4B announcement in 14nm. So in answer to your question, NOT MUCH. ONE FAB in 3-4yrs that you might have problems keeping full if android had free reign for 3-4years. Appstore would suffer by then with no new products to buy apps for too, and thus the whole ecosystem gets weaker.

ONE SHOT...ONE KILL. ;)


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