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Toyota said that a new redesigned Prius wouldn't launch for more than a year

Toyota said it is considering making a significant change to the design of its wedge-shaped Prius.

According to the automaker, it hasn't chosen a new design for the Prius yet, but it is trying to determine whether to "evolve it," or "really evolve it." It is currently reviewing clay-model prototypes for the new Prius design.

"There's an undercurrent among most people that they're ready for a new Prius look," said Chris Hostetter, Toyota's vice president for strategic planning in the U.S. "Maybe our architecture has been a little bit similar for the last two generations."

The Prius, which was first launched in Japan in 1997 and the U.S. in 2000, had an exterior design that was altered from Toyota's Yaris sedan.

A second generation Prius was released in 2003, where it received the raked hood and windshield. From 2003 to 2004, Prius sales increased dramatically from 43,162 to 125,742.

The third-generation Prius pushed fuel efficiency (and sales) even further, while the Prius c was introduced with fuel economy ratings of 50 mpg combined.

Back in May of this year, the Prius family was named the third best-selling vehicle line in the world.

Toyota said that a new redesigned Prius wouldn't launch for more than a year.

Jonny Lieberman, senior features editor at Motor Trend, recently spoke with his sources at Toyota and shared a bit of secret info about the next Prius. Lieberman hinted that the next Prius will have a fuel economy rating of 60 mpg. This shouldn't be too hard to achieve assuming a lighter vehicle weight, more powerful electric motor, and a switch from NiMH to lithium-ion batteries.

Source: The Detroit News

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By Richard875yh5 on 11/9/2012 9:07:40 AM , Rating: -1
I don't trust Toyota! They are known to play with consumers head. They probably don't even have a way of achieving that kind of gas mileage, but are saying this so the die hard Prius owners will wait to buy a replacement Prius rather than a Volt.

RE: Toyota
By skeansmith on 11/9/2012 9:25:47 AM , Rating: 3
You can believe it. I am getting 57mpg with a gen3 model.

RE: Toyota
By Sta5h on 11/9/12, Rating: -1
RE: Toyota
By Cheesew1z69 on 11/9/2012 10:10:40 AM , Rating: 2
There's a VW golf turbo diesel on the market that will do 88mpg, so really, a hybrid that does 60mpg? Colour me seriously unimpressed.
Not in the US market there isn't... not that I am aware of.

RE: Toyota
By yomamafor1 on 11/9/2012 10:29:32 AM , Rating: 3
There's a VW golf turbo diesel on the market that will do 88mpg

First of all, the 88mpg figure was obtained using imperial gallon. In the US, it would've gotten 73mpg. This is not to mention VW Golf Bluemotion is not available for purchase in the US for emission and lack of market.

Secondly, diesel cars are still better suited running at a constant speed, while hybrids are much better suited running in a congested city (I would know. The Lexus CT200h I drove averaged 40mpg in a congested Asia city). It really depends on the environment the car would be driven in.

RE: Toyota
By Mint on 11/9/2012 11:08:28 AM , Rating: 4
Quoting only highway figures is dumb.

FYI, VW itself is getting higher efficiency from hybrids. The 2013 Jetta hybrid gets 45mpg combined (45/45), while the TDI gets 34mpg combined (30/42). These are EPA estimates, and the EPA has a much more realistic test cycle than Europe.

RE: Toyota
By Pirks on 11/9/12, Rating: 0
RE: Toyota
By relztes on 11/9/2012 3:22:32 PM , Rating: 2
British mpg is not the same as American mpg. The best rating I could find was 83 highway mpg (British) for a Golf 1.6 TDI 105PS BlueMotion linked here:

But, an imperial gallon is 1.20 US gallons, and diesel is about 12% denser than gasoline (which is why it's usually more expensive). So 83 miles per imperial gallon of diesel is equivalent to 62 mpg gasoline before accounting for drive cycle differences (EPA vs UK). The EPA cycle got a lot tougher several years ago, so I'm guessing its rating would be lower.

There's no benefit to a hybrid in constant speed highway driving except if the engine is a little smaller and more efficient due to the lower horsepower requirement for acceleration. So a small car with a small engine should come very close to a hybrid on the highway. City driving is the difference.

RE: Toyota
By cknobman on 11/9/2012 9:28:58 AM , Rating: 1
Yeah lets not trust a company that has survived on their own and over the last half century built up a brand and reputation to be one of the premier auto makers in the world.

But oh lets trust General Motors who had to be bailed out by our government with taxpayer money because the company built a reputation for saturating markets with diluted brands, cheap build quality, horrible reliability, horrendous resale value, and (outside of the Volt) who build hybrids that get worse gas mileage than competitors regular gasoline models!!!!!!!!!!!!

RE: Toyota
By Ammohunt on 11/9/2012 11:54:33 AM , Rating: 2
285k miles on my 2004 Prius with about $1500 of non-normal maintainace costs does more then generate trust for me...i used to be a huge GM fan.

RE: Toyota
By Pirks on 11/9/2012 12:45:04 PM , Rating: 2
100k on my 2000 toyota echo without a single mechanic visit to repair anything pretty much warranties I'm a lifetime toyota customer now. unless their quality goes down and my next toyota will start breaking down on me before turning 20 years old (that's how old toyotas get before they start to break down)

granted, I've been doing regular maintenance like wheel alignment every three years, regular oil changes, and I don't drive it hard because i'm smart hence I never rush from one traffic light to another :P but still color me impressed with toyota's reliability

driven it a few years in vancouver, a few years in toronto and now a few years in bellevue, so mostly not harsh climate and not much exposure to salt (which helps with reliability, I understand that)

RE: Toyota
By ChronoReverse on 11/9/2012 7:44:04 PM , Rating: 2
Yeah, I'm not a long-time driver yet but 70k on my Matrix and not a single issue. I honestly don't think I'll have any problems for another 8 years too.

RE: Toyota
By Pirks on 11/9/2012 8:04:53 PM , Rating: 2
my bro has 160k on his matrix he got brand new 8 years ago and indeed nothing happened to him so far besides oil changes and brake pad changes. like I said when jd power keeps bestowing toyota with best in class reliability awards, this is not done for looks or for bribes, looks like these japs truly deserve it. at least from my extended family experience and from my buddies experience (most buddies own camrys of various years, including the one that's 20 year old and STILL doesn't seem to go to retirement anytime soon :P)

RE: Toyota
By Brandon Hill on 11/9/2012 9:33:55 AM , Rating: 3
What? Do you have any proof of this nonsense you're spouting? The current generation lives up to its EPA ratings in the real world.

"A politician stumbles over himself... Then they pick it out. They edit it. He runs the clip, and then he makes a funny face, and the whole audience has a Pavlovian response." -- Joe Scarborough on John Stewart over Jim Cramer

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