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Print 33 comment(s) - last by TakinYourPoint.. on Nov 12 at 10:06 PM

Apple, HTC kiss and make up

Before his death, former Apple CEO Steve Jobs stated that he was willing to go "thermonuclear" on Google and the manufacturers that produce devices running Android OS. It appears that current Apple CEO Tim Cook, however, is taking a softer approach on the warfront.
 
Apple and HTC have been in and out of court for years, battling over smartphone patents. Most recently, Apple lost its bid to ban HTC's One X and EVO 4G LTE over its claim of infringement on a "data tapping" patent. However, both companies announced yesterday that the two companies have reached a settlement on all pending litigation. All current lawsuits are being tossed and the two companies have entered into a ten-year licensing agreement.


Apple CEO Tim Cook [Image Source: David Paul Morris / Bloomberg]
 
“HTC is pleased to have resolved its dispute with Apple, so HTC can focus on innovation instead of litigation,” said HTC CEO Peter Chou.
 
“We are glad to have reached a settlement with HTC,” said Apple CEO Tim Cook. “We will continue to stay laser focused on product innovation.”

The terms of the agreement are confidential.


HTC CEO Peter Chou [Image Source: Tomohiro Ohsumi/Bloomberg]
 
HTC has been taking on water in recent months, and has seen an erosion of profits as Samsung has strengthened its position in the smartphone market.
 
HTC has also made drastic cuts to its research and development programs while also scaling back its marketing efforts. Perhaps Apple just doesn't see much of a threat from HTC anymore, and was more willing to make a deal.
 
Apple still has a hard-on for Samsung, so we doubt that the boys from Cupertino will be reaching any licensing agreements with that South Korean electronics giant any time soon.

Source: Apple



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What innovation?
By justjc on 11/11/2012 6:14:27 PM , Rating: 5
Someone please tell Tim Cook that their laser focus on innovation seems to be broken. Not only are they one of the technology firms investing the least percentages of their revenue on innovation, most of that on buying innovative companies, but their iPad Mini clearly shows that Tim Cooks Apple are followers and not leaders in innovation.




RE: What innovation?
By StevoLincolnite on 11/11/2012 10:03:21 PM , Rating: 2
Apple could have decided to cut it's losses because HTC did acquire S3 graphics which has decades worth of graphics I.P under it's hood, most notably S3 texture compression which Apple didn't license.

It's a more credible I.P than a shape anyway.


RE: What innovation?
By GulWestfale on 11/11/12, Rating: 0
RE: What innovation?
By FaaR on 11/12/2012 12:45:48 AM , Rating: 2
Apple doesn't need to license S3TC because Apple doesn't invent or manufacture graphics processors.


RE: What innovation?
By StevoLincolnite on 11/12/2012 6:06:30 AM , Rating: 3
No. But it makes API's and if it wants S3 texture compression in it's graphics API's they must license it, hence why Microsoft license's it due to Direct X.


RE: What innovation?
By Tony Swash on 11/12/12, Rating: -1
RE: What innovation?
By nafhan on 11/12/2012 10:47:26 AM , Rating: 1
"Uhm, uhm, uhm, Apple's still innovating! Look they spent a bunch of money on manufacturing equipment!" You're reaching, man.

Anyway, Apple signed a licensing deal with an Android handset manufacturer. We don't know why, but I can say with 100% certainty that "licensing deal" is VERY different from "thermonuclear war".

I'd also guess that coming to an agreement with HTC has more to do with long term strategy in their battle with Samsung than anything specific about HTC. For instance, it could be used to make it look like Samsung is the unreasonable party, rather than Apple.


RE: What innovation?
By Tony Swash on 11/12/12, Rating: -1
RE: What innovation?
By Proposer88 on 11/12/2012 12:55:14 PM , Rating: 4
Oh, boy, where to start?
1) Job's remarks were not, repeat, WERE NOT "off the cuff". They are written in his F********* official biography by his F********** official biographer
2) Do you know EXACTLY when Steve Jobs said that? Do you know if he was in pain when saying it? No, you don't
3) In any case, even assuming his illness somehow affected his brain and made him say things he wouldn't otherwise say, he still was the CEO of Apple when he said them.


RE: What innovation?
By Helbore on 11/12/2012 1:32:03 PM , Rating: 2
How'd you know the details of the secret agreement, Tony? Do you know if Apple are paying anything to HTC for use of their patents, as is common in cross-licensing deals?

Plus "move towards Windows Phones?" You do know that HTC have been manufacturing Windows Mobiles for years before Apple ever released the first iPhone, right?


RE: What innovation?
By Cheesew1z69 on 11/12/2012 1:35:25 PM , Rating: 3
Psst, he works for Apple if you haven't figured it out by now...

but shhh, it's secret!


RE: What innovation?
By nafhan on 11/12/2012 3:58:26 PM , Rating: 3
So, what Steve Jobs says is the gospel... unless he said something dumb. Then it's the "off the cuff remarks of a man in pain and dying of cancer"!?!

I thought you had already reached bottom with your nonsense. Boy was I was wrong...


RE: What innovation?
By nafhan on 11/12/2012 4:21:08 PM , Rating: 3
'nother question since you seem to have the inside line on this: Was Stevo's comments regarding 7" tablets also the cancer speaking?


"It's okay. The scenarios aren't that clear. But it's good looking. [Steve Jobs] does good design, and [the iPad] is absolutely a good example of that." -- Bill Gates on the Apple iPad














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