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Don't hate the playa, hate the game

Reaction to the introduction of the iPad mini yesterday was decidedly mixed. On the one hand, many Apple faithful praised the launch of the new tablet, which is half the weight of the third and fourth generation iPads, and can be palmed with one hand. On the other hand, many complained that it was simply a shrunken down iPad 2 with the same lackluster screen resolution. It also didn't help that many people felt that the 16GB iPad mini was overpriced at $329.
For example, Amazon's 7" Kindle Fire HD is priced at "only" $199, while a 32GB Google Nexus 7 will cost you $249. Even Barnes and Noble is hanging around in the budget realm with the 7" Nook HD, which is priced at $229. All of the aforementioned tablets have a higher screen resolution than the iPad mini.
With all the criticism of the iPad mini's pricing and specs, Apple' Phil Schiller has come to the rescue to defend Apple's newest tablet entry.

"The iPad is far and away the most successful product in its category. The most affordable product we've made so far was $399 and people were choosing that over those devices," said Schiller in an interview with Reuters.
"And now you can get a device that's even more affordable at $329 in this great new form, and I think a lot of customers are going to be very excited about that.”
Schiller believes that the $130 price premium over some competing tablets is worth it, and that the iPad mini will sell on its merits alone, not needing to compete on price. Apple points to the fact that the iPad mini is lighter, thinner, and has better built quality than the plastic-clad competition. And of course, Apple also points to 275,000 tablet-specific apps for the iPad platform versus a plethora of "stretched phone apps" for Android devices.
So, will customers buy into Apple's strategy?

Source: Reuters

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It's overpriced
By zlandar on 10/24/2012 2:21:45 PM , Rating: 2
I have an iPad 3, iPhone 4, and 5.

The mini is overpriced for the features.

Apple is selling a refurb iPad 3 for $379. Why in the world would you get this for less power/resolution unless you just had to get a smaller tablet?

It'll be interesting to see how this sells. No way I'm buying this unless it goes below $249.

RE: It's overpriced
By augiem on 10/24/2012 2:42:41 PM , Rating: 2
Apple is selling a refurb iPad 3 for $379. Why in the world would you get this for less power/resolution unless you just had to get a smaller tablet?

You'll be able to get a refurb mini for less than $329 at some point. That's not a good comparison.

RE: It's overpriced
By kmmatney on 10/24/2012 4:13:40 PM , Rating: 2
OK, but you can get a brand new iPad 2 for $399. The problem is that they want to keep the pricing on the iPod touch at $299, so this needed to be higher (even though it has less storage). I'm a fan of the iPad, but wouldn't buy this at that price. I never found the original iPad to be too big.

RE: It's overpriced
By augiem on 10/25/2012 3:53:57 AM , Rating: 2
OK, but you can get a brand new iPad 2 for $399

Yes, so for $70 less you can lose 1.8" of screen space and nothing else. Not a bad savings. That should appeal to those who think 10" is too big or want something to carry around in their purse/backpack.

I would rather have a 7" tablet than the 10" Touchpad, but I've found tablets to be little use in general and probably won't be buying another any time in the near future.

RE: It's overpriced
By FITCamaro on 10/24/2012 6:24:51 PM , Rating: 1
While the hell would you buy it at all if you already have an iPad and two iPhones?

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