Print 52 comment(s) - last by DJ Brandon.. on Nov 29 at 12:57 AM

Scott Forstall  (Source:
Rather, many Apple employees have welcomed the promotions given to Ive, Cue, Mansfield and Federighi

Apple's recent split with Scott Forstall seems to be a welcomed move by many who've worked with him at the Cupertino tech giant. 
Apple announced yesterday that Forstall, the vice president of iOS software, would be leaving the company next year after working there for 15 years. Apple didn't go into much detail other than that, but new reports are shedding light on the situation.
According to Giga OM, Forstall's departure was "fairly last minute" and "not something he initiated." Many iOS and OS X teams as well as engineers were surprised by the news and found out only minutes after it was announced.
However, Forstall didn't seem to make many friends during his time with Apple. Giga OM mentioned that Forstall's exit was "met with a sense of quiet jubilation, especially among people who worked in the engineering groups." Forstall didn't get along with Apple executives either, such as industrial designer Jony Ive, Senior Vice President of Internet Software and Services Eddy Cue, or Senior Vice President of Mac and Devices Hardware Engineering Bob Mansfield. 
Forstall was deeply criticized for the execution of Apple's latest maps app, which is the company's first in-house maps service application on iOS. It was released in September along with iOS 6, and mocked for its geography and navigation issues.
Reports have noted that Apple's time schedule for the maps launch was what led to the problems, insinuating that a quick launch was more important than a finished product. 
The New York Times reported that Forstall was asked to submit an apology letter for the Apple Maps fiasco, but he refused to do so. 
Now, Apple is showing Forstall the door, and no one seems to be too upset about it. Rather, many Apple employees have welcomed the promotions given to Ive, Cue, Mansfield and Craig Federighi, Apple's senior vice president of Mac Software Engineering.
Ive will take over Human Interface (HI) for the company while Cue will take on Siri, Maps, the iTunes Store, the App Store, iCloud and the iBookstore. Furthermore, Mansfield will lead a new group called "Technologies" for all of Apple's wireless teams while Federighi will take over iOS and OS X. 
In addition to Forstall, Apple fired its retail head John Browett as well. Browett, which only joined Apple in April of this year, was responsible for a faulty hiring formula that led to the reduction of part-time hours and several lay offs of retail employees. Some had only just finished their training. 

Source: Giga OM

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RE: Not Surprised
By SkullOne on 10/31/2012 9:08:57 AM , Rating: 2
That's exactly it. Forstall should have been the one to replace Jobs. He's the type of dbag that would rule with an iron fist like Jobs did which made Apple so profitable.

Jobs wouldn't have apologized for iMaps. Just like he never apologized for the proven iPhone 4 one finger death touch.

iPad mini wouldn't exist if Jobs was still in power. I don't think it'd exist if Forstall was in power since he is so Jobs like.

Stock dropped below $600 yesterday. Two latest major updates to iOS contain huge fails (Siri, even Woz said it sucks, and iMaps). iPad mini will simply cannibalize iPad sales and is a poor response to Nexus 7 and Kindle Fire.

Boy Tim Cook sure looks like a winner. Relying on the same sheep to buy new hardware every year will only last so long.

RE: Not Surprised
By FITCamaro on 10/31/2012 10:25:11 AM , Rating: 2
Relying on the same sheep to buy new hardware every year will only last so long.

You underestimate the power of the reality distortion field.

Samsung's GS3 commercial is dead on for the vast majority of Apple's customers.

RE: Not Surprised
By NellyFromMA on 10/31/2012 12:06:38 PM , Rating: 2
If Steve Jobs were alive, Apple would never have released iOS 6 with Maps at such a shitty level. He was impeccable about the details and thats a huge sore thumb. Apple just wanted this guy to take the wrap for it and when he said hell no he got booted out. Watch Apple divolve in the next 5 years from internal bickering

RE: Not Surprised
By someguy123 on 10/31/2012 3:08:14 PM , Rating: 3
you're talking about the guy that allowed mobileme to go out while not working at all, and let the iphone ship with a poor antennae layout which he was apparently informed of.

great salesman, but not a perfectionist in anything but his marketing and love for aesthetics.

RE: Not Surprised
By DJ Brandon on 11/29/2012 12:57:23 AM , Rating: 2
I do not buy Mac Computers however I am an iPhone/iPad extreme junkie. I always have to have the newest one. The iPad mini and the iPad 4 6 months after getting the iPad 3 is a slap in the face. And now the iPhone 5s 6 months after the 5? I am heading towards the F Apple train. It is completely disrespectful to customers.

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