Microsoft Announces Official Surface RT Pricing, to Start from $499
October 16, 2012 9:30 AM
comment(s) - last by
Microsoft targets iPad pricing
Microsoft has gone official with pricing on its
Surface RT tablets
. Most people have been hoping the Microsoft Surface RT tablets would come in at less than Apple’s hugely popular iPad. However, Microsoft’s pricing puts Surface in close competition with comparable third generation iPads and higher than the iPad 2.
The 32GB Windows Surface RT tablet without the Black Touch cover, which also doubles as a keyboard, is $499. That makes it $100 more expensive than the entry-level Apple iPad 2 at $399. The $499 entry price for the Surface RT tablet puts it on par with pricing for the 16GB “New iPad”.
If you want the Touch Cover with its integrated keyboard, that option is $100 when you order, or $119.99 as an add-on later. You can pre-order the 32GB version with the cover for $599.
The third version has 64 GB of storage and ships with the Touch Cover – it will cost you $699. Any of the three tablet versions can be pre-ordered today with delivery expected by October 26.
Analysts seem to think that Windows 8 tablet pricing is
, however, what do you guys think?
In other Surface news, you can catch Microsoft’s first ad for the new tablet here:
This article is over a month old, voting and posting comments is disabled
RE: Yeah too expensive.
10/16/2012 5:09:03 PM
On the one hand you're getting 32GB, which is good at that price. On the other hand you're getting slower hardware with the Tegra 3 (why hasn't a replacement for this come out yet?) and a much lower res display.
Yeah, it really isn't price competitive with the iPad given that it is a lower quality device. More importantly, it doesn't have the momentum or brand recognition that the iPad does. It really should be priced less to better reflect the hardware that actually Surface has.
RE: Yeah too expensive.
10/17/2012 2:26:48 PM
Did you read the MS Surface team on reddit?
One of the things they addressed was the resolution. In my mind (techie) I tend to go for the "bigger is better" concept. I thought, geez, how can they compete with the retina display... but I see their reasoning behind the resolution and I respect it for what it is. Whether is works or not is yet to be seen.
One thing Surface has against it is that based on pure spec numbers, the Surface will look bad in a couple of ways. It may not mean anything in practical senses, but it's still a checkbox that some will use to compare.
On the other hand, most consumers won't even look at the checkbox. They'll see the device in person, the price, and the other benefits and make their judgement.
"Nowadays you can buy a CPU cheaper than the CPU fan." -- Unnamed AMD executive
Analyst: Windows 8 Tablet Pricing Is Too High
October 11, 2012, 9:08 AM
Microsoft Announces 10.6-inch "Surface" Windows 8 Tablet
June 18, 2012, 7:21 PM
Inspiron Laptops & 2-in-1 PCs
September 25, 2016, 9:00 AM
The Samsung Galaxy S7
September 14, 2016, 6:00 AM
Apple Watch 2 – Coming September 7th
September 3, 2016, 6:30 AM
Apple says “See you on the 7th.”
September 1, 2016, 6:30 AM
Apple sued because of iPhone 6 Touch Disease
August 31, 2016, 7:00 AM
Get Ready to wait in line – iPhone 7 due September.
August 18, 2016, 7:15 AM
Most Popular Articles
Are you ready for this ? HyperDrive Aircraft
September 24, 2016, 9:29 AM
Leaked – Samsung S8 is a Dream and a Dream 2
September 25, 2016, 8:00 AM
Yahoo Hacked - Change Your Passwords and Security Info ASAP!
September 23, 2016, 5:45 AM
A is for Apples
September 23, 2016, 5:32 AM
Walmart may get "Robot Shopping Carts?"
September 17, 2016, 6:01 AM
Latest Blog Posts
Burlington Gun Attack
Sep 27, 2016, 5:00 AM
Who is in Risk of Getting Oral Cancer?
Sep 23, 2016, 6:02 AM
France Bans Plastic Eating Utensils in Restaurants
Sep 18, 2016, 10:49 AM
Progress Against Acute Myeloid Leukemia
Sep 17, 2016, 5:30 AM
Apple Watch Series 2 - Number 1 in the Customer Satisfaction.
Sep 7, 2016, 6:19 PM
More Blog Posts
Copyright 2016 DailyTech LLC. -
Terms, Conditions & Privacy Information