Skype has been in the news a lot recently. In the past few
months, the company has added features that supported Intel-only
processors (and was later served with subpoenas by AMD
in regards to the matter), added 24-hour translators
and offered free
land line calling within the United States and Canada. Now, Skype
is taking its relationship with eBay to the next level.
today announced that it will be adding a "Skype Me" button to
some of its category listings. Using the button would allow buyers to get into
direct contact with sellers either by voice or by chat in real-time. eBay is
hoping to have the feature incorporated within 14 category listings starting
June 19th. The categories targeted include GPS devices, automobiles, and real
estate -- three categories which could benefit from increased communication
between buyer and seller.
eBay CEO Meg Whitman says that this latest expansion of Skype
is a part of the company's "Power of Three" strategy. "Each of
these businesses is incredibly powerful on its own. eBay is No. 1 in e-commerce, PayPal is No.
online payments and Skype is No. 1
in voice communications. Together, however, we think
these three businesses can make even greater things happen."
Speaking of eBay and PayPal, it looks as though eBay may be
having some stiff competition in the online payment arena from Google. DailyTech reported a few days ago that Google’s GBuy payment
service will take direct aim at PayPal.
quote: EBay Chief Executive Meg Whitman said the function is one way the company was pressing its "Power of Three" strategy to make the most of its acquisitions of the PayPal online payment service in 2002 and Luxembourg-based Skype last year.